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World Behavior Analysis Day – March 20, 2025

World’s Behavior Analysis day is observed every year on March 20. It is a day for us to reflect on our behavior and think of what makes us behave the way we do. Behavior analysis studies how biological, experiential, and pharmacological factors influence the behavior of human beings. The study of behavior analysis has been useful to the analysts in helping to address socially important behavior such as healthy eating, drug-taking, education, and treatment of developmental disabilities such as autism and Asperger’s syndrome. The goal of behavior analysis is to improve on what works positively for us and alleviate problematic behaviors.

History of World Behavior Analysis Day

The day that was formerly known as National Behavior Analysis Day was transformed into World Behavior Analysis Day to observe the science behind behavior analysis on a global scale. March 20 was chosen to celebrate the birthday of B.F. Skinner, who was the founder of the science of contemporary behavior analysis. Skinner was a psychologist and behaviorist and he had a theory that changes in behavior are a result of an individual’s response to the events that occur in the environment. An individual is conditioned to respond to events in a particular way when a certain stimulus-response pattern is reinforced.

Another major researcher in the history of Behavior analysis is Ivan Pavlov. He was also a psychologist and was well-known for teaching dogs to salivate at the sound of an arbitrary stimulus. Over the years behavior analysts have focused more on applied behavior analysis (A.B.A.), which is a type of behavior analysis that uses scientific means to develop procedures that will produce observable changes in behavior.

The beginning of A.B.A. can be linked to Teodoro Ayllon and Jack Micheal’s study, ‘The psychiatric nurse as a behavioral engineer’ in 1959, which they published in ‘The Journal of the Experimental Analysis of Behavior. ‘ Micheal and Ayllon were using the principles of operant conditioning to teach the nurses and staff at a psychiatric hospital how to use a token economy for patients with schizophrenia and intellectual disability. This led the researchers at the University of Kansas to start the journey of Applied Behaviour Analysis (JABA) in 1968.

World Behavior Analysis Day timeline

Skinner is Born

The famous psychologist who is popularly referred to as the “Father of behavior analysis” is born on March 20.

“Psychology as the Behaviorist View It”

John B. Watson's famous article “Psychology as the Behaviorist View It” establishes behaviorism as a major school of thought.

Coding Observed Behaviors

Lovaas publishes a series of articles that outlines his system for coding observed behaviors.

21st Century
Autism Spectrum Disorder

Behavioral analysis is recognized as a treatment for autism spectrum disorder.

World Behavior Analysis Day FAQs

What is the goal of behavior analysis?

The goal is to help individuals improve on behaviors that are helpful and reduce harmful behavior.

What are the three types of behavior analysis?

The three types of behavior analysis are — behaviorism, experimental analysis of behavior, and applied behavior analysis.

Who is the “Father of behaviorism?”

John B. Watson is considered the “Father of behaviorism.”

How to Observe World Behavior Analysis Day

  1. Volunteer at a psychiatric hospital

    Behavior analysis is used by psychologists to understand and help people with mental disorders. When you visit a psychiatric hospital, you will also be able to use the knowledge to help the people that need it.

  2. Do research on behavioral analysis

    Psychologists over time have conducted a ton of research on the topic. You can get their publications to educate yourself more on it.

  3. Educate other people

    You can spread the word to your family and friends that it is World Behavior Analysis Day. Educate them on the benefits of behavioral analysis.

5 Facts About The Human Mind That Will Blow Your Mind

  1. The brain is mostly water

    The brain is made up of 73% of water and it weighs only three pounds.

  2. The brain slows down

    On average, the brain starts to slow down at about age 24.

  3. Short attention spans

    The average human has an attention span of 12 minutes, which is even shorter than that of a goldfish.

  4. Memories form in the womb

    A fetus starts to have a memory as early as four months into pregnancy.

  5. The brain uses a lot of oxygen

    The brain uses approximately 20% of the body’s total oxygen.

Why World Behavior Analysis Day is Important

  1. It can help people with autism

    Behavior analysis can be used to help children with autism improve their communication and social skills. It can also help to reduce difficult behavior like aggression and screaming.

  2. It improves positive behavior

    When a professional behavioral analyst applies the techniques of behavior analysis on an individual, it can help to improve his positive behaviors. This even includes skills such as language.

  3. It decreases problem behaviors

    Behavioral analysts can help to improve positive behaviors. They can also help to eliminate negative behaviors such as aggression.

World Behavior Analysis Day dates

2025March 20Thursday
2026March 20Friday
2027March 20Saturday
2028March 20Monday
2029March 20Tuesday

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