- Categories:
- Health
- Tags:
- ChildrenParents
- Where:
- United States
- Date change rule:
- Every August
- Holiday emoji:
- 🤱
National Breastfeeding Month dedicates every August to raising awareness about the profound health benefits of breastfeeding for both infants and mothers. This annual observance promotes education, support, and advocacy for lactation. Join the conversation, share your stories, and support policies that empower breastfeeding families.
Want to sponsor National Breastfeeding Month? Learn how
Expected National Breastfeeding Month Deals
Throughout National Breastfeeding Month, the focus shifts from commercial deals to crucial awareness campaigns and fundraising efforts. Organizations like La Leche League International and the World Health Organization often partner with corporate sponsors to amplify their message and secure donations. Look for donation-matching programs from baby product brands such as Medela and Lansinoh, or special discounts on nursing essentials where a portion of proceeds benefits breastfeeding advocacy groups. Many local lactation consultants and support groups may offer free workshops or discounted services. We will update this page with confirmed live initiatives as August approaches, encouraging community involvement and support.
Platform Guide for National Breastfeeding Month
Tag @nationaltoday_ and use #NationalBreastfeedingMonth. Share empowering stories, tips, and resources for new and expectant mothers.
Mention National Today (facebook.com/nationaltoday) and use #BreastfeedingAwareness. Engage in community discussions and share local support group information.
Tag National Today (linkedin.com/company/nationaltoday) and use #WorkplaceLactationSupport. Advocate for better corporate policies and share professional insights.
National Breastfeeding Month Hero
Dr. Ruth A. Lawrence
National Breastfeeding Month timeline
Australian Senator Larissa Waters became the first politician to breastfeed on the Parliament floor. The move was seen as a statement for family-friendly workplaces. Waters played down the publicity — noting that women have been breastfeeding forever.
The United States Breastfeeding Committee, formed in 1995 to coordinate breastfeeding activities in the U.S., officially set aside August as National Breastfeeding Month.
President Reagan disagreed — claiming that restrictions violated freedom of speech. In response, many people boycotted Nestle, the largest infant formula manufacturer, until the company adopted the WHO messaging guidelines in 1984.
Mothers at a church picnic formed a support group. The organization has expanded to spread information worldwide about equipment, technique, and the importance of breastfeeding.
This product, derived from canned milk, blended fat, protein, and sugars meant to mimic human milk. Formula provided an alternative to mothers who could not or did not want to breastfeed.
How Businesses Can Celebrate National Breastfeeding Month
Local businesses can show their support for National Breastfeeding Month by creating a welcoming environment for nursing mothers. Restaurants and cafes can designate comfortable, private feeding areas, while retail stores can offer discounts on nursing-friendly apparel or baby products. Companies can also host educational events or workshops on breastfeeding benefits and workplace pumping rights. Consider partnering with local lactation consultants or support groups to offer free consultations or resources, demonstrating a commitment to family-friendly policies and community health.
National Breastfeeding Month FAQs
When is National Breastfeeding Month?
In 2027, National Breastfeeding Month is observed all through August, highlighting the importance of lactation support and education within communities and workplaces.
What are the health benefits of breastfeeding?
Beyond immunity, breast milk is a dynamic food that adapts to a baby’s changing nutritional needs, supporting optimal growth and cognitive development. It also fosters a unique bond between mother and child, contributing to maternal well-being.
How many babies are breastfed in the U.S.?
While initiation rates remain high, sustained breastfeeding to recommended durations is a public health goal. Data from recent years indicates that around 1 in 4 infants are exclusively breastfed through six months, underscoring the importance of continued advocacy.
Is breastfeeding a federal right in the workplace?
The PUMP Act, enacted in December 2022, expanded protections for nursing parents, ensuring reasonable break time and a private, non-bathroom space for expressing milk. This legislation aims to support parents returning to work while continuing to breastfeed.
How to Observe National Breastfeeding Month
Learn some breastfeeding legends
Another woman (often referred to as a wet nurse), or even an animal would breastfeed infants if a mother could not. French orphanages sometimes used a goat (whose milk is nutritionally similar to human breastmilk, though it lacks important antibodies). Remus and Romulus, the twins who founded Rome, were breastfed by a she-wolf.
Be an advocate for breastfeeding mothers
Take time during National Breastfeeding Month to advocate for federal legislation to support breastfeeding mothers. This includes regulations on paid maternity leave policy, building codes that requires sanitary areas for women to breastfeed, and public health information that educates mothers on how and why they should breastfeed their babies.
Show gratitude
Whether it's your mother, a sister, a friend, or a co-worker, take time this month to high-five a woman working hard to give her child a healthy start. You could donate to La Leche League International or the U.S. Breastfeeding Committee, which are two organizations that support breastfeeding mothers around the world. If you are a mother, consider donating your old breastfeeding equipment.
5 Breastfeeding Benefits
Lifesaving
From the journal "Pediatrics": If 90% of families breastfed exclusively for six months, nearly 1,000 infant deaths could be prevented each year.
Infant health
Research show breastfed babies have a lower risk of maladies including asthma, ear infections, diabetes, and respiratory problems.
Environmentally friendly
Formula cans and bottles create waste. Breastmilk arrives package-free — and warm!
Colostrum
Often referred to as "liquid gold' for its deep yellow color, colostrum's the thick first milk that you make during pregnancy and just after birth. It's quite rich in both nutrients and antibodies to protect your baby from infection.
Weight loss?
Many breastfeeding women seem to get back to their pre-pregnancy weight more quickly, but experts are still looking into the effects.
Why National Breastfeeding Month is Important
Breastfeeding's good for both baby and mother
Most doctors and health organizations worldwide suggest breast milk is the best possible food for an infant for the first six months. Not only does breast milk contain the correct balance of nutrients, but it also boosts a baby's immune and digestive systems with antibodies and good bacteria. For mothers, breastfeeding fosters an emotional bond with their new baby, and reduces the risk of certain cancers.
A lifetime of good health
Tests reveal a correlation between higher intelligence and lower risk of chronic disease in breastfed babies. This is most likely due to antibodies not found in infant formula. Further, there's a much higher risk of infection with improperly sanitized formula.
Breastfeeding's convenient and inexpensive
If a mother maintains a healthy diet, the baby will benefit. Still, breastfeeding's not easy; it takes about as many hours to feed a child for a year as it does to work 40 hours a week at a full-time job. Mothers can feed their babies almost anywhere, especially now that many more public places like airports and offices accommodate breastfeeding. It's also significantly less expensive than purchasing a year's worth of infant formula.
Social Media Tips for National Breastfeeding Month
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