Wellderly Week – Mar. 15, 2027

Wellderly Week
Submit your updates or photos
Categories:
Tags:
AwarenessHealth
Where:
United States
Date change rule:
Week starting with the 3rd Monday of March
Holiday emoji:
👵👴

Wellderly Week is observed in the U.S. each year, running from the third Monday of March through Saturday. This week encourages communities to support the elderly in living their lives to the fullest, focusing on physical, mental, emotional, and financial well-being. Participate by volunteering or advocating for senior health.

Want to sponsor Wellderly Week? Learn how

Expected Wellderly Week Deals

Wellderly Week, a cause-driven observance, focuses less on commercial deals and more on community support and fundraising for senior well-being initiatives. Non-profit organizations like the National Council on Aging and AARP often lead awareness campaigns, encouraging donations and volunteer sign-ups. Corporate partners in healthcare, such as Humana or CVS Health, may offer free health screenings, educational workshops, or matching gift programs for donations made to elder care charities. Local senior centers might host free wellness classes or offer discounts on activities to promote active aging. Look for opportunities to contribute to organizations like Meals on Wheels America or local senior services. We will update this page with confirmed live programs as March 2027 approaches.

Platform Guide for Wellderly Week

Facebook

Mention National Today (facebook.com/nationaltoday) and use #WellderlyWeek. Share stories of seniors thriving in your community or resources for elder care.

X/Twitter

Mention @NatlToday and use #WellderlyWeek. Share articles on healthy aging, advocate for senior services, or highlight inspiring elders.

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #WellderlyWeek. Discuss workplace policies supporting older employees or innovations in elder care.

Social Media Tips for Wellderly Week

Individuals

Volunteer at a local senior center, offer to help an elderly neighbor with errands, or simply spend time listening to their stories and experiences. Share your appreciation for the elders in your life.

Creators

Produce content highlighting the wisdom and vitality of older adults. Interview seniors about their life lessons, share tips for healthy aging, or create tutorials on accessible hobbies.

Brands

Launch a campaign promoting products or services that enhance senior well-being. Partner with an elder care charity for a donation match, or host free workshops on topics relevant to healthy aging.

Organizations & Brands for Wellderly Week

  1. National Council on Aging (NCOA)

    Founded in 1950, NCOA is a national leader in providing resources and advocacy for older adults. They work to improve the health and economic security of 40 million older adults, offering programs and information on benefits, health, and financial stability.

  2. AARP

    AARP, formerly the American Association of Retired Persons, was founded in 1958 by Ethel Percy Andrus. It is a powerful interest group in the United States, focused on issues affecting those over 50, including health care, employment, and financial security.

  3. Meals on Wheels America

    Established in 1974, Meals on Wheels America is the oldest and largest national organization supporting community-based programs that deliver nutritious meals, friendly visits, and safety checks to homebound seniors across the country.

  4. Humana

    Founded in 1961, Humana Inc. is a leading health and well-being company based in Louisville, Kentucky. They offer a wide range of insurance products and health services, with a significant focus on Medicare plans and support for senior health.

  5. CVS Health

    CVS Health, founded in 1963, is a major healthcare company operating retail pharmacies, MinuteClinic walk-in medical clinics, and CVS Caremark, a pharmacy benefits manager. They play a crucial role in providing accessible health services and medications to older adults.

  6. Philips Lifeline

    Introduced in 1974 by Philips, Lifeline is a leading provider of medical alert services for seniors. Their systems offer peace of mind by providing immediate access to help with the push of a button, supporting independent living for older adults.

  7. Senior Helpers

    Founded in 2002, Senior Helpers is a national in-home care provider that offers personalized care plans to help seniors live independently and comfortably in their own homes. Services include companionship, personal care, and specialized care for conditions like Alzheimer's.

Wellderly Week Hero

Dr. Robert Butler

Dr. Robert Butler (1927–2010) was a renowned gerontologist, psychiatrist, and author who dedicated his career to improving the lives of older adults. He coined the term 'ageism' in 1969 and was the founding director of the National Institute on Aging. His work profoundly influenced public policy and scientific understanding of aging, advocating for dignity and respect for the elderly.

History of Wellderly Week

Wellderly Week gives a new meaning to “acting your age”. The celebrations encourage seniors to pursue a passion, take up a new hobby, and do what makes them happy. It is a reminder that retirement years are an opportunity to develop interests that we were unable to pursue in our youth. Pursuing a hobby not keeps the elderly occupied but is also important for their emotional and mental well-being.

Modern senior living communities host events that involve social and physical activity. You can also sign up for courses that address the needs of the aging population and community service. Looking after the well-being of seniors does more than only benefit seniors, it also creates a society where people are sensitive to the needs of others. Experts agree that making provisions for physical well-being and financial independence also benefits seniors. You can chime in for Wellderly Week by partaking in simple activities such as accompanying seniors around you on a walk or swim. These exercises increase mobility, improve flexibility, promote heart health, and most importantly, help them build friendships. Seniors are an amazing group of people and we have much to learn from them. Through active senior lifestyles, better nutrition, and the pursuit of passion, life post-retirement can be equally fulfilling too!

Wellderly Week reminds us that age is a just number and age does not have to limit fun, growth, and vitality. If we all assume responsibility for senior well-being, we’ll reap its benefits when our time comes.

Wellderly Week timeline

1870
First Old Age Home in the World

‘Little Sisters of the Poor’ is opened in France and is the first old age home in the world.

1889
The First Pension System

Germany introduces state pensions for seniors 70 years and older.

1911
The First Old Age Home in India

King Raja Ravi Verma sets up the first old age home in India.

1963
The Older Americans Month

This is set up by President John F. Kennedy.

How Businesses Can Celebrate Wellderly Week

Local businesses can genuinely celebrate Wellderly Week by offering services and products that support senior well-being. A pharmacy might host a free blood pressure clinic, a grocery store could offer delivery services or special shopping hours for seniors, and a fitness center could provide discounted senior-specific classes. Restaurants might offer ‘senior specials’ or host themed events that encourage intergenerational connection. The key is to create welcoming and supportive environments that acknowledge the contributions and needs of older community members.

Wellderly Week FAQs

When is Wellderly Week?

In 2027, Wellderly Week will be observed from Monday, March 15, through Saturday, March 20. Communities will once again unite to promote healthy and fulfilling lives for older adults.

How many older adults live in the U.S.?

The population of Americans aged 65 and over is steadily increasing, with projections indicating it will reach over 80 million by 2040. This growing segment highlights the ongoing need for robust support systems and wellness programs.

What is the economic impact of senior care?

Spending on long-term care services for seniors continues to rise, with billions allocated annually to support older adults. This economic footprint demonstrates the critical role that elder care plays in both the healthcare system and the broader economy.

What does 'wellderly' mean?

‘Wellderly’ describes individuals in their senior years who are experiencing a high quality of life, often characterized by independence, vitality, and continued social connection. It highlights the importance of wellness and prevention throughout the aging process.

Wellderly Week Activities

  1. Visit a senior citizen center

    Celebrate Wellderly Week by visiting a senior citizen center. Volunteer your time and spend some hours in the company of the elderly. They make for great company and have much wisdom to share.

  2. Thank the elderly

    Why don’t you celebrate Wellderly Week by thanking the elderly in your family and around you? Thank them for their services to the community and for being steadfast guides to those around them.

  3. Donate towards this cause

    A great way to celebrate Wellderly Week is by donating to senior citizen centers. You can also donate to organizations that are involved in ensuring the well-being of senior citizens. Pick a cause of your choice.

5 Facts About The Elderly In The U.S.

  1. Elder abuse is very common

    One out of 10 elderly in the U.S. is a victim of abuse.

  2. A considerable elderly population lives in poverty

    About 10% of the elderly population in the U.S. lives in poverty.

  3. Elderly people need frequent medical care

    People over 75 years visit the doctor about three times more often than people of ages 22 to 44.

  4. Chronic illnesses are common among the elderly

    Four out of five elderly Americans suffer from a chronic illness.

  5. Most elderly people have insurance

    About 99% of Americans aged 65 and older have insurance.

Why We Love Wellderly Week

  1. It’s our duty

    Ensuring the well-being of the elderly community is our collective duty. Celebrations such as Wellderly Week help us constructively channel our resources for the benefit of seniors.

  2. We love the elderly

    The reason why Wellderly Week with so much enthusiasm is because we love the elderly. We value their contribution to society and the many ways in which they enrich our lives.

  3. Way to carry forward good deeds

    When we celebrate Wellderly Week, the youth learn to take care of the elderly and ensure that seniors can live a life of joy and dignity. It also teaches them to be proactive in senior well-being.

Wellderly Week dates

Year Date Day
2026 March 16–21 Monday–Saturday
2027 March 15–20 Monday–Saturday
2028 March 20–25 Monday–Saturday
2029 March 19–24 Monday–Saturday
2030 March 18–23 Monday–Saturday