National Rose Month – Jun. 1, 2027

National Rose Month
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AppreciationEnvironmentEnvironmental
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Every June
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National Rose Month blooms throughout June, celebrating the enduring appeal of the ‘queen of flowers.’ This is the ideal time to appreciate their fragrant beauty, diverse varieties, and rich history as they reach their peak. Plant a new rose bush, visit a local rose garden, or simply enjoy a fresh bouquet.

Want to sponsor National Rose Month? Learn how

Expected National Rose Month Deals

As National Rose Month unfolds, expect nurseries, florists, and gardening centers to offer special promotions on rose bushes, seeds, and care products. Look for deals from retailers like Jackson & Perkins and David Austin Roses on new varieties and classic favorites. Many local florists, including online services like ProFlowers and The Bouqs Co., will feature rose-centric bouquets and arrangements. Additionally, beauty brands such as Jo Malone London may highlight rose-infused perfumes and skincare. We will update this page with confirmed live deals as June approaches.

Platform Guide for National Rose Month

Instagram

Tag @nationaltoday_ and use #NationalRoseMonth. Share stunning photos of your rose garden, favorite bouquets, or rose-themed crafts.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalRoseMonth. Join local gardening groups to share tips and showcase your roses.

YouTube

Subscribe to @NationalToday for holiday video content. Create a video tour of a public rose garden or a tutorial on rose care and pruning.

Social Media Tips for National Rose Month

Individuals

Cultivate your own rose garden, visit a botanical garden, or simply enjoy the beauty of a fresh rose bouquet. Share your appreciation for this iconic flower.

Creators

Produce content showcasing rose care tutorials, DIY rose crafts, or the symbolism of different rose colors. Engage your audience with polls about their favorite rose varieties.

Brands

Host a 'Best Rose Photo' contest, partner with local florists for special promotions, or launch limited-edition rose-themed products. Highlight the beauty and versatility of roses.

Partners & Brands for National Rose Month

  1. American Rose Society

    Founded in 1892, the American Rose Society is the oldest single-plant horticultural society in the United States. It promotes rose culture, education, and research, offering resources for both amateur and professional growers.

  2. Jackson & Perkins

    Established in 1872, Jackson & Perkins is a renowned American nursery specializing in roses, perennial plants, and gardening supplies. They are famous for introducing many award-winning rose varieties.

  3. David Austin Roses

    Founded in England by David Austin in the 1960s, this company is celebrated for its 'English Roses,' which combine the form and fragrance of old garden roses with the repeat-flowering of modern roses.

  4. ProFlowers

    ProFlowers is a leading online floral retailer that delivers fresh flowers and plants directly to consumers. They offer a wide selection of rose bouquets for various occasions, emphasizing quality and timely delivery.

  5. The Bouqs Co.

    The Bouqs Co. is an online flower delivery service known for its sustainable sourcing from eco-friendly farms. They provide farm-fresh roses and other flowers, often cut-to-order to minimize waste.

  6. Miracle-Gro

    A prominent brand in lawn and garden care, Miracle-Gro offers a wide range of products including plant food, potting mixes, and soil amendments. Their rose-specific fertilizers help growers achieve vibrant blooms.

  7. Jo Malone London

    A British fragrance and lifestyle brand, Jo Malone London is famous for its elegant scents, including several popular rose-based perfumes and home fragrances. They often feature classic and modern rose interpretations.

National Rose Month Hero

Empress Joséphine de Beauharnais

Empress Joséphine, wife of Napoleon Bonaparte, was a passionate botanist and horticulturist. Her extensive rose garden at Château de Malmaison, established in the early 19th century, housed over 250 varieties, making it the most comprehensive rose collection of its time and significantly influencing rose cultivation and appreciation across Europe.

History of National Rose Month

National Rose Month is celebrated annually to recognize its beauty, popularity, and symbolism. This flower comes in over 300 species as well as different sizes and colors across the globe. The rose has evolved over millions of years. Most species of roses are native to Asia, with the other species originating from Europe, North America, and northwestern Africa. The first rose in America is believed to have been found in modern-day Colorado around 50 million years ago. As for the more common garden roses found today, they date back to 18th century China.

It was at the beginning of the 20th century that a part of the White House property, which was used for stables, was transformed into a rose garden, although it houses more than just roses. Pursuant to efforts to pass a bill to designate the rose a national flower, National Rose Month was first observed in 1959. It was only around three decades later that President Ronald Reagan officially made the rose the national flower of the United States of America.

The rose has been used for a variety of purposes. It has served as an inspiration for poets and artists across the globe, owing to its exquisite beauty and fragrance. It is also widely used as an ornamental garden indoor or outdoor plant, as well as for decoration, food, medicinal purposes, or even in aromatherapy and commercial perfumery.

National Rose Month allows us to fully appreciate and celebrate the versatility of this important flower.

National Rose Month timeline

1867
Hybrid Tea Rose

The hybrid tea rose makes its debut.

1913
White House Rose Garden

First Lady Ellen Wilson starts the Rose Garden at the White House.

1959
Rose Queen

Arlene Hennessey of Bayonne, New Jersey is crowned the Rose Queen in honor of National Rose Month.

1986
National Flower of the U.S.

The rose becomes the official national flower of the U.S.

How Businesses Can Celebrate National Rose Month

Local businesses, especially florists, nurseries, and garden centers, can thrive during National Rose Month by hosting workshops on rose care, offering special discounts on rose bushes, and creating unique rose-themed arrangements. Restaurants and bakeries can incorporate rose flavors into their menus, while gift shops can feature rose-scented products or decor. Promote these offerings with strong visual campaigns on social media, using #NationalRoseMonth to engage the community.

National Rose Month FAQs

When is National Rose Month?

In 2027, National Rose Month is observed all through June, from Tuesday, June 1 to Wednesday, June 30. It’s a perfect time to appreciate these iconic flowers as they reach their peak bloom.

How many states recognize the rose as their state flower?

Five states proudly claim the rose as their state flower, including New York and North Dakota. This highlights the flower’s deep cultural roots and appreciation throughout different regions of the country.

What is the economic impact of the rose industry?

The economic footprint of roses is substantial, driving a multi-billion dollar segment of the floral industry. From cut flowers to garden plants, roses remain a top-selling floral product, impacting local and international economies.

What do different rose colors symbolize?

The symbolism of rose colors is rich and varied. While red roses universally signify deep love, yellow often represents joy and friendship. Understanding these meanings can add depth to gift-giving and floral arrangements.

How To Celebrate National Rose Month

  1. Plant a rose

    The garden rose can make a great addition to your existing plant collection or can be a good start to creating your own garden. You can plant a rose and take care of it to eventually see it bloom into a beautiful flower.

  2. Visit a rose garden

    Spend National Rose Month by visiting a rose garden and soaking in the beauty that roses have to offer. Admire the wide variety of roses in the garden and learn a little about the flowers.

  3. Gift a rose

    The rose is considered a symbol of love and it can be any type of love, between a couple, between a parent and child, or just friends. Show some love to your near and dear ones today and express your gratitude to them by gifting them a bouquet of roses.

5 Facts About Roses That Will Blow Your Mind

  1. Largest rosebush

    The world’s largest rosebush spreading over an arbor covering over 9,000 square feet can be found in Tombstone, Arizona.

  2. Tallest rose

    The tallest recorded rose stands at over 23 feet (7 meters) tall.

  3. Rose fruit

    The rose flower also grows into a fruit called rosehip, which comes in the shape of a berry and is mostly red in color.

  4. Tiny roses

    The buds of the tiniest roses measure the same size as a grain of rice.

  5. No black rose

    There are numerous colors of roses, however, there is no black rose — it’s actually a deep red and crimson rose.

Why We Love National Rose Month

  1. The rose is full of fragrance

    The rose can captivate anyone with its scent. The different colors of roses possess different scents. The pink and red roses come closest to the true rose scent, the white and yellow roses possess an aroma like violets or lemon, and the orange roses tend to smell like fruits. Roses are used in aromatherapy and perfume scents.

  2. The rose has medicinal values

    The rose is more than just a pretty flower and is packed with medicinal properties. The petals contain polyphenols and antioxidants that help to protect the body from cell damage. Moreover, the polyphenols in rose tea aid in reducing the risk of heart disease, diabetes, obesity, and cognitive diseases.

  3. The rose is symbolic

    The rose is the masterpiece of all flowers. It is widely used as a symbol for expressing love, poetry, art, and much more. The unique versatility of the rose merits a month-long celebration in honor of the flower.

National Rose Month dates

Year Date Day
2027 June 1 Tuesday
2028 June 1 Thursday
2029 June 1 Friday
2030 June 1 Saturday
2031 June 1 Sunday