- Categories:
- Cultural
- Tags:
- CulturalSummerWeird National
- Where:
- Japan
- Date change rule:
- Every July 7
- Holiday emoji:
- 🎋
Tanabata, Japan’s enchanting Star Festival, lights up the calendar every July 7. Rooted in a celestial legend of separated lovers, people across Japan celebrate by writing wishes on colorful strips of paper called tanzaku and hanging them on bamboo branches. Join the magic by creating your own decorations, sharing traditional foods, or simply gazing at the night sky.
Want to sponsor Tanabata? Learn how
Expected Tanabata Deals
While specific 2027 promotions for Tanabata are yet to be announced, history shows that Japanese cultural centers, restaurants, and craft stores often run themed events and sales. Look for deals on traditional Japanese sweets like mochi or wagashi, origami paper, bamboo decorations, and even special bento boxes. Travel agencies might offer promotions on flights to Japan or cultural experience packages. Retailers like Daiso and Kinokuniya often stock Tanabata-related craft supplies. We will update this page with confirmed live deals as July 7 approaches.
Platform Guide for Tanabata
Tag @nationaltoday_ and use #Tanabata. Share photos of your tanzaku wishes, bamboo decorations, and festive meals.
TikTok
Tag @www.nationaltoday.com and use #Tanabata. Film short videos of your Tanabata preparations, traditional dances, or star-gazing parties.
Mention National Today (facebook.com/nationaltoday) and use #Tanabata. Share local festival information or organize virtual watch parties for the night sky.
Tanabata Hero
Orihime and Hikoboshi
History of Tanabata
Tanabata is one of the five traditional seasonal Japanese festivals that originated in China and was first celebrated in Japan by the ancient imperial court. The Star Festival focuses on the stars Vega and Altair in the constellations Lyra and Aquila, respectively. According to the Chinese lunar calendar, the festival marks the annual meeting of Orihime (Vega), the star of the weaver and patron of silk farming, and Hikoboshi (Altair), the star of the shepherd and agricultural messenger.
A folktale says that Orihime, a talented weaver, and Hikoboshi, a hard-working cowherd, began to neglect their responsibilities after marriage. The couple angered the heavenly emperor Tentei, the bride’s father, and was exiled to different parts of the Milky Way. They are allowed to meet on July 7 each year if they diligently fulfill their celestial obligations on other days of the year.
The festival was founded in Japan by Empress Koken in the year 755 A.D. It comes from the “Festival to Require Skills,” an alternative name to Qixi, that is celebrated in China and has also been adopted by the Kyoto Imperial Palace since the Heian period. The festival gained wide popularity among the general public at the beginning of the Edo period. Folk customs associated with the holiday varied from region to country, but girls usually wished for better sewing and craftsmanship, and boys wished for better handwriting, by writing wishes on strips of paper. During this time, it was customary to use the dew left on the tarot leaves to create ink that is used to write the wishes.
Tanabata timeline
The festival is introduced in Japan.
It is held as a way to improve the holiday rituals of Tanabata and pray for a rich harvest, as well as the development of art.
Japan begins celebrating July 7, not August as previously done.
As the summit falls on Tanabata, G8 leaders are invited to participate in the festival spirit.
Tanabata FAQs
When is Tanabata?
Tanabata, Japan’s Star Festival, is celebrated on Tuesday, July 7, 2026. This date marks the annual reunion of the celestial lovers Orihime and Hikoboshi.
What is the legend behind Tanabata?
The legend tells of Orihime, a weaving princess, and Hikoboshi, a cowherd, who fell in love but neglected their duties. As punishment, Orihime’s father separated them across the Milky Way, allowing them to meet only once a year on July 7, provided the skies are clear. This celestial love story inspires the festival’s themes.
How is Tanabata celebrated?
Celebrations typically involve writing wishes on small, colorful strips of paper called tanzaku and hanging them on bamboo branches. People also decorate their homes and towns with vibrant streamers and ornaments. Traditional foods like sōmen noodles are often enjoyed, and many attend local festivals featuring parades and cultural performances.
Why is Tanabata celebrated on different dates in Japan?
While most of Japan celebrates Tanabata on July 7, some regions, particularly in the northern parts, observe it on August 7. This difference stems from the transition from the traditional lunisolar calendar to the Gregorian calendar. The seventh month of the lunisolar calendar more closely aligns with August in the Gregorian calendar.
Tanabata Activities
Make a wish
Traditionally, on this day, wishes are written on long narrow strips of colored paper, called tanzaku, after which it is hung on a tree. Do not miss this opportunity, because your wishes might come true!
Visit the festivities
You can enjoy the festival by admiring the beautifully decorated shopping street and wearing a yukata (summer kimono). You can also buy snacks at food kiosks.
Decorate the area
The Star Festival is characterized by enlivening the decor of homes and decorating shopping malls, train stations, and other public places. You can hang colorful paper, bright ornaments, or other decorations on bamboo branches.
5 Facts About Japanese Culture That Will Blow Your Mind
It’s okay to eat out by yourself
Unlike many countries, it is not surprising to approach and take a table by yourself at many restaurants around the country.
Japan was largely vegetarian
Buddhist laws passed in the seventh century forbade eating meat but made an exception for birds and fish.
The famous cherry blossom season
Sitting under the cherry blossoms is another centuries-old tradition.
Manga is popular there
It is common to see people traveling to work reading a manga (a type of comic) on the phone or standing, flipping through the latest stories available.
Bowing is important
How many times you bow and how deeply you do it shows your level of respect for the person you are bowing to.
Why We Love Tanabata
It has a romantic story
The holiday is dedicated to the love of two stars who can meet each other only once a year. Therefore, it is perfect for all romantics on the planet.
We love festivals
Everyone loves festivals, as they are interesting and fun. Japanese festivals are known to be the best and most unsurpassed of all.
A day to think about the future
By making a wish on this day, you subconsciously decide what your future life will be. Some want to go to university, others want to get a job, some want to learn calligraphy, and some want to improve their sewing skills. All of these determine your future.
Social Media Tips for Tanabata
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