National Open An Umbrella Indoors Day – Mar. 13, 2027

National Open An Umbrella Indoors Day
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United States
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Every March 13
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National Open An Umbrella Indoors Day arrives every March 13, inviting you to playfully challenge the age-old superstition. It’s a lighthearted occasion to test your luck and see if opening an umbrella inside truly brings misfortune. Gather friends, share your experiences, and perhaps even document your daring indoor umbrella escapades!

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Expected National Open An Umbrella Indoors Day Deals

While specific 2027 promotions are still under wraps, National Open An Umbrella Indoors Day often inspires quirky deals and discounts. Look for retailers like Target and Walmart to offer sales on umbrellas, rain gear, or even novelty items. Specialty stores such as Knirps or Fulton Umbrellas might feature promotions on their durable, stylish designs. Coffee shops like Starbucks or Dunkin’ could offer ‘lucky’ discounts to customers who dare to bring an open umbrella inside. Even online marketplaces like Amazon are likely to see a surge in umbrella sales. We will update this page with confirmed live deals as March 13 approaches.

Platform Guide for National Open An Umbrella Indoors Day

TikTok

Tag @www.nationaltoday.com and use #OpenAnUmbrellaIndoorsDay. Film a quick video of yourself defying the superstition, perhaps with a humorous twist or a ‘before and after’ of your day’s luck.

Instagram

Tag @nationaltoday_ and use #OpenAnUmbrellaIndoorsDay. Share a photo or reel of your most stylish (or ridiculous) indoor umbrella setup. Ask followers to share their own superstition stories.

X/Twitter

Mention @NatlToday and use #OpenAnUmbrellaIndoorsDay. Tweet about your experience opening an umbrella indoors. Did anything ‘unlucky’ happen? Engage in a poll about common superstitions.

Social Media Tips for National Open An Umbrella Indoors Day

Individuals

Take a selfie opening an umbrella in your living room. Share it with friends and family, challenging them to join in the fun and see if the superstition holds true for them.

Creators

Produce a short-form video documenting a full day after opening an umbrella indoors. Highlight any small 'unlucky' (or lucky!) incidents with comedic timing. Engage viewers with a call to share their own experiences.

Brands

Launch a 'Defy Bad Luck' campaign. Offer a special discount code for customers who post a photo of them opening an umbrella indoors, tagging your brand. Create a fun, interactive poll on social media about common superstitions.

Top Brands for National Open An Umbrella Indoors Day

  1. Totes

    Founded in 1924 in Loveland, Ohio, Totes is a leading brand in rain gear, known for its innovative collapsible umbrellas. They offer a wide range of designs, from compact travel umbrellas to large golf umbrellas, making them a go-to for weather protection.

  2. Fulton Umbrellas

    Established in London in 1956, Fulton Umbrellas is the largest supplier of umbrellas in the UK. Renowned for their quality and design, they hold a Royal Warrant to Her Majesty The Queen, a testament to their exceptional craftsmanship and durability.

  3. Knirps

    The German brand Knirps, founded in 1928, is credited with inventing the first collapsible umbrella. Known for its engineering and robust construction, Knirps umbrellas are a symbol of German quality and innovation in portable rain protection.

  4. Davek New York

    Davek New York, founded in 2005, specializes in high-performance, luxury umbrellas designed for durability and style. Their products come with an unconditional lifetime guarantee, reflecting their commitment to superior quality and customer satisfaction.

  5. Blunt Umbrellas

    Originating from New Zealand, Blunt Umbrellas, founded in 2009, are known for their unique aerodynamic design that can withstand strong winds. Their patented radial tensioning system makes them one of the most robust and innovative umbrellas on the market.

  6. Amazon

    Founded by Jeff Bezos in 1994, Amazon.com is the world's largest online retailer and a prominent cloud services provider. As a hub for countless brands, Amazon offers a vast selection of umbrellas, from budget-friendly options to premium designs, making it a key player in retail.

  7. Herschel Supply Co.

    Founded in 2009 by brothers Jamie and Lyndon Cormack, Herschel Supply Co. is a Canadian company known for its stylish backpacks, luggage, and accessories, including fashionable rain gear. Their umbrellas often feature minimalist designs and durable construction, aligning with their modern aesthetic.

National Open An Umbrella Indoors Day Hero

Jonas Hanway

Jonas Hanway (1712–1786) was an English traveler and philanthropist often credited with being the first man in London to regularly carry an umbrella. Initially mocked for his effeminate accessory, he persisted for decades, eventually popularizing the use of umbrellas among men and transforming them from a novelty to a common item.

History of National Open An Umbrella Indoors Day

The creation of National Open An Umbrella Indoors Day is credited to Thomas Edward Knibb to encourage people to investigate if opening an umbrella indoors could bring a person bad luck.

An umbrella is also called parasol, brolly, bumbershoot, rainshade, sunshade, gamp, or canopy. It is an apparatus made of cloth on a metal frame, used to protect a person from rain, sunshine, and the elements. Umbrellas have been around since 1000 B.C. and were first designed by the Egyptians. They were mainly used by the nobility and were made from lotus leaves or feathers over a stick frame.

The invention made its way to China, also used by Chinese royalty. Servants were made to carry these leather, silk, or cloth contraptions over their masters during outings. However, the rest of the population was confined to using umbrellas made out of stout paper. Eventually, umbrellas spread to other parts of the world, such as Korea, Greece, Japan, Rome, India, and North America.

The superstition about opening umbrellas indoors can also be traced back to the ancient Egyptian era when Egypt worshipped the sun god. It was believed that the act of opening an umbrella indoors would displease their god, and so this was avoided at all costs. The superstition also has roots in the circumstances surrounding the umbrella in England during the 18th century. At the time, umbrellas were not as light and easy to operate. They were rigged with hard metal spokes and were much heavier than they are today. Thus, opening an umbrella inside, where others were likely to come to harm, was actually dangerous. The idea of opening an umbrella indoors progressed from a mere warning to a superstitious belief.

Another superstition is that merely opening an umbrella indoors can’t cause bad luck unless the umbrella is black.

National Open An Umbrella Indoors Day timeline

1000 B.C.
The First Umbrellas

Egyptians invent the first umbrellas.

1750s
Umbrellas Gain Popularity

Jonas Hanway popularizes umbrellas in England.

1830
An Umbrella Shop

James Smith founds a shop for umbrellas called James Smith & Sons.

1852
Steel-Ribbed Umbrellas

Samuel Fox invents steel-ribbed umbrellas, the kind used in modern times.

How Businesses Can Celebrate National Open An Umbrella Indoors Day

Local businesses can embrace National Open An Umbrella Indoors Day with lighthearted promotions. Coffee shops might offer a ‘lucky dip’ discount for customers who open a small umbrella at the counter, while boutiques could display umbrellas prominently indoors as a playful challenge to superstition. Retailers selling rain gear can run a ‘defy bad luck’ sale on umbrellas, encouraging customers to share their indoor umbrella photos for a chance to win prizes. It’s a fun opportunity to engage customers with a quirky, memorable experience.

National Open An Umbrella Indoors Day FAQs

When is National Open An Umbrella Indoors Day?

In 2027, National Open An Umbrella Indoors Day lands on Saturday, March 13. This weekend placement offers ample time to experiment with the superstition without work-day distractions.

What is the origin of the umbrella superstition?

While the exact origin is debated, the superstition likely gained traction in Victorian England. The belief was reinforced by the practical dangers of opening large, spring-loaded umbrellas in small indoor spaces, potentially poking someone’s eye or breaking objects. This practical hazard evolved into a supernatural warning against tempting fate.

How many people believe in superstitions?

While hard numbers vary by region and culture, studies suggest that a significant portion of the global population holds at least one superstitious belief. For instance, in the U.S., avoiding black cats or knocking on wood are common practices, indicating that superstitions, even if not deeply believed, are often observed out of habit or for a bit of fun.

Is Friday the 13th related to this day?

While National Open An Umbrella Indoors Day always occurs on March 13, its connection to Friday the 13th is coincidental, as March 13 only occasionally lands on a Friday. The holiday itself is about the umbrella superstition, but when it aligns with Friday the 13th, it adds an extra layer of quirky challenge to the observance.

National Open An Umbrella Indoors Day Activities

  1. Use an umbrella

    What better way to celebrate than using an umbrella on this holiday! If it’s the rainy season where you are, avoid mad dashes for cover and get an umbrella. And if it’s sunny where you’re at, open your umbrella and take a nice stroll without having to squint against the sun.

  2. Open an umbrella indoors

    The whole point of the holiday is to discover whether the superstition is true. So test your luck and open an umbrella indoors. Watch carefully and take notice of any strange occurrences during your day.

  3. Enjoy the umbrellas

    Not only can you celebrate by using regular umbrellas, but you can also get something umbrella-themed. Order a drink with one of those tiny umbrellas or wear an umbrella-themed outfit.

5 Important Facts About Umbrellas

  1. Umbrella drinks

    Little umbrellas were first used as drink decorations in 1959 by Harry Yee, a bartender in Hawaii.

  2. Coca-Cola umbrella

    Umbrellas were made from Coca-Cola bottles and plant materials in 1969.

  3. The dog umbrella

    The dog umbrella, made to protect dogs from the elements, was invented by Kenneth Warth.

  4. Oombrella

    The ‘Wezzo oombrella’ is a smart umbrella that sends an alert to your phone via Bluetooth, telling you when it’s about to rain.

  5. Smart frog

    A frog was photographed by ‘National Geographic,’ using a leaf to shield itself from the rain.

Why We Love National Open An Umbrella Indoors Day

  1. Protective

    Umbrellas are so useful and versatile. Whether it’s sunny, rainy, or sleety, they protect from harsh elements.

  2. Fashionable

    Not only are they very useful, but umbrellas can also look stylish and enhance an outfit. With a wide variety of colors and styles, umbrellas don’t have to detract from or cramp your style.

  3. Efficient

    Imagine a world without umbrellas. People would either have to put a hold on movement whenever the weather took a harsh turn or risk getting battered by the elements. Umbrellas save us time. Better yet, they’re lightweight and easy to use.

National Open An Umbrella Indoors Day dates

Year Date Day
2027 March 13 Saturday
2028 March 13 Monday
2029 March 13 Tuesday
2030 March 13 Wednesday
2031 March 13 Thursday