National Watermelon Month – Jul. 1, 2026

National Watermelon Month
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FruitHealthy FoodSweet Food
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United States
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Every July
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National Watermelon Month celebrates the iconic summer fruit throughout July. This juicy, hydrating treat is a staple for picnics, barbecues, and hot days. Explore new recipes, find local events, and share your favorite watermelon moments.

Want to sponsor National Watermelon Month? Learn how

Expected National Watermelon Month Deals

Throughout National Watermelon Month, expect grocery chains and farmers’ markets to feature prominent displays and sales on fresh watermelons. Brands like Dole and Melissa’s Produce often highlight their watermelon varieties with recipe ideas. Keep an eye out for discounts on pre-cut watermelon and watermelon-flavored beverages from companies such as Simply Watermelon or Bai Brands. Many local restaurants and ice cream shops will introduce limited-time watermelon-themed specials, from salads to sorbets. We will update this page with confirmed live deals as July approaches.

Platform Guide for National Watermelon Month

Instagram

Tag @nationaltoday_ and use #NationalWatermelonMonth. Share vibrant photos of watermelon recipes, carvings, or picnic spreads.

TikTok

Tag @www.nationaltoday.com and use #NationalWatermelonMonth. Film creative watermelon hacks, taste tests, or refreshing drink tutorials.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalWatermelonMonth. Host a poll asking for favorite watermelon recipes or serving suggestions.

Social Media Tips for National Watermelon Month

Individuals

Cool down with a slice of watermelon, blend it into a smoothie, or try grilling it for a unique flavor. Share your favorite ways to enjoy this summer fruit.

Creators

Develop a series of watermelon-centric content, from carving tutorials and cocktail recipes to health benefits and sustainable uses for the rind.

Brands

Launch a month-long campaign featuring watermelon-infused products, host a recipe contest, or partner with influencers for a 'Watermelon Challenge' to boost engagement.

Top Brands for National Watermelon Month

  1. National Watermelon Promotion Board

    Established in 1989, the National Watermelon Promotion Board is dedicated to increasing consumer demand for watermelon through promotion, research, and educational programs. They provide recipes, health information, and growing tips.

  2. Dole Food Company

    Founded in Hawaii in 1851, Dole is one of the world's largest producers and marketers of fresh fruit and vegetables. They offer a variety of fresh produce, including watermelons, and promote healthy eating.

  3. Melissa's Produce

    A leading distributor of specialty produce in the United States, Melissa's Produce, founded in 1984, sources exotic and seasonal fruits and vegetables, including unique watermelon varieties, to retailers and restaurants.

  4. Simply Orange Juice Company

    Known for its premium, not-from-concentrate juices, Simply offers a 'Simply Watermelon' juice blend. The brand, part of The Coca-Cola Company, focuses on natural ingredients and refreshing flavors.

  5. Bai Brands

    Founded in 2009, Bai produces antioxidant-infused beverages with natural flavors and low sugar. Their product line includes several watermelon-flavored drinks, appealing to health-conscious consumers.

  6. Trader Joe's

    The popular grocery chain, established in 1967 in Pasadena, California, is known for its unique and affordable food products. During July, Trader Joe's often features seasonal watermelon products and fresh fruit.

  7. Whole Foods Market

    Founded in 1978, Whole Foods Market is a leading natural and organic food supermarket. They emphasize high-quality, sustainably sourced produce, making them a prime destination for fresh, seasonal watermelons.

National Watermelon Month Hero

Charles G. G. Lamm

Charles G. G. Lamm was a Danish botanist and explorer who, in the early 20th century, conducted extensive research on the origins and cultivation of watermelon. His work helped trace the fruit's genetic lineage back to its African roots, providing crucial insights into its history and diversification. Lamm's contributions are fundamental to understanding the global journey and agricultural development of watermelon.

History of National Watermelon Month

National Watermelon Month came into existence in 2007 when a resolution was submitted by the senate to the U.S. Congress. The resolution was accepted, and July was designated as the official Watermelon Month. The aim was to raise production and sales of the fruit all over the country. Today, watermelon is a crucial agricultural sector in America as it is produced in 49 states, and is sold and consumed in 50 states. According to the National Agricultural Statistics Service, in 2006 alone, the U.S. produced a whopping 4,200,000,000 pounds of watermelon! Now, that is a lot of watermelons. The National Watermelon Association, which is a membership trade, is another organization that is dedicated to creating positive changes and growth in the industry. It has chapters all over America and Canada.

Given its track record on sales and production, we know that watermelon is extremely popular among the masses, but did you know that it has gone through extreme evolution to come to the stage it is in today? That’s right, earlier records show that watermelons from the ancient era were not as fleshy or as red as the watermelons today. It was through seasoned farmers’ efforts that watermelons started changing. If we were to start at a particular point, the earliest records show that watermelon may have originated in ancient Egypt in 2000 B.C. In fact, some watermelon seeds were also found in King Tut’s tomb. Eventually, watermelon found its way to the Middle East and the rest of Asia. Trading routes and growing civilizations and globalization led to watermelon being taken to China and India during the 7th century. It would take another 10 centuries for watermelon to reach North-, South-, and Central America. The watermelon fruit has had quite a journey all over the planet.

National Watermelon Month timeline

5000 Years Ago
Watermelons in southern Africa

Watermelons appear and are discovered in southern Africa for the first time.

2000 B.C.
Watermelon Crops in Egypt

Egyptians grow and cultivate watermelons to make the fruit a part of their everyday diet.

10th Century
Watermelons are Taken to Europe by Moors

Moors take the watermelon fruit to Europe, where it is considered a minor garden crop.

16th Century
The First Watermelons in Florida

The first watermelon crops are grown in Florida after it has been brought to America by the slave trade.

How Businesses Can Celebrate National Watermelon Month

Local businesses can embrace National Watermelon Month by offering watermelon-themed specials. Restaurants can create refreshing watermelon salads, cocktails, or desserts. Grocery stores can host tasting events or offer discounts on various watermelon types. Farmers’ markets can highlight local growers and provide tips for selecting the best fruit. Even non-food businesses can join by incorporating watermelon colors into displays or offering small watermelon-flavored treats to customers.

National Watermelon Month FAQs

When is National Watermelon Month?

National Watermelon Month 2026 runs throughout July, from Wednesday, July 1, to Friday, July 31. It’s the perfect time to enjoy this quintessential summer fruit.

How much of a watermelon is water?

Watermelon is famously hydrating, consisting of approximately 92% water by weight. This makes it an excellent choice for staying refreshed during the hot summer days of July.

How much watermelon is consumed in the US?

Americans consume a significant amount of watermelon, with average per capita consumption often exceeding 15 pounds annually. July is a peak month for this refreshing fruit.

What are the health benefits of watermelon?

Watermelon is rich in vitamins A and C, and contains lycopene, an antioxidant linked to heart health and cancer prevention. Its high water content also aids hydration and electrolyte balance.

How To Celebrate National Watermelon Month

  1. Enjoy a cold watermelon

    The month of July has its fair share of festivities including the Fourth of July. This means that you may be spending long hours of your day outdoors in the heat. But don’t worry, as you can cool down by enjoying a bowl of fresh watermelon.

  2. Try a watermelon steak

    July also happens to be the month of grilling. If you are looking to up your grilling food game, you can find a watermelon steak recipe and prepare it on the grill. If you are not a fan of grilling, you can always cook the watermelon on your stove or bake it in the oven.

  3. Have a seed spitting contest

    Watermelons have some of the most distinct seeds of all fruits. You can organize a seed-spitting contest with your friends and family, and see who is the best at this specialized skill.

5 Facts About Watermelon That Will Blow Your Mind

  1. Watermelons are considered a fruit and vegetable

    While it is true that watermelons are created using the pollination method that all fruits go through, many gardeners also consider watermelons as vegetables because they are part of the botanical family of gourds.

  2. Watermelons have 1,200 varieties

    Watermelons come in over 1,200 varieties, and each is divided into four categories: seeded, seedless, yellow/orange, and icebox.

  3. The heaviest watermelon

    Chris Kent of Tennessee holds the world record for growing the heaviest watermelon, which weighed around 350.5 pounds.

  4. Seedless watermelons are natural

    Contrary to popular belief, seedless watermelons occur naturally due to years of evolution.

  5. Watermelon is actually a berry

    The watermelon is actually a type of berry called pepo, and this variety has a harder outer rind with a softer inner flesh.

Why We Love National Watermelon Month

  1. It’s a celebration of watermelons

    Watermelons are a great source of food. They are hydrating and help to get rid of muscle cramps. Moreover, they have no fat or cholesterol, are high in fiber, and are packed with vitamin C. It is an all-rounder.

  2. It’s a celebration of freshness

    In the muggy and humid weather of July, people are on the constant lookout for things to cool themselves off with, and watermelon can help you with just that. Whether you choose to have it cubed with other summer fruits or juice it, it doesn’t matter because you will be getting a dose of much-needed refreshment.

  3. It’s a celebration of summer

    We wouldn’t have been able to appreciate the goodness of watermelon without summer. This season may have us rushing towards shade, but it also gives us the amazing fruit that is watermelon.

National Watermelon Month dates

Year Date Day
2026 July 1 Wednesday
2027 July 1 Thursday
2028 July 1 Saturday
2029 July 1 Sunday
2030 July 1 Monday