Felt Hat Day – Sep. 15, 2026

Felt Hat Day
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Tags:
AppreciationFashionLifestyle
Where:
United States
Date change rule:
Every September 15
Holiday emoji:
🎩

Felt Hat Day tips its brim to the enduring style and rich history of felt hats every September 15. This day marks a seasonal shift, inviting us to swap summer headwear for the warmth and elegance of felt. Explore the perfect felt hat to complement your autumn wardrobe and delve into the fascinating legacy of this versatile accessory. Don a stylish felt hat, share your favorite look, and celebrate this iconic fashion statement!

Want to sponsor Felt Hat Day? Learn how

Expected Felt Hat Day Deals

As Felt Hat Day approaches, expect fashion retailers and hat boutiques to roll out stylish promotions on September 15. While we await official 2027 promotions to drop, history shows that brands like Stetson, Borsalino, and Goorin Bros. often feature discounts on their felt collections. Look for deals from major fashion retailers such as Nordstrom and Macy’s, offering special pricing on designer felt hats and accessories. Independent hat makers on platforms like Etsy may also showcase unique, handcrafted felt designs. We will update this page with confirmed live deals as September 15 approaches.

Platform Guide for Felt Hat Day

Instagram

Tag @nationaltoday_ and use #FeltHatDay. Share your favorite felt hat styles, vintage finds, or outfit inspirations with your followers.

TikTok

Tag @www.nationaltoday.com and use #FeltHatDay. Create a ‘get ready with me’ video featuring a felt hat or showcase different ways to style felt headwear.

X/Twitter

Mention @NatlToday and use #FeltHatDay. Tweet about the history of felt hats, your favorite hat-wearing celebrities, or interesting facts about felt production.

Social Media Tips for Felt Hat Day

Individuals

Dust off your favorite felt hat or invest in a new one to celebrate the day. Share a photo of yourself rocking your felt hat on social media, perhaps with a fun fact about its history.

Creators

Produce content showcasing the versatility of felt hats, from casual looks to formal ensembles. Offer styling tips, DIY felt hat decoration ideas, or a historical deep dive into iconic felt hat styles.

Brands

Launch a special 'Felt Hat Day' collection or offer discounts on your felt hat inventory. Run a social media contest asking followers to share their best felt hat looks for a chance to win a prize.

Top Brands for Felt Hat Day

  1. Stetson

    Founded in 1865 by John B. Stetson, this American brand is synonymous with quality hats, especially its iconic cowboy hats. Stetson has expanded its range to include various felt styles, from fedoras to dress hats, maintaining its legacy of craftsmanship.

  2. Borsalino

    Established in 1857 in Alessandria, Italy, by Giuseppe Borsalino, this luxury brand is renowned for its handcrafted felt fedoras. Borsalino hats are celebrated for their exceptional quality, elegant design, and timeless appeal, favored by celebrities and fashion connoisseurs worldwide.

  3. Goorin Bros.

    Founded in 1895 in Indianapolis, Indiana, by Cassel Goorin, this family-owned company is known for its diverse range of hats, including stylish felt fedoras and caps. Goorin Bros. combines traditional hat-making techniques with contemporary designs, offering unique headwear for every individual.

  4. Akubra

    An iconic Australian hat manufacturer founded in 1874, Akubra is famous for its durable felt hats, particularly those designed for the harsh Australian outback. Their hats are made from rabbit fur felt, known for its resilience and weather resistance.

  5. Brixton

    Founded in 2004 in Oceanside, California, Brixton offers a modern take on classic headwear, including a popular line of felt hats. The brand blends music, culture, and fashion to create timeless and clean designs that appeal to a contemporary audience.

  6. Zara

    A global fashion retailer founded in 1975 in Spain, Zara is known for its fast-fashion approach and trend-driven collections. They frequently feature felt hats as part of their seasonal accessory lines, making current styles accessible to a wide consumer base.

  7. Lock & Co. Hatters

    Established in 1676, Lock & Co. Hatters in London is one of the oldest hat shops in the world. They are renowned for their bespoke felt hats, including traditional bowlers and fedoras, serving royalty and discerning clients for centuries with unparalleled craftsmanship.

Felt Hat Day Hero

John B. Stetson

John B. Stetson (1830–1906) was an American hat maker who revolutionized the industry with his durable and iconic 'Boss of the Plains' hat. Originally designed for cowboys and frontiersmen in the American West, his felt creations became a symbol of rugged individualism. Stetson's innovative manufacturing techniques and commitment to quality established his brand as a global leader in headwear, forever linking his name with the enduring appeal of felt hats.

History of Felt Hat Day

Humans have loved wearing hats since the beginning of time. One of the earliest confirmed denotations of this fact was found during the excavation of mountains between Italy and Austria. Deep in the ice, a bronze-aged man called Otzi had been lying since 3250 B.C. He didn’t have a lot on his hands, but he did have a bearskin cap with a chinstrap — resembling a Russian fur hat. Turns out the fashion you enjoy today with the newest Gucci launch has already been done by Otzi, thousands of years ago.

The origins of Felt Hat Day remain unknown. Although a couple of theories credit the decades of the 1930s and 1940s for the revival of the hat and the establishment of Felt Hat Day. The 19th century saw the rise of felt hats, as felt became a common fabric to be used in hat production. Felt, a man-made fabric that has been in use for 5000 years, traces its origin to Asia. The Felt Hat Day commemorates an era bygone.

Felt Hat Day gives us a chance to reflect on the glorious history of hats and their role in our lifestyle.

From Austria’s Otzi to England’s Harry Styles — the hats have come a long way. And they remain an accessory of style, comfort, and fulfillment. September 15 is the perfect day to honor this long journey. The celebration is also important in the current climate as it connects the younger generations with our history.

Felt Hat Day timeline

1800s
Hats are Normalized

Fedora is invented and hats become a household accessory, with men and women both adding them to their wardrobes.

1900s
Felt Hats are Popularized

Hat producers adopt a warm, non-woven fabric for hats called felt.

1940s
Hollywood Fashions Felt Hats

The Lone Ranger debuts and takes the felt hat frenzy to another level.

1980s
Hats Become a Style Statement

Turban caps and extravagant hats make a comeback and hats are worn as a symbol of class and style.

How Businesses Can Celebrate Felt Hat Day

Local fashion boutiques and accessory shops can celebrate Felt Hat Day by hosting a ‘Hat Bar’ event, allowing customers to customize felt hats with ribbons, pins, and feathers. Coffee shops might offer a discount to patrons wearing a felt hat, creating a fun, interactive experience. Retailers could also partner with local hat makers for a pop-up shop, showcasing handcrafted felt designs and offering styling advice. Encourage staff to wear their favorite felt hats to generate buzz and engage customers in conversations about this classic accessory.

Felt Hat Day FAQs

When is Felt Hat Day?

Felt Hat Day 2026 falls on Tuesday, September 15, marking the perfect mid-week opportunity to embrace the elegance of felt headwear. It’s an ideal time to transition your wardrobe for the cooler seasons.

What is felt made from?

Felt is a non-woven cloth produced by matting, condensing, and pressing fibers together. While historically made from wool or animal fur (like rabbit or beaver), modern felt can also be crafted from synthetic fibers such as acrylic or rayon. The process of felting dates back thousands of years.

How popular are felt hats today?

Felt hats continue to be a popular fashion accessory, experiencing resurgences in various styles like fedoras, wide-brimmed hats, and cloches. They are a staple in both high fashion and everyday wear, appreciated for their ability to add sophistication and character to an outfit. Their versatility ensures enduring appeal.

What was the 'Straw Hat Riot'?

The ‘Straw Hat Riot’ refers to a series of disturbances that occurred in New York City around September 15, 1922. It stemmed from an unwritten rule that men should stop wearing straw hats after that date, switching to felt or wool hats for the cooler months. Violators were often targeted, sometimes violently, by groups of young men.

How To Celebrate Felt Day

  1. Source a vintage hat for the day

    If you don’t have a felt hat in your wardrobe, rent or eBay a hat that’s both vintage and chic.

  2. Gift a hat to your friends

    September 15 is the perfect time to shower your friends and family with gifts. And by gifts, we mean hats. Share the joy and tip your hat to this fantastic day.

  3. Share your love for felt hats on social media

    Being a participant of the Felt Hat Day, you must share this knowledge with the world. Post a picture of your hat collection and educate your followers about the long history of hats.

5 Facts About Fabrics That’ll Have You Sweating

  1. Cotton and Wool, buddies since eternity

    Archaeological evidence suggests that cotton & wool have been used to create fabric since 3000 B.C.

  2. China and silk, a match made in heaven

    For hundreds of years, China has been the largest exporter of silk — a statistic not expected to change any time soon.

  3. Travel a yard, from finger to nose

    The distance from your fingertips to your nose measures close to a yard.

  4. A bale of cotton births 200 pants

    A single bale of cotton can be used to make over 200 pairs of jeans

  5. Like your clothes? Thank Eli Whitney

    In an attempt to process cotton faster, American inventor Eli Whitney made an engine that later became the foundation of the western textile industry.

Why We Love Felt Hat Day

  1. An excuse to get our best hats out

    The month of September can be pretty uneventful. Fashioning a hat is the perfect way to fill the void and fight the gloom.

  2. Hats fulfill functional purposes and carry out practical needs

    Want to cover your face from the sun? Wear a hat. Want to cover your head as the cold wind blows? Wear a hat. Want to finish off your outfit with the perfect accessory? Wear a hat. No matter what’s the question, hats are the answer.

  3. There is a hat for every head

    The best thing about hats is their versatility. Every culture has its own signature hat. No matter who you are or how you look, there is a hat in the world that’s perfect for you.

Felt Hat Day dates

Year Date Day
2026 September 15 Tuesday
2027 September 15 Wednesday
2028 September 15 Friday
2029 September 15 Saturday
2030 September 15 Sunday