National BBQ Day – May. 16, 2027

National BBQ Day
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Every May 16
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National BBQ Day fires up our grills and appetites every May 16, celebrating the rich tradition of barbecue across America. From slow-smoked ribs to perfectly charred burgers, it’s a day to gather with loved ones and indulge in outdoor cooking. Plan a backyard cookout, visit your favorite smokehouse, or try a new BBQ recipe to join the sizzle!

Want to sponsor National BBQ Day? Learn how

Expected National BBQ Day Deals

National BBQ Day is a prime opportunity for restaurants and brands to roll out sizzling promotions. While we await official 2027 promotions to drop, history shows that major chains often offer special deals. Look for discounts on BBQ platters at establishments like Famous Dave’s, Dickey’s Barbecue Pit, and Mission BBQ. Grocery stores such as Kroger and Publix typically feature sales on grilling essentials, including charcoal, propane, and cuts of meat perfect for the pit. Expect condiment brands like Sweet Baby Ray’s and KC Masterpiece to run promotions on their sauces. Keep an eye out for deals on outdoor cooking equipment from retailers like Lowe’s. We will update this page with confirmed live deals as May 16 approaches.

Platform Guide for National BBQ Day

Instagram

Tag @nationaltoday_ and use #NationalBBQDay. Share mouth-watering photos and videos of your BBQ creations, from smoked brisket to grilled veggies.

TikTok

Tag @www.nationaltoday.com and use #NationalBBQDay. Film quick tutorials on grilling techniques, BBQ sauce recipes, or your favorite backyard cookout moments.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalBBQDay. Host a live Q&A with a local pitmaster or share tips for the perfect BBQ spread.

Social Media Tips for National BBQ Day

Individuals

Host a backyard BBQ for friends and family, experimenting with new marinades or trying a regional BBQ style you've never cooked before. Share your feast online!

Creators

Develop engaging content around BBQ challenges, taste tests of different sauces, or a 'day in the life' of preparing a slow-smoked meal from start to finish.

Brands

Run a 'Best BBQ Recipe' contest, encouraging user-generated content featuring your products. Partner with local pitmasters for joint promotions or demonstrations.

Top Brands for National BBQ Day

  1. Weber

    Founded in 1952 by George Stephen in Palatine, Illinois, Weber-Stephen Products LLC is a leading manufacturer of charcoal, gas, and electric grills. Stephen invented the iconic kettle grill by cutting a metal buoy in half, revolutionizing backyard cooking.

  2. Kingsford

    Kingsford Charcoal, a brand of The Clorox Company, was established in 1920 by Edward G. Kingsford, a relative of Henry Ford. It is one of the most widely recognized charcoal briquette brands, essential for traditional BBQ and grilling across the United States.

  3. Traeger

    Founded in Oregon in 1987 by Joe Traeger, this company pioneered the wood pellet grill, combining the flavor of wood-fired cooking with the convenience of gas. Traeger grills have become a staple for many BBQ enthusiasts seeking consistent, smoky results.

  4. Sweet Baby Ray's

    Sweet Baby Ray's BBQ Sauce was created in 1985 by Chef Larry Raymond in Chicago. It quickly gained popularity after winning the Mike Royko Ribfest, becoming one of the best-selling barbecue sauces in the United States known for its sweet and tangy flavor.

  5. Famous Dave's

    Famous Dave's of America, Inc. is a chain of barbecue restaurants founded by Dave Anderson in 1994 in Hayward, Wisconsin. Known for its award-winning ribs, brisket, and a variety of regional BBQ sauces, it offers a classic American barbecue experience.

  6. YETI

    Founded in 2006 by brothers Roy and Ryan Seiders in Austin, Texas, YETI is renowned for its high-performance coolers, drinkware, and outdoor gear. Their products are popular among outdoor enthusiasts and BBQ aficionados for keeping food and drinks perfectly chilled.

  7. Meat Church

    Meat Church, founded by Matt Pittman, is a popular BBQ brand specializing in rubs, seasonings, and online BBQ education. Based in Texas, it has grown a massive following among home cooks and competition pitmasters for its high-quality products and instructional content.

National BBQ Day Hero

Adam Perry Lang

Adam Perry Lang is a renowned American chef and pitmaster, celebrated for his innovative approach to barbecue. After training in Michelin-starred restaurants, he brought fine-dining techniques to the world of open-fire cooking. His books, like 'BBQ25' and 'Serious Barbecue,' have inspired countless home grillers to elevate their craft, blending classic BBQ traditions with culinary artistry.

History of National BBQ Day

Barbecues are one of America’s favorite pastimes. Since the activity is highly common in the U.S., it is no surprise that a special day has been dedicated to celebrating the barbecuing tradition.

Although the concept of barbecuing did not originate in America, the activity has become an essential part of American culture today. The history of barbecuing in the U.S. goes back to colonial times where any celebration was incomplete without a cookout. After the Revolutionary War was won and the first bridge was built over the Missouri River, barbecue celebrations erupted all over the nation. Even the American presidents are famous for hosting massive barbecues during times of success and on days of special observances. In fact, George Washington’s diary is said to have referenced a barbecue event that lasted for three days — that’s how deeply rooted barbecuing is in the country’s history!

Barbecues are a White House tradition thanks to President Lyndon B. Johnson who started this trend by hosting the first-ever barbecue in the presidential headquarters. The food items served at the event included delicious Texas-style barbecue wings.

National BBQ Day timeline

29,000 B.C.
Barbecued Mammoth

Mammoth meat is grilled in a four feet long cooking pit.

1526
The Origins

A Spanish explorer mentions the word ‘barbecoa’ in his account of the West Indies.

1697
Making It Official

British buccaneer William Dampier uses the word ‘barbecue’ for the first time.

1921
The Next Level

Thomas Edison designs the first commercial charcoal briquet factory.

How Businesses Can Celebrate National BBQ Day

Local restaurants, especially those specializing in barbecue, can celebrate National BBQ Day by offering special combo platters or limited-time menu items. Food trucks can create unique BBQ fusion dishes to draw in crowds. Retailers selling grilling equipment or specialty sauces can host in-store demonstrations or offer discounts on essential BBQ tools. Even non-food businesses can join in by hosting employee cookouts or partnering with local BBQ joints for catering, fostering community spirit and appreciating their teams.

National BBQ Day FAQs

When is National BBQ Day?

In 2027, National BBQ Day is observed on Sunday, May 16, providing another fantastic weekend for pitmasters and grill enthusiasts to celebrate. This year, plan a relaxed Sunday feast with family and friends.

How much BBQ do Americans consume?

The love for BBQ in the U.S. remains strong, with surveys consistently showing high participation rates in outdoor cooking. Roughly 80% of American households engage in grilling or barbecuing, making it a prevalent culinary activity.

What is the history of barbecue in America?

Tracing its roots to the Caribbean and colonial America, barbecue gained prominence as a communal cooking method. The practice spread across the Southern states, developing distinct regional styles like Carolina vinegar-based, Texas brisket, Kansas City sweet, and Memphis dry rub, each with its unique flavor profile.

What's the difference between grilling and barbecuing?

The key distinction lies in temperature and time: grilling is hot and fast, perfect for burgers and steaks, whereas barbecuing is low and slow, ideal for larger cuts like ribs or briskets. Barbecuing often involves a smoker or indirect heat source to achieve tender, smoky results.

How to Celebrate National BBQ Day

  1. Host a barbecue

    A simple way to celebrate the day is to host a barbecue for friends and family in your very own backyard. Cook, eat, and enjoy!

  2. Throw a barbecue eating competition

    Indulge in a barbecue eating competition at a restaurant. It can get messy, but the event will surely be a fun one.

  3. Create a new recipe

    Experiment and try to cook up a new barbecue sauce recipe for steak or burgers. Who knows, you might end up opening your own food chain one day.

5 Fun Facts You Didn’t Know About Barbecues

  1. The longest barbecue

    Held in Georgia, the longest barbecue lasted for up to 80 hours.

  2. Researching the best barbecue restaurants

    Johnny Fugit ate at 365 restaurants in the U.S. in a year.

  3. The favorite grilling food

    85% of people prefer grilling burgers at barbecues.

  4. The largest barbecue in Mexico

    45,000 people were present at the barbecue largest barbecue in Mexico.

  5. Alabama’s favorite

    Barbecue food is available at 8.27% of restaurants in the State of Alabama.

Why We Love National BBQ Day

  1. It celebrates delicious BBQ food

    You have to admit it, barbecue food is delicious. Who doesn’t love an excuse to get their hands on tangy grilled meat?

  2. Grilled food is healthy

    Since grilled food uses less oil, it is considered to be much healthier. This is why barbecue food is perfect for people who are watching their weight. Try to avoid the sauces, though, since some of them are very high in calories.

  3. Barbecues are social events

    Why eat alone when you can hang out with close friends at a barbecue? The social activity is a favorite of many families since children and adults can both enjoy the event.

National BBQ Day dates

Year Date Day
2027 May 16 Sunday
2028 May 16 Tuesday
2029 May 16 Wednesday
2030 May 16 Thursday
2031 May 16 Friday