National Rosé Day – June 13, 2020

Sat Jun 13

Celebrate summer, friends and all things pink on National Rosé Day! Not many people need an excuse to open a fresh bottle of rosé wine but we’ve got some great ideas on how to turn the day into a fun and memorable occasion. Held every year on the second Saturday in June, this year falling on June 13, National Rosé Day was started by Swedish Rosé house Bodvár to pay homage to this glorious summertime wine. Whether you prefer your rosé still or bubbly, sweet or dry, deep pink or more orange, raise a glass to this perfect summer sipper.

National Rosé Day timeline

600 BC

Wine and vines arrive in France

Greek traders brought the start of the Provence wine industry

14th Century

A noble wine

Rosé from Provence is considered prestigious, for kings and aristocrats


The first rosés arrive in the US

Wine merchant Henry Behar introduced Las Lanzas Rosé wine from Portugal to American palates


The first American-made rosé is released

Sutter Home’s White Zinfandel firmly placed rosés in the wine racks of wine lovers across the country

National Rosé Day Activities

  1. Throw a pink party

    National Rosé Day is all about being pretty in pink. Go all out on the rosy front by dressing in pink, decorating with cheery blushing blooms, and serving up a variety of rosy-hued dishes! And of course, make sure you're serving rosé in your cups!

  2. Host a wine tasting

    Gather your friends and discover the rosé wine revolution together. Consult your local wine shop for recommendations on a range of rosé wines to taste. Serve with a variety of cheeses and other snacks and find your new favorite.

  3. Experiment with rosé cocktails

    You should know by now how adaptable rosé wine is. No matter the occasion, food, or taste of the drinker, rosé has something to make everyone smile. That flexibility extends to its mixability; grab the cocktail shaker and get testing.

4 More Reasons To Love Rosé As If We Needed Extras

  1. Bubbles? Maybe.

    Rosé wine comes in both fizzy and non-bubbly versions, making it perfect for a variety of wine lovers.

  2. A rosé for everyone

    The versatility of rosé continues in its extensive palate of flavors, ranging from very sweet to dry and everything in between.

  3. Versatility

    Thanks to its extensive varieties, a Rosé goes well with everything from seafood to spicy food, BBQ and cheeses. It can also be used to make a tasty sangria.

  4. Perfect for summer

    Rosé has earned the nickname “summer water” due to its refreshing taste. Need we say more?

Why We Love National Rosé Day

  1. It gives us the opportunity to try something new

    Most people stick with the same old boring red or white. National Rosé Day forces us to spread our wine-drinking wings and sip on something different. So branch out and live a little! You won't be sorry.

  2. It's a versatile drink

    Beer is the traditional go-to drink when having friends over for a summer BBQ, but rosé wines are a great accompaniment to grilled meat and vegetables! This wine comes in many varieties so there's sure to be one to perfectly accompany your favorite meal.

  3. It's so pretty

    National Rosé Day is the perfect opportunity to appreciate the beauty in life, and in your glass! Rosé reminds us that life is filled with small moments of beauty.