National Developmental Disabilities Awareness Month

Categories:: Cause
Tags:: Awareness Educational Health
Where:: United States
Date change rule:: Every March
Holiday emoji:: ♿

National Developmental Disabilities Awareness Month (DDAM) unfolds throughout March, shining a light on the inclusion of people with developmental disabilities. This month addresses the barriers they face and promotes understanding of how individuals function and participate in society. Advocate for equal opportunities, educate yourself and others, and support initiatives that foster acceptance.

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History
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FAQs
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Expected National Developmental Disabilities Awareness Month Deals

Throughout National Developmental Disabilities Awareness Month, expect a focus on fundraising and advocacy rather than commercial deals. Organizations like The Arc, Special Olympics, and Best Buddies International will host events, awareness campaigns, and donation drives. Many corporations, including major pharmacies like Walgreens and CVS Health, often partner with disability advocacy groups for donation matching programs or in-store campaigns, encouraging customers to round up purchases for the cause. Look for opportunities to donate directly to these organizations or participate in virtual and in-person awareness walks. We will update this page with confirmed live campaigns as March approaches.

Platform Guide for National Developmental Disabilities Awareness Month

Tag National Today (linkedin.com/company/nationaltoday) and use #DDAM. Share insights on workplace inclusion and accessibility best practices for businesses.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #DDAM. Share personal stories, resources for families, and local community events promoting awareness.

X/Twitter

Mention @NatlToday and use #DDAM. Join conversations about policy changes, advocate for disability rights, and share breaking news on inclusion efforts.

National Developmental Disabilities Awareness Month Hero

Eunice Kennedy Shriver

Eunice Kennedy Shriver (1921–2009) was a prominent American philanthropist and a member of the Kennedy family. She was a fierce advocate for people with intellectual disabilities, founding the Special Olympics in 1968. Her work revolutionized how society viewed and treated individuals with developmental disabilities, championing their rights and abilities.

History of National Developmental Disabilities Awareness Month

Back in the 1960s, people with intellectual and developmental disabilities (I.D.D.) were regarded as ‘mentally disabled,’ and often relegated to the back rooms of family homes or underfunded state-run institutions open to neglect and abuse.

In the early 1960s, President Kennedy leveraged his family’s personal experience with his sister Rosemary’s disability and used the power of the Presidency to bring attention to the needs of people experiencing life with an intellectual and developmental disability (I.D.D.). He convened a Presidential Panel focused on the exclusion from education, employment, and community participation suffered by people with I.D.D.

The D.D. Act of 1984 set up much of the system we all experience today. The emphasis on goals for services for people with developmental disabilities is “to achieve their maximum through increased independence, productivity, and integration into the community.” State Developmental Disabilities Councils were implemented in all states and territories. These were intended to provide additional training to individuals, families, and service delivery systems. They were to develop a statewide strategic plan for services over the next five years to build on community needs.

In 1987 President Reagan proclaimed March as National Developmental Disability Awareness Month to focus awareness on the potential of citizens with I.D.D. to work, contribute, and enjoy typical lives.

In 1990, another landmark year, President Bush signed the Americans with Disabilities Act (D.D.). The act was amended again to move from the goals of independence, integration, and productivity toward interdependence, inclusion, and recognition of individual contributions. Training opportunities were expanded to include professionals, paraprofessionals, family members, and individuals with developmental disabilities and advocate for innovative public policy and community acceptance.

The D.D. Act continues to grow to include affirmation of individual dignity, person-centered goals, and multicultural focus inclusive of individual and family participation.

National Developmental Disabilities Awareness Month timeline

1950

Concerned Parents Get Organized

Parents all over the country begin refusing to place their family members with disabilities in institutional care and organize into The Arc or what was known as the Association of Mentally Retarded Citizens.

1973

Free Appropriate Public Education

The Individuals with Disabilities Education Act is reauthorized, ensuring that all children with disabilities have access to a “free appropriate public education.”

1987

Where It All Began

President Reagen designates March as National Developmental Disabilities Awareness Month.

1990

Americans With Disabilities Act (ADA) Signed

The Americans with Disabilities Act (ADA) is signed into law, prohibiting discrimination against people with disabilities in public life.

National Developmental Disabilities Awareness Month FAQs

When is National Developmental Disabilities Awareness Month?

In 2027, the observance again runs throughout March, providing a full 31 days to raise vital awareness and advocate for people with developmental disabilities.

How many people in the U.S. have a developmental disability?

Current data suggests that roughly 17% of children aged 3–17 years in the United States have a developmental disability. This significant prevalence underscores the importance of ongoing awareness and support efforts.

What is the history of Developmental Disabilities Awareness Month?

The origins of Developmental Disabilities Awareness Month trace back to a 1987 presidential proclamation. This formal recognition aimed to shift public perception and foster a more inclusive society where individuals with developmental disabilities could thrive.

What is the difference between a developmental and an intellectual disability?

While an intellectual disability is a type of developmental disability, the term ‘developmental disability’ encompasses a wider range of conditions that manifest before age 22, affecting physical, learning, language, or behavior areas. Intellectual disability is characterized by significant limitations in both intellectual functioning and adaptive behavior.

How to Observe National Developmental Disabilities Awareness Month

Share on social media
Social media is a great way to connect with your community and raise awareness about developmental disabilities. By posting to your social media channels, you will amplify the voices of people with disabilities. Whether it is about inclusion in the workplace, the school, or the community, share it with your followers to spread awareness
Wear orange
Orange is a color symbolizing energy and positivity. It’s also the official color of Developmental Disabilities Awareness Month. One of the easiest ways to recognize D.D. Awareness Month is to invite your team to wear orange. So grab your orange attire, and let’s celebrate!
Put a smile on a child’s face
Let those children with developmental disabilities feel your love and support. Help them reach their dreams and encourage them to unleash their inner potential. One of the most meaningful ways you can do this is by donating to causes for disability awareness and/or supporting events that raise understanding of developmental disabilities.

5 Important Facts About Developmental Disabilities

When does it begin?
Most developmental disabilities begin before a baby is born, but some can happen after birth because of injury, infection, or other factors.
What causes it?
Most developmental disabilities are thought to be caused by a complex mix of factors including genetics, parental health and behaviors (such as smoking and drinking) during pregnancy, birth complications, infections, and exposure to high levels of environmental toxins, such as lead during pregnancy.
Over one billion
About 15% of the world's population live with a disability.
The numbers are increasing substantially
More and more people are living with disabilities due to demographic change including population aging and the global increase in chronic health conditions.
Inadequate healthcare
Half of the people with disability cannot afford healthcare, compared to a third of people without disabilities.

Why National Developmental Disabilities Awareness Month is Important

It seeks to stop bullying and stereotypes
Bullying of students with special needs has become a serious and growing national problem. Some reports indicate that nearly 85% of students with special needs experience bullying. Stereotypes about people with disabilities contribute to the prevailing high unemployment rate among people with disabilities.
It fosters peer relationships
D.D.A.M. is a time to create strategies and activities that help students better understand the needs and differences of their peers with disabilities. It helps to foster peer relationships and helps students develop empathy that can have positive outcomes for all students.
It educates the community
It is helpful to educate our community to be aware that developmental disabilities are not always evident. For example, some disabilities are visible — a person who uses a wheelchair or crutches to ambulate. Oher disabilities — cognitive challenges that affect the way a person speaks, learns, or interacts with others are not easily recognized or noticeable.