National Invest in Veterans Week – Mar. 1, 2027

National Invest in Veterans Week
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United States
Date change rule:
Every March 1 through 7
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National Invest in Veterans Week runs from March 1 to March 7, encouraging support for businesses founded by those who served. This week highlights the vital economic contributions of veteran entrepreneurs. Join us in recognizing their dedication and fostering their continued success.

Want to sponsor National Invest in Veterans Week? Learn how

Expected National Invest in Veterans Week Deals

While specific 2027 promotions are still emerging, National Invest in Veterans Week typically sees a surge in initiatives supporting veteran-owned businesses. Look for special discounts from retailers like Walmart and Starbucks for veteran customers, often extending to their families. Organizations such as the U.S. Small Business Administration (SBA) and Bunker Labs frequently launch grant programs, mentorship opportunities, and business development workshops during this week. Many local businesses will also offer special promotions or host events to highlight veteran entrepreneurs in their communities. We will update this page with confirmed live deals as March 1 approaches.

Platform Guide for National Invest in Veterans Week

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #InvestInVeterans. Share profiles of veteran entrepreneurs or highlight success stories from your network.

X/Twitter

Mention @NatlToday and use #InvestInVeterans. Post about veteran-owned businesses you support and encourage others to do the same.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #InvestInVeterans. Create a community post asking followers to share their favorite veteran-owned businesses.

Social Media Tips for National Invest in Veterans Week

Individuals

Seek out and patronize veteran-owned businesses in your community or online. Many directories exist to help you find them, from local chambers of commerce to national databases.

Creators

Produce content showcasing the inspiring journeys of veteran entrepreneurs. Interview them, review their products or services, and share their stories to amplify their reach.

Brands

Launch a campaign to highlight veteran employees or partners. Offer special discounts for veterans, or commit to sourcing products and services from veteran-owned suppliers.

Partners & Brands for National Invest in Veterans Week

  1. U.S. Small Business Administration (SBA)

    Established in 1953, the SBA is a U.S. government agency that provides support to entrepreneurs and small businesses. Its Office of Veterans Business Development (OVBD) specifically helps veterans start, grow, and expand their businesses.

  2. Bunker Labs

    Founded in 2014, Bunker Labs is a national non-profit organization that provides community, programs, and courses to help military veterans and military spouses start and grow businesses. They operate in dozens of cities across the U.S.

  3. Institute for Veterans and Military Families (IVMF)

    Based at Syracuse University, the IVMF is the first interdisciplinary institute in the U.S. focused solely on advancing the post-service lives of veterans and their families. Founded in 2011, it offers comprehensive programs for veteran entrepreneurship.

  4. PenFed Credit Union

    Originally founded in 1935 as the War Department Federal Credit Union, PenFed is one of the largest federal credit unions in the U.S. It serves military members, veterans, and their families, offering financial services tailored to their needs.

  5. Walmart

    Founded by Sam Walton in 1962, Walmart is an American multinational retail corporation. The company has a strong commitment to supporting veterans through hiring initiatives, supplier diversity programs, and philanthropic efforts.

  6. Starbucks

    Founded in Seattle in 1971, Starbucks is the world's largest coffeehouse chain. The company has a long-standing commitment to hiring veterans and military spouses, and supports veteran causes through its Starbucks Armed Forces Network.

  7. Amazon

    Founded by Jeff Bezos in 1994, Amazon is a global e-commerce and cloud computing giant. Amazon actively recruits veterans and military spouses, offering specialized programs and resources to help them transition into civilian careers.

National Invest in Veterans Week Hero

Mike Haynie

Mike Haynie is a U.S. Air Force veteran and the founder and executive director of the Institute for Veterans and Military Families (IVMF) at Syracuse University. He established IVMF in 2011 to provide comprehensive support for veterans transitioning to civilian life, with a strong focus on entrepreneurship and employment. His work has significantly advanced research and programming for veteran business owners nationwide.

History of National Invest in Veterans Week

A veteran, by definition, refers to a person who possesses significant experience and expertise in a particular occupation or field. In essence, a person who has spent a considerable amount of time at a particular trade, and has acquired a level of expertise and invaluable conversance of that thing, is a veteran thereof.

The term “veteran” (sometimes shortened to “vet”) is mostly used in the U.S. to describe a person who is retired or otherwise no longer active in the military. A military veteran who has served in direct combat during a war is referred to as a war veteran. Military veterans often receive special treatment in their respective countries, and for obvious reasons too. They have laid down their lives in defense of the countries they represent and their countries are customarily (though not literally) indebted to them. War veterans are generally treated with great respect and honor, even though there are some situations in which a veteran may be viewed in a negative light: such veterans may suffer discrimination.

Many countries have traditions, holidays, and other social events and activities in celebration of their veterans, and some of these traditions are as old as time. Commonwealth countries, for example, hold Remembrance Day honors in memory of veterans who died in service. Ultimately, regardless of whatever country a person is from, there is a universal tradition of respect for the veterans of one’s country.

National Invest in Veterans Week timeline

1610s
The First Recorded Use of “Veteran”

The word “veteran” is said to date back as far as the 1590s, however, the first recorded grammatical use of the word is in the 1610s.

1914
The First World War Starts

The First World War, so-called for its involvement of practically all the armies in different parts of the world at the time, begins.

1941
The Second World War Starts

The Second World War begins and once again, brave men and women go out to fight.

2019
The Special Week is Established

The National Invest In Veterans Week is established.

How Businesses Can Celebrate National Invest in Veterans Week

Local businesses can honor National Invest in Veterans Week by actively seeking out veteran-owned suppliers for their goods and services, creating direct economic opportunities. Restaurants and retailers might host special events or offer promotions that specifically highlight veteran entrepreneurs in their area, perhaps with a dedicated ‘Veteran-Owned Business Showcase.’ Additionally, businesses can partner with local veteran support organizations to offer mentorship, pro-bono services, or job shadowing opportunities to aspiring veteran business owners.

National Invest in Veterans Week FAQs

When is National Invest in Veterans Week?

In 2027, National Invest in Veterans Week also takes place from Monday, March 1 to Sunday, March 7. This annual observance highlights the economic contributions of veterans across the nation.

How many veterans own businesses in the U.S.?

The latest data indicates that veteran-owned businesses represent a substantial segment of the American economy, with millions of veterans leading successful ventures. Their numbers continue to grow, reflecting a strong entrepreneurial spirit.

What is the economic impact of veteran-owned businesses?

Collectively, veteran-owned businesses are a powerful economic force, contributing billions to the U.S. GDP each year. They are integral to local economies, providing diverse goods and services while creating employment opportunities.

What resources are available for veteran entrepreneurs?

Veteran entrepreneurs have access to a robust ecosystem of support. This includes government programs, non-profit accelerators, and specialized financial services designed to help them navigate the challenges of starting and growing a business.

How to Observe National Invest in Veterans Week

  1. Visit a veteran-owned business

    This is the whole idea of National Invest In Veterans Week. So, if you need to make any purchases the first week of March, be sure to get it done at a veteran-owned store.

  2. Partner with a veteran business owner

    Another great way to observe this week of honoring our veterans is to enter into a business partnership with a veteran. Use your expertise to help them succeed in their life.

  3. Talk about it on social media

    You should seize the opportunity of the availability of social media and post all about National Invest in Veterans Week. Be sure to share photos of you supporting a veteran’s business

5 Interesting Facts About Veterans

  1. Not all veterans are depressed

    We have seen it this way in movies, but no, not all veterans are depressed.

  2. There are still living veterans from WWII

    There are still several living veterans who served in World War II.

  3. Veterans are not limited to the military

    Veterans are not only people who once served in the military; there are veterans in the Fire Service, law enforcement, etc.

  4. Most U.S. military veterans are men

    They make up about 89%, meaning that only around 11% of U.S. military veterans are women.

  5. Not so many go into business

    At least one in every 10 veterans is a business owner.

Why National Invest in Veterans Week is Important

  1. It’s an opportunity to honor our veterans

    The National Invest In Veterans Week is an opportunity for us to honor our veterans. Visiting their businesses and buying their goods or paying for services is great.

  2. It’s our way of giving back

    These men and women sacrificed so much on behalf of our nation. Paying patronage to their businesses is just a small way we can say thank you.

  3. It encourages patriotism

    Visit a veteran’s business and engage them in a discussion about why they enlisted. It will give you a new appreciation for the value of freedom and our nation’s worth.

National Invest in Veterans Week dates

Year Date Day
2027 March 1–7 Monday–Sunday
2028 March 1–7 Wednesday–Tuesday
2029 March 1–7 Thursday–Wednesday
2030 March 1–7 Friday–Thursday
2031 March 1–7 Saturday–Friday