National Beer Lover’s Day – September 7

Beer and the process of brewing beer may predate our current understanding of history. The crafting of beer carries rich traditions, often requiring years of training and experience in the trade while the methods, grains, and flavors continues to change and evolve over time. To become a brewmaster, it may take years to develop the skill and expertise necessary to craft a quality beer every time. One sure requirement is a love of beer and the craft. On September 7, join us as we enjoy National Beer Lover's Day.

Why We Love National Beer Lover's Day

A. The Taste
According to researchers, the taste of beer releases a chemical in the brain which makes people want to drink more. Moreover, beer’s taste – without even any effect from alcohol – can trigger the production of dopamine in the brain, the study by researchers from Indiana University found.

B. Beer Makes You More Attractive.
Beer goggles? Try beer mirror. British researchers found the more drinks people consumed, the more attractive they found themselves.

C. Beer is a Reward.
Beer is not just a drink, it is an achievement of sorts. From all the hard work that gets done – it ends with everyone getting together for a beer. It’s sort of like a gold medal at the end of anyone’s day.

How to Celebrate National Beer Lover's Day

1. Enjoy Your Favorite Ale or Lager With Friends
Drive to your local beer-selling grocery store and pick up a nice, refreshing 12-pack. Invite your friends and family members to have a great time catching up with some brews in hand.

2. Go on a Bar Crawl
A “bar crawl” as the act of an individual or group of people drinking at a number of bars in a single day or night, normally walking between them.

3. Tour Your Local Brewery
Go online, and search for a brewery near you. You’ll be amazed at the various locations you’ll find, it doesn’t take much planning to have a great time at a brewery.

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