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Entrepreneurs ‘Do it Yourself’ Marketing Month is celebrated throughout June, inspiring small business owners across the United States. This initiative encourages entrepreneurs to take charge of their brand promotion by crafting their own marketing campaigns. Take this month to learn new skills, experiment with creative outreach, and connect with fellow DIY marketers.
Want to sponsor Entrepreneurs "Do it Yourself" Marketing Month? Learn how
Expected Entrepreneurs "Do it Yourself" Marketing Month Deals
Throughout Entrepreneurs ‘Do it Yourself’ Marketing Month, expect a surge in free resources and discounted tools aimed at empowering small business owners. Platforms like Canva often offer extended free trials or premium discounts on design templates, while email marketing services such as Mailchimp might roll out special pricing for new subscribers. Online course providers like Udemy and Coursera frequently feature sales on marketing-related courses, covering everything from social media strategy to SEO basics. Look for webinars and workshops from organizations like the U.S. Small Business Administration (SBA) and local Chambers of Commerce, many of which are free. We will update this page with confirmed live deals and events as June approaches.
Platform Guide for Entrepreneurs "Do it Yourself" Marketing Month
Tag National Today (linkedin.com/company/nationaltoday) and use #DIYMarketingMonth. Share your marketing wins and challenges with a professional network.
Tag @nationaltoday_ and use #DIYMarketingMonth. Create visually engaging content showcasing your marketing efforts or behind-the-scenes insights.
Mention National Today (facebook.com/nationaltoday) and use #DIYMarketingMonth. Join or create local entrepreneur groups to share tips and collaborate on campaigns.
Entrepreneurs "Do it Yourself" Marketing Month Hero
Seth Godin
History of Entrepreneurs "Do it Yourself" Marketing Month
Since ancient times communities have found many different ways to profit from the things they produce, whether it’s products resulting from farming or ranch practices, cooking, baking, or even selling things made out of hobbies or entertainment, such as painting or sculpting. With the reach of the internet and new ways of making money coming around, there has been a huge wave of entrepreneurs who build their businesses from scratch. These people are owners of what we call small businesses, and fight every day to make sure their product is seen and bought.
The struggles of owning a company often challenge small business owners; however, very few of them have a partner or a team to share the burden with, which makes it all a lot more difficult. Owning a business involves not only making the product, and following its demand, but preparing the economical outlines, buying materials, transporting, and marketing, among many other jobs. That’s one of the reasons why entrepreneurs have set June aside to focus on marketing initiatives that they can easily do on their own.
There are a few main points in marketing that should be considered when developing a marketing plan for a product or company. It’s important to keep in mind that what you’re selling has a target audience, located in a certain region, that desires your product for a reason. These are the three W’s of marketing: Who, Where, and Why. By making sure you have all of these concepts clear, your campaign will likely succeed.
Entrepreneurs "Do it Yourself" Marketing Month timeline
At the Associated Advertising Clubs of the World convention, the National Association of Teachers of Advertising is founded.
The American Marketing Society is founded by Paul Nystrom.
Both associations come together to publish the first edition of the “Journal of Marketing.”
The American Marketing Association is formed by the merger of two other associations.
How Businesses Can Celebrate Entrepreneurs "Do it Yourself" Marketing Month
Local businesses can embrace Entrepreneurs ‘Do it Yourself’ Marketing Month by offering free or discounted workshops on essential marketing skills like social media content creation or basic SEO. Consider hosting a ‘marketing hackathon’ where local entrepreneurs can brainstorm and collaborate on campaigns. Retailers could feature products from local small businesses and promote their DIY marketing efforts. Restaurants might offer special promotions to local business owners, encouraging networking and support within the entrepreneurial community.
Entrepreneurs "Do it Yourself" Marketing Month FAQs
When is Entrepreneurs 'Do it Yourself' Marketing Month?
Entrepreneurs ‘Do it Yourself’ Marketing Month runs throughout June 2026, offering 30 days dedicated to empowering small business owners to take control of their marketing strategies.
How many small businesses are in the U.S.?
As of 2026, there are approximately 33 million small businesses in the United States, accounting for 99.9% of all U.S. businesses and employing nearly half of the private sector workforce.
What is the average marketing budget for a small business?
In 2026, the average marketing budget for a small business typically ranges from 1% to 10% of its revenue, often varying by industry, age of the business, and growth goals.
What are the key benefits of DIY marketing for entrepreneurs?
DIY marketing in 2026 offers entrepreneurs significant benefits, including cost savings, greater creative control, and a deeper understanding of their target audience and brand message. It fosters agility and adaptability.
Entrepreneurs "Do it Yourself" Marketing Month Activities
Sell wearable merchandise
Having people walk around showing off your brand can be really good for business. You can make shirts, bags, pins, and even hats.
Write an e-mail campaign
Why don’t you set up your own newsletter? Your clients will love to get first-hand news on sales and new releases.
Redesign your website
If you’re the owner of a primarily internet-based business, take some time to redesign your website. You can also set up social media profiles for your company to reach more people.
5 Awesome Facts About Marketing You’ll Adore
Blog influence
We all know that blogs are bigger than magazines now, but did you know that they are over 60% more likely to convince you to buy something other than magazines?
Video crazy
Consumers are all about the visuals: 20% will read text, whereas 80% will watch a video with the same content.
Reviews matter
On average, a person will go through at least 10 reviews of a product before buying it.
E-mail promotion
Buyers tend to spend around 80% more when shopping through e-mail marketing.
Right to the point
Only around 42% of buyers will watch a video past the 90-second mark, so keep it short and get right to the point.
Why We Love Entrepreneurs "Do it Yourself" Marketing Month
It promotes small businesses
Small business owners are true fighters. This month helps us remember to uplift and help out anyone struggling to get their product out there.
It keeps us creative
Creating our own designs and figuring out creative ways to promote our businesses keep us creative. And we absolutely love creativity!
It’s all about art
How can we not love celebrating the beauty and importance of artistic expression in product-making? This month keeps us close to our creative essence.
Social Media Tips for Entrepreneurs "Do it Yourself" Marketing Month
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