- Categories:
- Health
- Tags:
- AwarenessDiseases
- Where:
- World
- Date change rule:
- Every March 26
- Holiday emoji:
- 💜
Epilepsy Awareness / Purple Day shines a light on this brain disorder every March 26. Join grassroots campaigns to increase public understanding, eliminate stigma, and support the millions worldwide living with epilepsy. Advocate for better research and treatment today!
Want to sponsor Epilepsy Awareness / Purple Day? Learn how
Expected Epilepsy Awareness / Purple Day Deals
Epilepsy Awareness / Purple Day focuses on fundraising and advocacy rather than commercial deals. Organizations like the Epilepsy Foundation and Purple Day Every Day lead global campaigns, often partnering with corporations for donation matches and awareness drives. Look for opportunities to contribute through direct donations, participating in charity walks, or purchasing specially branded merchandise where proceeds benefit epilepsy research. Major pharmacies like CVS and Walgreens may feature information or donation opportunities. Check official websites for ways to support vital research and patient services.
Platform Guide for Epilepsy Awareness / Purple Day
Tag @nationaltoday_ and use #EpilepsyAwareness and #PurpleDay. Share stories, facts, and photos of yourself wearing purple to show support.
X/Twitter
Mention @NatlToday and use #EpilepsyAwareness and #PurpleDay. Share infographics, research updates, and personal messages to spread awareness.
Mention National Today (facebook.com/nationaltoday) and use #EpilepsyAwareness and #PurpleDay. Join community groups, share educational content, and organize local events.
Epilepsy Awareness / Purple Day Hero
Cassidy Megan
History of Epilepsy Awareness / Purple Day
Cassidy Megan from Nova Scotia, Canada, founded Epilepsy Awareness Day with the first event held on March 26, 2008. Motivated by her own diagnosis and struggles of living with epilepsy, she realized the importance of everyone understanding this common neurological disorder. She created an avenue for people to learn, engage, and support the public’s education of epilepsy as well as dispel the myths and fears surrounding it.
Epilepsy is caused by electrical disturbances in the brain resulting in seizures of various types. It can be a scary condition to people who do not understand what is going on, which has led to many unnecessary assumptions and even laws about the disease and the capabilities of those who live with it. It’s the fourth most common neurological disorder after migraines, strokes, and Alzheimer’s. Estimates show that one in 26 Americans will develop epilepsy at some point in their life.
In 2009, the Anita Kaufmann Foundation partnered with the Epilepsy Association of Nova Scotia to launch Purple Day, bringing more collective attention and structured campaigns to the purpose of the day in the U.S. and internationally. Over 100,000 students, 95 workplaces, and 116 politicians participated in Purple Day events that same year.
The Anita Kaufmann Foundation trademarked Purple Day in 2011 and it has continued to expand its reach since.
Epilepsy Awareness / Purple Day timeline
The earliest known medical texts detailing the signs, symptoms, and types of seizures of what we now know as epilepsy are written.
Hippocrates is the first person to suggest epilepsy as a medically treatable disease of the brain.
Bromide is first released as an effective medication for controlling seizures.
Bromide is first released as an effective medication for controlling seizures.
The Anita Kaufmann Foundation sets a Guinness World Record on Purple Day by facilitating the largest ever training session on epilepsy.
How Businesses Can Celebrate Epilepsy Awareness / Purple Day
Local businesses can honor Epilepsy Awareness / Purple Day by hosting educational events or partnering with local epilepsy support groups. Consider a ‘wear purple’ day for employees and offer a donation match to an epilepsy charity for sales made on March 26. Pharmacies can provide informational brochures about epilepsy management and resources. Restaurants might offer a special ‘purple’ menu item with a portion of proceeds going to advocacy organizations. Use your platform to share verified facts and reduce the stigma surrounding epilepsy.
By The Numbers
50 million – the number of people in the world who have epilepsy.
80% – the percentage of people with epilepsy who reside in low- or middle-income countries.
70% – the percentage of people with epilepsy who can be properly treated.
3x – the increased risk of premature death in epileptic people.
¾ – the total number of people with epilepsy living in low-income countries who do not receive proper treatment.
25% – the percentage of epilepsy cases that are preventable.
Epilepsy Awareness / Purple Day FAQs
When is Epilepsy Awareness / Purple Day?
In 2027, Epilepsy Awareness / Purple Day will be observed on Friday, March 26. It’s a key date for advocates and organizations worldwide to unite in support of those living with epilepsy.
How many people are affected by epilepsy?
Each year, roughly 150,000 new cases of epilepsy are diagnosed in the United States, adding to the millions already living with the condition. Early diagnosis and proper treatment are crucial for managing symptoms.
What is Purple Day?
Observed globally, Purple Day serves as a powerful symbol of solidarity for individuals with epilepsy and their families. The color purple is associated with lavender, a traditional symbol of solitude, which reflects the feelings of isolation many with epilepsy experience.
Is epilepsy curable?
While a cure remains elusive, ongoing research continues to advance treatment options and improve the quality of life for those with epilepsy. New therapies and a deeper understanding of brain function offer hope for future breakthroughs in managing and potentially curing the condition.
How to Observe Epilepsy Awareness / Purple Day
Participate in a local or national event
More and more cities are holding events in observance of Epilepsy Awareness Day, so check out what is going on in your area and encourage friends and family to get involved. The motto is ‘Anyone with a brain can have a seizure and anyone with a brain can help those with epilepsy.’ So, that means YOU can help today!
Wear purple
Today’s the day to break out your favorite purple shirt, shoes, or pair of pants! Don’t stop with the basics, you can sport your support with jewelry, a hat, a tie, or other fun accessories.
Become a Purple Day Ambassador
If you don’t find an event planned for Epilepsy Awareness Day in your city, apply to be a Purple Day Ambassador through the Anita Kaufmann Foundation. Purple Day Ambassadors spearhead grassroots events in their workplace, school, church, and the community at large, not only on Epilepsy Awareness Day but other days as well! To apply to be an ambassador and find fun and unique ideas for your initiative, check out www.purpledayeveryday.org.
5 Ways To Help Someone Having A Seizure
Prevent injuries
If someone is starting to have a seizure or is in the process of having one, remove sharp objects near them, remove eyeglasses if they wear them, and place a pillow or your leg under their head, if possible.
Prevent choking hazards
Attempt to turn the person onto their side so that they do not choke on fluids and ensure there is nothing in their mouth.
Time the seizure
Note how long the seizure lasted and inform the person and medical personnel at the appropriate time.
Call for help
If the seizure lasts more than five minutes or injuries are suffered during the seizure, it may be best to call an ambulance, otherwise, once the seizure is over and the person is coherent, they may also need assistance in calling loved ones.
Remain calm
Witnessing a seizure can be scary but, remember, most seizures will stop on their own within a few minutes — knowing how to assist someone will allow you to stay focused and support them in a meaningful way.
Why Epilepsy Awareness / Purple Day is Important
It raises understanding
Even though the number of Americans living with epilepsy is greater than those living with an autism spectrum disorder, multiple sclerosis, and cerebral palsy combined, the funding for epilepsy is a small fraction of the funding that goes into research for the other conditions. Epilepsy Awareness Day gives this condition the much-needed attention it warrants.
It eliminates fear and stigma
Education has the ability to eliminate fear and prejudice. People living with epilepsy, particularly those in less developed countries, likely experience stigma and discrimination, which can be more burdensome to navigate than the disease itself. Epilepsy Awareness Day contributes greatly to the enlightenment of people around the world.
We love purple!
Almost 40% of people say their favorite color is purple. Some sources even say that people who are passionate about purple make great humanitarians and are quick to help those in need — perfect characteristics to serve as an ambassador in epilepsy education and support!
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