Frozen Food Month – Mar. 1, 2027

Frozen Food Month
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Frozen Food Month celebrates the vast array of convenient and delicious frozen meals and ingredients throughout March. From quick dinners to gourmet components, frozen foods offer flexibility and flavor for busy lives. Stock your freezer, explore new brands, and share your favorite frozen food hacks!

Want to sponsor Frozen Food Month? Learn how

Expected Frozen Food Month Deals

Throughout March, expect major grocery retailers and frozen food brands to roll out enticing promotions for Frozen Food Month. Last year saw significant discounts on popular items from brands like Birds Eye, Stouffer’s, DiGiorno, and Lean Cuisine. Look for buy-one-get-one-free offers, digital coupons, and loyalty program bonuses on everything from frozen vegetables and pizzas to entrees and desserts. Specialty brands such as Amy’s Kitchen and Trader Joe’s often feature unique items. We will update this page with confirmed live deals as March approaches.

Platform Guide for Frozen Food Month

TikTok

Tag @www.nationaltoday.com and use #FrozenFoodMonth. Share quick frozen meal hacks, recipe transformations, or taste tests of new products.

Instagram

Tag @nationaltoday_ and use #FrozenFoodMonth. Post visually appealing frozen meal prep ideas, healthy frozen food swaps, or your favorite frozen dessert creations.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #FrozenFoodMonth. Join community discussions about favorite frozen brands, nostalgic frozen meals, or tips for maximizing freezer space.

Social Media Tips for Frozen Food Month

Individuals

Experiment with new frozen meal kits or elevate a classic frozen dish with fresh ingredients. Share your go-to weeknight frozen dinner on social media.

Creators

Produce content showcasing the versatility of frozen foods, from gourmet meals made with frozen ingredients to budget-friendly freezer stock-ups. Highlight innovative frozen products.

Brands

Launch a 'March Freezer Challenge' encouraging users to share their frozen food creations for a chance to win prizes. Collaborate with food influencers for recipe demonstrations.

Top Brands for Frozen Food Month

  1. Birds Eye

    Founded by Clarence Birdseye in 1922, Birds Eye is a pioneer in the frozen food industry, known for flash-freezing vegetables to preserve freshness and nutrients. The brand offers a wide range of frozen vegetables, meals, and sides.

  2. Stouffer's

    Established in 1924 as a restaurant in Cleveland, Ohio, Stouffer's entered the frozen food market in 1954. It is renowned for its comfort food classics like lasagna, macaroni and cheese, and Salisbury steak, offering convenient homestyle meals.

  3. DiGiorno

    Launched by Nestlé in 1995, DiGiorno revolutionized the frozen pizza market with its 'It's not delivery, it's DiGiorno' slogan. The brand offers a variety of crusts and toppings, aiming to deliver a fresh-baked pizza experience at home.

  4. Lean Cuisine

    Introduced by Nestlé in 1981, Lean Cuisine provides a range of portion-controlled, calorie-conscious frozen meals. It caters to consumers seeking convenient and healthier meal options without compromising on flavor.

  5. Amy's Kitchen

    Founded in 1987 by Andy and Rachel Berliner, Amy's Kitchen is a family-owned company specializing in organic and vegetarian frozen meals. They offer a diverse selection of pizzas, burritos, and entrees, catering to various dietary needs.

  6. Trader Joe's

    Founded in 1967 in Pasadena, California, Trader Joe's is a popular grocery chain known for its unique and affordable private-label products, including a highly sought-after frozen food section with innovative and international options.

  7. Ore-Ida

    Established in 1952 by the Grigg brothers in Oregon and Idaho, Ore-Ida is famous for its frozen potato products, including tater tots and french fries. The brand became a household name for convenient, crispy potato sides.

Frozen Food Month Hero

Clarence Birdseye

Clarence Birdseye (1886–1956) was an American inventor, entrepreneur, and naturalist who is considered the founder of the modern frozen food industry. After observing Inuit methods of preserving fish by freezing in Labrador, he developed a flash-freezing process in the 1920s that revolutionized how food was preserved and distributed, making frozen foods a staple in households worldwide.

Frozen Food Month timeline

1934
The Frozen Fish Revolution

The Icelandic Fisheries Commission was created to initiate innovation in the industry, and encouraged fishermen to start quick-freezing their catch.

1929
Frozen Food Goes American

Clarence Birdseye introduced "flash freezing" to the American public.

1924
Freezing Becomes Cool

Clarence Birdseye is credited with inventing the quick and easy freezing method we know today.

1851
The Ice-Maker is Born

The first commercial ice-making machine was invented by James Harrison, a British journalist who had emigrated to Australia.

How Businesses Can Celebrate Frozen Food Month

Local grocery stores can host ‘Frozen Food Month’ sampling events, showcasing new products and offering special discounts on freezer staples. Restaurants might feature a ‘frozen-to-gourmet’ challenge, creating high-end dishes using only frozen ingredients to highlight versatility. Food bloggers and caterers can share meal prep guides and budget-friendly tips for stocking up on frozen goods, engaging their audience with creative ways to utilize the freezer.

Frozen Food Month FAQs

When is Frozen Food Month?

In 2027, Frozen Food Month will again take place for the entire month of March. Retailers often feature special promotions and new product launches to mark the occasion.

How popular are frozen foods?

The frozen food market in the U.S. is a multi-billion dollar industry, with consumers spending tens of billions annually. This widespread adoption reflects their role as a staple in modern diets.

Who invented frozen foods?

Clarence Birdseye developed quick-freezing techniques after observing traditional Inuit methods, leading to the establishment of the Birds Eye company. His work transformed food preservation and distribution.

What are the benefits of frozen foods?

The advantages of frozen foods include their ease of preparation, cost-effectiveness, and ability to lock in nutrients at their peak freshness. They are a versatile option for busy individuals and families.

Frozen Food Month Activities

  1. Host a frozen food potluck

    Party time! Host a get together with close ones, and invite everyone to bring their own frozen dish. See what everyone has been keeping safe for a rainy day and share hidden goodies while spending more time socializing with a cocktail instead of stressing in the kitchen.

  2. See who can go the whole month

    This is the perfect “win/win” scenario. See if you can go the entire month of March without any cooking, only minimal cleanup, and extra time added to each day for your pleasure. If you come up short, then you’ve enjoyed the earned relaxation and time. If you actually make it all the way – bravo.

  3. Plan a frozen dinner night

    Most people tend to “save” their frozen meals for when they really need them. Try planning ahead and pick an evening designated for a frozen dinner. Let the knowledge that you have dinner waiting for you, with no work attached, help relieve the stress of the day.

Why We Love Frozen Food Month

  1. Frozen foods are good forever

    According to The Food and Drug Administration, frozen foods are safe to eat indefinitely. The FDA says that though the taste value may diminish some, the food will remain safe to eat forever.

  2. Frozen foods can be healthy

    Fresh fruits and vegetables, as well as lean meats and whole grains, maintain their nutrition for long periods of time when frozen. While many people may think “quick and easy” translates to “unhealthy,” frozen foods are like any other meal – read the labels and you will get a healthy and filling meal.

  3. Frozen foods save you money

    Easy trick: buy seasonal foods at the end of their season, and then freeze them. When their season comes around and prices go up, you already have the best foods at your fingertips at a fraction of the cost.

Frozen Food Month dates

Year Date Day
2027 March 1 Monday
2028 March 1 Wednesday
2029 March 1 Thursday
2030 March 1 Friday
2031 March 1 Saturday