National Greeting Card Day – Apr. 1, 2027

National Greeting Card Day
Submit your updates or photos
Categories:
Tags:
ActivitiesAppreciation
Where:
United States
Date change rule:
Every April 1
Holiday emoji:
💌

National Greeting Card Day arrives every April 1, reminding us to cherish the enduring power of a handwritten message. Take this opportunity to reconnect with loved ones, express gratitude, or simply brighten someone’s day with a thoughtful card. Pick out a unique design, pen a personal note, and send some joy.

Want to sponsor National Greeting Card Day? Learn how

Expected National Greeting Card Day Deals

As National Greeting Card Day approaches, expect various retailers and stationery brands to offer special promotions. In past years, companies like Hallmark, American Greetings, and Papyrus have provided discounts on card bundles, personalized options, and even free shipping. Online marketplaces such as Etsy often feature independent artists with unique designs, sometimes running flash sales. Local stationery shops may also host events or offer loyalty discounts on card purchases. We will update this page with confirmed live deals as April 1 approaches.

Platform Guide for National Greeting Card Day

Instagram

Tag @nationaltoday_ and use #NationalGreetingCardDay. Share photos of your favorite cards, creative card displays, or the joy of receiving a special message.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalGreetingCardDay. Post about the most meaningful card you’ve ever received or sent, and encourage friends to share their stories.

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #NationalGreetingCardDay. Discuss the importance of professional thank-you notes or client appreciation cards in building relationships.

Social Media Tips for National Greeting Card Day

Individuals

Surprise a friend or family member with a card for no particular reason, just to show you care. Consider sending a card to someone who might be feeling lonely.

Creators

Create a tutorial on DIY greeting cards, showcase unique card-making techniques, or review different stationery brands and their offerings for your audience.

Brands

Run a 'Share Your Story' contest, inviting customers to post about a greeting card that impacted them, with prizes like gift cards to stationery stores or custom card sets.

Partners & Brands for National Greeting Card Day

  1. Hallmark

    Founded in 1910 by Joyce C. Hall, Hallmark is one of the oldest and largest greeting card companies in the world. Headquartered in Kansas City, Missouri, it produces cards for every occasion and is known for its iconic brand and extensive retail presence.

  2. American Greetings

    Established in 1906 by Jacob Sapirstein, American Greetings is a leading manufacturer of greeting cards, gift wrap, and other social expression products. Based in Westlake, Ohio, it offers a wide range of designs and brands, including Papyrus and Carlton Cards.

  3. Papyrus

    Founded in 1973, Papyrus is a premium stationery and gift brand known for its exquisite, handcrafted greeting cards and elegant paper products. Its distinctive designs often feature intricate embellishments, unique textures, and sophisticated artistry.

  4. Postable

    Postable is an online service that allows users to send real, personalized greeting cards without leaving their homes. Founded in 2013, it offers a curated selection of cards from independent artists, prints messages in a realistic handwriting font, and mails them directly.

  5. Minted

    Minted is a design marketplace that sources creative content from a global community of independent artists. Founded in 2007, it offers a wide array of personalized stationery, including greeting cards, invitations, and art prints, all printed on high-quality paper.

  6. The Greeting Card Association

    The Greeting Card Association (GCA) is the trade organization for the greeting card industry in the U.S. and represents the interests of card publishers large and small. It promotes the tradition of card sending and provides resources for its members.

  7. Paper Source

    Founded in 1983 in Chicago, Paper Source is a premier paperie and gift retailer offering a curated selection of fine papers, custom invitations, unique gifts, and distinctive greeting cards. They also host workshops for DIY card making and calligraphy.

National Greeting Card Day Hero

Sir Henry Cole

Sir Henry Cole (1808–1882) is widely credited with commissioning the first commercial Christmas card in 1843 in the UK. A prominent civil servant and inventor, he was instrumental in organizing the Great Exhibition of 1851 and was a pioneer in design education. His vision for accessible art and design helped popularize the idea of sending illustrated cards for special occasions.

History of National Greeting Card Day

The custom of giving greeting cards dates back centuries. It began with the ancient Chinese, who would exchange messages of goodwill for the New Year. Early Egyptians exchanged greetings on papyrus scrolls, and soon after, handmade paper greeting cards were traded in Europe. The Germans were the first to print New Year’s greeting cards on woodcuts. By the mid-15th century, Europeans were also exchanging Valentine’s Day greeting cards. The oldest Valentine, in fact, may be discovered in the British Museum. It was written by Charles Duke of Orleans to his wife, Bonne of Armagnac, who was imprisoned in the Tower of London.

By the 1950s, the greeting card had changed from a handmade, expensive gift to an economical means of communication, thanks to advances in printing technology and lower shipping costs. This was followed by new trends such as Christmas cards, which were first made in London. Companies such as Marcus Ward & Co, Goodall, and Charles Bennett began mass-producing greeting cards and hired well-known artists like Kate Greenaway and Walter Crane as illustrators.

Since then, greeting cards have continued to evolve and become more accessible and easily available. They now come in a wide variety of styles, from electronic to musical. National Greeting Card Day is a day to honor these adorable little masterpieces that have become synonymous with sending greetings to loved ones.

National Greeting Card Day timeline

Early 15th Century
Handmade Greetings

Handmade greeting cards are exchanged in Europe.

1843
Christmas Greetings

The first Christmas greeting cards are designed by John Calcott Horsley.

1860s
Mass Greetings

Big companies start mass production of greeting cards.

1930
Colored Greetings

Technological advancements make way for colored lithography.

How Businesses Can Celebrate National Greeting Card Day

Local businesses can embrace National Greeting Card Day by offering special discounts on greeting cards or stationery products. A flower shop could pair a card with a bouquet, while a bookstore might highlight books on letter writing or card art. Consider hosting a ‘card-making workshop’ or a ‘send a card’ event where customers can write and mail cards on-site, providing stamps and a mailbox. Partner with a local charity to send cards to hospital patients or seniors, encouraging community involvement.

National Greeting Card Day FAQs

When is National Greeting Card Day?

In 2027, National Greeting Card Day is observed on Thursday, April 1, making it a great day to share appreciation before the weekend. Mark your calendar to send a thoughtful note.

How many greeting cards are sent annually?

The Greeting Card Association reports that roughly 6.5 billion greeting cards are exchanged in the U.S. annually, reflecting a consistent desire for tangible expressions of sentiment.

What is the average cost of a greeting card?

While prices vary, most standard greeting cards retail between $2 and $4, depending on the brand, design, and retailer. Premium cards with embellishments can cost upwards of $7.

What is the history of greeting cards?

Greeting cards have a rich history, evolving from early forms of goodwill messages to the mass-produced cards we know today. The 19th century, particularly with the advent of postal services, cemented their place in social customs.

National Greeting Card Day Activities

  1. Give a greeting card

    This National Greeting Card Day, send one (or many) greeting cards to your loved ones. Whether it's a special occasion or just some well wishes, there's a greeting card for every occasion.

  2. Make a greeting card

    There is nothing quite like a pure, handmade greeting card. Take out some time, grab your writing utensils (or art supplies if you’re creative like that), and make a cute little greeting card for someone.

  3. Find a greeting card

    We receive and give plenty of greeting cards throughout our lives. Take a trip down memory lane by looking for an old card you may have received from someone.

5 Types Of Greeting Cards That You Can Send

  1. Standard

    A rectangular, folded greeting card with a message printed on card stock.

  2. Photo

    This includes a photo chosen by the sender.

  3. Musical

    These cards play some music or sound when opened.

  4. Electronic

    E-cards are usually flashcards shared via email.

  5. Pop-ups

    These contain an image or illustration that pops up when opening the card.

Why We Love National Greeting Card Day

  1. It reminds us to share

    We often get caught up in the hustle and bustle of life and can forget to tell loved ones how we feel. This day serves as a reminder to express our best wishes to others.

  2. It encourages us to enjoy the little things

    Greeting cards are not only designed for special occasions, but also for everyday occurrences. Taking a moment to share a funny or heartfelt card might brighten someone's day.

  3. It’s adorable

    A day dedicated to something that helps us share and receive love and wishes? Yes, please.

National Greeting Card Day dates

Year Date Day
2027 April 1 Thursday
2028 April 1 Saturday
2029 April 1 Sunday
2030 April 1 Monday
2031 April 1 Tuesday