- Categories:
- Special Interest
- Tags:
- AwarenessCivic
- Where:
- United States
- Date change rule:
- Every March 28
- Holiday emoji:
- 🗣️
Virtual Advocacy Day, observed every March 28, empowers citizens to engage directly with the legislative process from anywhere. Connect with elected officials and their staff through online meetings, share your stories, and champion the causes you care about. Register for virtual events, send a letter to Congress, or volunteer to make your voice heard.
Want to sponsor Virtual Advocacy Day? Learn how
Expected Virtual Advocacy Day Deals
Virtual Advocacy Day focuses on civic engagement rather than commercial deals. Organizations like the American Civil Liberties Union (ACLU), Common Cause, and League of Women Voters often host virtual events, webinars, and digital campaigns to educate and mobilize advocates. Many non-profits encourage direct donations or offer opportunities to sign petitions and contact legislators. While there are no traditional sales, look for free online workshops from groups like the National Council of Nonprofits or the Independent Sector on effective advocacy strategies. We will update this page with specific campaign details as March 28 approaches.
Platform Guide for Virtual Advocacy Day
X/Twitter
Mention @NatlToday and use #VirtualAdvocacyDay. Share key policy points, tag your representatives, and amplify calls to action.
Tag National Today (linkedin.com/company/nationaltoday) and use #VirtualAdvocacy. Share insights on policy impact and professional advocacy efforts.
Mention National Today (facebook.com/nationaltoday) and use #AdvocacyDay. Organize or join virtual community discussions and share event links.
Virtual Advocacy Day Hero
Ruth Bader Ginsburg
History of Virtual Advocacy Day
To understand what advocacy means, we must first understand the Latin word ‘advocare,’ which means ‘to call out for help.’ Advocates have been there since ancient Rome and Greece when well-known orators took on the role of pleading someone’s cause or authored orations to do so. Roman lawyers and advocates like Cicero and Caesar were legendary.
It’s an important concept that Virtual Advocacy expresses: while influencing public policy is essential, lobbying in the digital and networked age is much more about influencing public opinion. Advocates must put in the time and effort needed to organize their efforts to achieve their goals. Advocacy is to guarantee that all people in society have the opportunity to speak out on topics that matter to them. Their rights must be protected and defended. You need to consider if their thoughts and desires are taken into account while making decisions concerning their lives.
Advocacy began as a way for people to express their moral convictions. Advocacy has changed dramatically throughout the years. Better people around the world who don’t have anyone with the power to offer and aid them can now get help thanks to a more organized effort today. More finance, more political support, and more influence are needed for advocacy to grow into something even greater than it already is.
Everybody has a responsibility to contribute in whatever manner they can in the face of global crises, thanks to the emergence of advocacy.
Virtual Advocacy Day timeline
It is as a noun that the term ‘advocate’ first appears in the English language.
The Salvation Army, one of the oldest advocacy groups is established.
The Red Cross begins its operations this year.
The first citizen advocacy scheme begins in America.
How Businesses Can Celebrate Virtual Advocacy Day
Local businesses can support Virtual Advocacy Day by hosting virtual ‘lunch and learn’ sessions for employees on relevant policy issues, inviting local advocates to speak, or providing paid time off for employees to participate in virtual legislative meetings. Businesses can also highlight their corporate social responsibility efforts by sharing how they advocate for specific causes or by matching employee donations to advocacy organizations. Consider sponsoring virtual events hosted by non-profits or offering pro-bono services to advocacy groups.
Virtual Advocacy Day FAQs
When is Virtual Advocacy Day?
In 2027, Virtual Advocacy Day falls on Sunday, March 28. It’s a key opportunity for individuals and groups to engage in the legislative process and make their voices heard.
What is the purpose of Virtual Advocacy Day?
Virtual Advocacy Day aims to democratize access to the legislative process, ensuring that geographical distance or physical limitations do not prevent citizens from advocating for change. It fosters a more inclusive form of civic participation, allowing for widespread engagement on critical policy matters.
How many people participate in virtual advocacy?
The reach of virtual advocacy continues to expand, with an estimated 30-40% of adult internet users having participated in some form of online political or social action. This broad participation underscores the increasing importance of digital platforms in shaping public policy and mobilizing support for various causes.
What are effective virtual advocacy strategies?
For 2027, successful virtual advocacy will continue to leverage multi-channel approaches. This involves combining direct communication (emails, virtual meetings) with broader public awareness campaigns on social media, creating compelling digital content, and collaborating with established advocacy groups to maximize reach and influence.
How to Observe Virtual Advocacy Day
Share your story
Personal stories have an unmistakable impact on people. Share your story with the world on this day to inspire others and effect meaningful change.
Share your concerns
Your legislators must be informed of your concerns. Your phone calls and letters will demonstrate to legislators how strongly their citizens support the cause in their state. Without speaking up, new legislation may not be passed and existing legislation may not be protected.
Use social media
Make sure you follow your local legislators on social media. You may also be able to sign up for their newsletters through their websites. A large number of legislators use these platforms to communicate their views on legislation, post forthcoming events, and engage with their constituents. You can also leave comments and ask questions on the platforms.
5 Ways You Can Advocate Virtually
Through letters to the editor
Raising your voice by writing letters to the editor is one of the numerous methods you may share your letter with the world, further increasing its reach.
Via emails
You can advocate virtually through emails that will reach your lawmakers.
Through video testimonial
Using video testimonials from advocates is a terrific method to tell stories of success, you can then post the messages you've recorded on social media.
Social media
Advocacy groups may encourage their supporters to use social media messages, infographics, hashtags, and/or profile images and banners as their own to demonstrate their support and assist spread their ideas further.
Interactive site tours
Community Charity organizations can use virtual site visits as a substitute for inviting members of Congress, their staff, or other representatives to visit their facilities and observe the mission in action.
Why Virtual Advocacy Day is Important
It removes limitations
Face-to-face or in-person advocacy can only be carried out by those who are physically present in the same room at the same time. As a result of these limits being removed via virtual advocacy, more people who couldn't participate in person before can now do so.
It’s engagement with lawmakers
The fact that it exists does not preclude advocates from communicating with lawmakers and their staff. This is always very important to drive beneficial change.
It promotes diversity
By bringing together people from all around the country, you can broaden the scope of your advocacy efforts and better represent the interests of your constituents. People who cannot attend due to several reasons, such as living with disabilities, can do so now and have their opinions represented.
Social Media Tips for Virtual Advocacy Day
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