National Wagyu Day – Jun. 21, 2026

National Wagyu Day
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National Wagyu Day on June 21 invites connoisseurs and curious foodies alike to indulge in the unparalleled delight of Wagyu beef. This day celebrates culinary excellence, highlighting the distinct qualities of Japanese, American, and Australian Wagyu. Learn about its rigorous authentication, savor its rich marbling, and share your favorite Wagyu experiences.

Want to sponsor National Wagyu Day? Learn how

Expected National Wagyu Day Deals

While we await official 2027 promotions to drop, history shows that National Wagyu Day inspires high-end steakhouses and specialty butchers to offer exclusive deals. Expect restaurants like Ruth’s Chris Steak House and Morton’s The Steakhouse to feature Wagyu specials, while gourmet grocery stores such as Whole Foods Market and online retailers like Snake River Farms may offer discounts on cuts. Specialty purveyors like Crowd Cow and Holy Grail Steak Co. are also likely to run promotions on their premium Wagyu selections, making it an ideal time to try different grades and origins. We will update this page with confirmed live deals as June 21 approaches.

Platform Guide for National Wagyu Day

Instagram

Tag @nationaltoday_ and use #NationalWagyuDay. Share mouth-watering photos and videos of your Wagyu dishes, from grilling to gourmet preparations.

TikTok

Tag @www.nationaltoday.com and use #NationalWagyuDay. Film short, engaging videos showcasing Wagyu cooking tips, taste tests, or visiting a restaurant that serves it.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalWagyuDay. Share recipes, discuss your favorite Wagyu cuts, or find local events celebrating this special beef.

Social Media Tips for National Wagyu Day

Individuals

Treat yourself to a premium Wagyu steak at home or dine out at a restaurant known for its Wagyu offerings. Experiment with different cooking methods to bring out its unique flavor.

Creators

Produce content comparing different grades or origins of Wagyu, create a step-by-step cooking guide for a perfect Wagyu dish, or host a virtual tasting session with your followers.

Brands

Restaurants can offer special Wagyu tasting menus or limited-time dishes. Butchers and online retailers can run promotions, offer educational content on Wagyu sourcing, or host cooking demonstrations.

Top Brands for National Wagyu Day

  1. Snake River Farms

    Founded in 1968 in Idaho, Snake River Farms is a leading producer of American Wagyu beef, known for its exceptional marbling and flavor. They cross-breed Wagyu cattle with traditional American breeds like Angus.

  2. Holy Grail Steak Co.

    Holy Grail Steak Co. is an online purveyor specializing in luxury beef, offering a curated selection of genuine Japanese Wagyu, American Wagyu, and other premium steaks. They focus on traceability and quality.

  3. Crowd Cow

    Founded in 2015 in Seattle, Crowd Cow connects consumers directly with independent farms, offering a wide range of high-quality meats, including various types of Wagyu beef from different regions.

  4. Wagyu Beef Council

    The American Wagyu Association established the Wagyu Beef Council to promote and educate consumers about American Wagyu beef. They provide resources on its unique characteristics and culinary uses.

  5. The Wagyu Shop

    The Wagyu Shop is an online retailer dedicated to sourcing and delivering authentic Wagyu beef directly to consumers. They offer a diverse selection of cuts from Japan, Australia, and the US.

  6. Kobe Beef Marketing & Trading Association

    Established in 1983, this association is responsible for certifying and promoting genuine Kobe beef, a specific type of Wagyu from the Hyōgo Prefecture in Japan, known for its strict standards.

  7. Allen Brothers

    Founded in 1893 in Chicago, Allen Brothers is a renowned purveyor of prime meats to steakhouses and home cooks. They offer a selection of premium Wagyu beef, emphasizing quality and tradition.

National Wagyu Day Hero

Shigeo Hamada

Shigeo Hamada is a revered figure in the history of Japanese Wagyu, particularly known for his contributions to the genetic improvement and breeding techniques of Tajima cattle, a key lineage for Kobe beef. His dedication to selective breeding and meticulous care helped establish the superior quality and marbling that Wagyu is celebrated for today. Hamada's work laid essential foundations for the global recognition of Japanese beef as a luxury product.

History of National Wagyu Day

National Wagyu Day was founded in 2022 to create a day to celebrate the delicacy of Wagyu and to spread awareness about the rigorous authentication process. Wagyu, renowned for its marbling and melt-in-your-mouth texture, comes from a breed of cattle originating from Japan.

Wagyu comprises several cattle breeds, including the highly prized Tajima strain, which gives us the famous Kobe beef. Wagyu’s exceptional tenderness, rich flavor, and intricate marbling of fat throughout the meat make it one of the most sought-after beef varieties in the world.

Japanese Wagyu cattle are bred solely as authentic because they’re bred only in Japan. American Wagyu comes from crossbreeding authentic Japanese Wagyu with Angus cattle, and Australian Wagyu comes from the Japanese lineage, which is raised in Australia. The distinction between Japanese and American Wagyu is that imported Japanese Wagyu is usually boneless. Additionally, it always comes with a Certificate of Authenticity.

National Wagyu Day timeline

Pre-1868
A Long History

Evidence suggests that the Wagyu cattle we know today can trace their genetic strain back over 35,000 years.

1868
The Meiji Restoration Popularizes Beef Consumption

Before this, cattle in Japan are used exclusively for agricultural purposes.

1976
Wagyu Bulls are Brought to the U.S.

Four Wagyu bulls are imported from Japan and are bred with the American Angus and Continental breeds.

1988
The Japanese Meat Grading System

The current meat grading system used by the Japan Meat Grading Association is developed, it sets standards for yield grade and meat quality, giving Japan full control of Wagyu beef quality.

1990
Four Superior Cattle Breeds

After decades of crossbreeding Japanese cattle with foreign cattle, four major cattle breeds — Japanese Black, Japanese Brown, Japanese Polled, and Japanese Shorthorn — are recognized as superior and become predominant.

1997
An Export Ban

Japan declares Wagyu cattle a "national treasure" and enacts an export ban.

2022
National Wagyu Day is Declared

June 21 is declared as National Wagyu Day to celebrate the delicacy and spread awareness about its rigorous authentication process.

2024
The First Celebration

Steve Haddadin sponsors the first National Wagyu Day on National today and the first celebration takes place. Want to be a sponsor: learn how.

How Businesses Can Celebrate National Wagyu Day

Local steakhouses, butcher shops, and gourmet restaurants can celebrate National Wagyu Day by featuring special Wagyu tasting menus or limited-time dishes. Offer educational workshops on Wagyu cuts, cooking techniques, or pairing suggestions with wine or sake. Specialty food stores can host in-store demonstrations or offer discounts on various Wagyu products, encouraging customers to explore this premium beef. Consider collaborating with local chefs for unique culinary events.

How to Verify Authentic Wagyu?

  • Obtain a copy of the authentication certificate.
  • Visit the Japanese Carcass Verification Bureau website. The website is in Japanese so be sure to translate it to a language you understand if necessary. You’ll need to translate each page you visit, the proceed button does not translate so click on the colored one to proceed to the next page. Locate the cattle identification page and enter the Cattle ID number that’s on your authentication certificate.
  • Check the lineage information that verifies the beef as registered Wagyu beef.
  • Grading according to Japanese Wagyu standards includes marbling information, meat color, fat texture and content, and quality of the beef.

National Wagyu Day FAQs

When is National Wagyu Day?

National Wagyu Day 2026 falls on Sunday, June 21, inviting a full day of culinary indulgence. It’s the perfect opportunity to savor this luxurious beef at home or at your favorite restaurant.

How popular is Wagyu beef?

Wagyu beef has seen a significant surge in popularity globally, with its distinctive marbling and rich flavor making it a sought-after delicacy. The market for premium beef continues to expand, driven by increasing consumer appreciation for high-quality, traceable products.

What is the difference between Japanese, American, and Australian Wagyu?

Japanese Wagyu is considered the purest, with strict genetic lineage and feeding protocols, resulting in intense marbling. American Wagyu is typically a crossbreed (often with Angus) offering a rich, beefy flavor with good marbling. Australian Wagyu often falls between the two, with excellent marbling and a slightly milder flavor profile than its Japanese counterpart.

How is Wagyu graded?

Japanese Wagyu is graded by the Japanese Meat Grading Association (JMGA) using a letter (A, B, C for yield) and a number (1-5 for quality, based on marbling, color, texture, and fat quality). American Wagyu follows USDA grading (Prime, Choice), but many producers also use a marbling score similar to the Japanese system. Australian Wagyu uses the Meat Standards Australia (MSA) system, which includes a marbling score from 0 to 9.

How to Celebrate National Wagyu Day

  1. Host a Wagyu gathering

    Gather your friends and family for a Wagyu BBQ cookout. Grill juicy Wagyu burgers and steaks while enjoying each other's company. There's no better way to savor the rich flavors of Wagyu beef than by accompanying your meal with laughter and good conversation. Make sure to show everyone at the gathering the authentication certificate that you obtained from the butcher to continue spreading awareness about the rigorous authentication process. Also be sure to post and share the love of Wagyu on social media by using the hashtag #NationalWagyuDay.

  2. Visit local restaurants that serve Wagyu

    Visit local restaurants that serve Wagyu dishes. Expand your palate and appreciation by trying everything from Wagyu sushi to Wagyu ramen while supporting businesses. Make sure to ask for a copy of the Authentication certificate to continue spreading awareness about the rigorous authentication process. Be sure to post and share the love of Wagyu on social media by using the hashtag #NationalWagyuDay.

  3. Visit the Japanese Carcass Verification Bureau Website

    Using the 10-digit cattle ID on the certificate you obtained from the butcher or restaurant. This is your chance to look up the details of the Wagyu on your plate and explore the history of the cattle, tracing their origins and the meticulous care they received throughout their lives. Discover the secrets behind the unparalleled flavor and marbling that make Wagyu a culinary treasure. Experience a deeper connection to your meal as you uncover the story behind each savory bite.

5 Fun Facts About Wagyu

  1. Wagyu literally means “Japanese cattle”

    "Wa" translates to Japanese and "gyu" means cattle.

  2. All Kobe is Wagyu but not all Wagyu is Kobe

    Kobe beef is just one type of Wagyu beef that comes from the Tajima strain of Wagyu cattle raised in Kobe, Japan.

  3. The best grade is A5

    The highest possible grade is A5 Wagyu beef: it has the best yield, marbling, color, and texture.

  4. The royal treatment

    Wagyu cattle are raised with the utmost care: they’re fed the best quality food, live in luxurious conditions, receive the best medical care, and even spa treatments.

  5. The Wagyu Olympics

    The Japanese hold a prestigious event called the Wagyu Olympics every five years, where participants vie for top honors in categories like meat quality and breed enhancement.

Why We Love National Wagyu Day

  1. It sparks curiosity and creativity

    National Wagyu Day sparks curiosity and creativity, inspiring chefs and home cooks alike to experiment with innovative ways to showcase the versatility of Wagyu beef. From savory steaks to decadent burgers and beyond, it's a day to celebrate endless possibilities and pleasure derived from this delicacy.

  2. It celebrates the heritage

    It's a day to honor the history and meticulous craftsmanship behind Wagyu beef. It's a wonderful way to recognize the dedication and expertise of those who produce this culinary delicacy.

  3. It raises awareness

    Wagyu beef is one of the most sought-after meats in the world. National Wagyu Day is an opportunity to learn about why it's in demand and it raises awareness about the rigorous authentication process Wagyu beef undergoes.

National Wagyu Day dates

Year Date Day
2026 June 21 Sunday
2027 June 21 Monday
2028 June 21 Wednesday
2029 June 21 Thursday
2030 June 21 Friday