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World Beard Day champions the ultimate symbol of ruggedness every first Saturday in September. This day celebrates the rich history and cultural significance of beards, from ancient wisdom to modern fashion statements. Grow out your own, visit a local barber, or share your favorite bearded look online to join the celebration.
Want to sponsor World Beard Day? Learn how
Expected World Beard Day Deals
While we await official 2027 promotions to drop, history shows World Beard Day inspires a flurry of deals from grooming brands and local barbershops. Expect discounts on beard oils, balms, trimmers, and styling kits from brands like Beardbrand, Cremo, and Jack Black. Many independent barbershops will likely offer special rates on beard trims and shaves. Retailers such as Target and Amazon typically feature sales on men’s grooming essentials. Even some craft breweries might offer specials for bearded patrons. We will update this page with confirmed live deals as September approaches.
Platform Guide for World Beard Day
Tag @nationaltoday_ and use #WorldBeardDay. Share photos or reels of your best beard styles, grooming routines, or historical beard inspirations.
TikTok
Tag @www.nationaltoday.com and use #WorldBeardDay. Film transformation videos, beard care tutorials, or funny skits about beard life.
X/Twitter
Mention @NatlToday and use #WorldBeardDay. Share fun facts about beards, vote in polls about favorite beard styles, or retweet bearded celebrity looks.
World Beard Day Hero
Abraham Lincoln
History of World Beard Day
Before shaving creams and razors were invented cave dwellers wore beards. Even though it is believed that they used clamshells as a substitute for razors, these early humans are usually depicted sporting wild and bushy beards. Sometime around 4000 B.C., shaving caught on, and beards started being trimmed or chopped off.
An early prototype of shaving cream was prepared by the Sumerians in Mesopotamia. From going to war to exerting dominance, the beard has held its prestige throughout history. Today, beards are not customary, except in the Arab world, where they are seen as a necessity. Beard trends over the years include looks such as the lumberjack, the biker, and classic.
We don’t know the origin of World Beard Day, but some historians state that a day to honor beards was celebrated by the Danish Vikings as far back as 800 A.D.
Of course, we doubt there was a fantastic source like National Today to ensure that beards are celebrated every year on a specific date, and multiple celebrations are held in different regions.
Sir Anthony van Dyke, a Flemish artist, painted portraits of aristocrats with pointed beards and mustaches in the 1600s. This style was called the Van Dyke. Wax, or pomade, was used to shape the beard and then groomed with combs or brushes. The men from this era took their beards very seriously, ensuring that their shape remained intact while they slept.
World Beard Day timeline
The Ancient Greeks are proud of their beards, which are seen as a status symbol.
Alexander the Great clean shaves before battle, and encourages his soldiers to do the same to avoid enemies pulling on their beards.
Julius Caesar plucks his beard and advises his men to follow suit.
In an episode of “Dexter’s Laboratory,” Dexter grows a beard to overcome his cowardice.
How Businesses Can Celebrate World Beard Day
Local barbershops can host ‘beard-off’ contests, offering prizes for the longest, most unique, or best-groomed beards. Restaurants and pubs might offer discounts to patrons sporting impressive facial hair, or create special ‘beard-friendly’ menu items. Grooming product retailers can set up pop-up shops offering free beard trims or styling advice, partnering with local barbers. Encourage customers to share their bearded looks on social media using #WorldBeardDay for a chance to win.
World Beard Day FAQs
When is World Beard Day?
World Beard Day 2026 falls on Saturday, September 5, marking a global celebration of facial hair. It’s the perfect weekend to show off your beard or appreciate the beards around you.
How many men grow beards?
While exact numbers fluctuate, surveys suggest that roughly 55% of men globally have some form of facial hair, with a significant portion actively maintaining beards. The trend has seen consistent growth in recent years.
What is the history of beards?
Beards have been a symbol of status, wisdom, and masculinity since ancient times, with evidence of facial hair grooming dating back to Egyptian pharaohs and Mesopotamian civilizations. They have held religious and cultural significance across various societies.
What are the benefits of growing a beard?
Beyond aesthetics, beards offer several practical benefits, including protecting skin from sun exposure, filtering out airborne allergens, and keeping the face warm in cold weather. Many also find them to be a confidence booster.
World Beard Day Activities
Grow it out
If you have never grown your facial hair out, now is the time. It’s alright if you haven’t been successful before, look up tips online and find a shape that will suit you best.
Gift a beard kit
If you know someone who takes pride in their beard, give them a beard grooming kit. It's essential.
Try a new style
Tired of your regular-looking beard? Try a new style! Look up images on Pinterest or other forums, and amp up your beard at home or have it done by a professional.
5 Intriguing Facts About Beards
Beards were prescribed
Doctors in the Victorian era would prescribe beards to prevent illness.
Beards and social status
Research by Behavioral Ecology found that beards influence people’s perception of an individual’s social status.
Beards as armor
Depending on how a leader perceived things, beards were either seen as armor or liability before battles.
Beards protect against jellyfish
Swimmer Sean Conway kept a beard to prevent jellyfish from stinging his face.
World’s longest beard
The world record for the longest beard is held by a Norwegian-American man named Hans Langseth, whose beard is over 17 feet long.
Why We Love World Beard Day
A celebration of beards
We at National Today love to celebrate everything. And as there are days for curly-haired people, and those with freckles, etc., we are excited to celebrate beards.
Evolution of man
Beards have a lot of history to them. As part of the human anatomy, they have been shaped and styled differently throughout history and have countless stories to tell.
The symbolism of beards
Along with its great history, beards have been a reflection of societies and their perception of beauty. We love how beards were an indicator of a man’s virtues in history.
World Beard Day dates
| Year | Date | Day |
|---|---|---|
| 2025 | September 6 | Saturday |
| 2026 | September 5 | Saturday |



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