National No Beard Day – Oct. 18, 2026

National No Beard Day
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Every October 18
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National No Beard Day arrives every October 18, inviting men to embrace a clean-shaven look. This day is a chance to refresh your appearance, try a new style, or simply enjoy the feeling of a smooth face. Consider a fresh start, experiment with grooming, and share your transformation.

Want to sponsor National No Beard Day? Learn how

Expected National No Beard Day Deals

While we await official 2027 promotions to drop, history shows that shaving and grooming brands often offer significant discounts around National No Beard Day. Expect major retailers like Target and Walmart to feature sales on razors, shaving cream, and aftershave. Brands such as Gillette, Harry’s, and Dollar Shave Club typically roll out special bundles or subscription discounts. Look for deals from luxury grooming lines like The Art of Shaving and electric shaver manufacturers like Philips Norelco. Specialty stores like Ulta Beauty may also have promotions on skincare products for a clean face. We will update this page with confirmed live deals as October 18 approaches.

Platform Guide for National No Beard Day

TikTok

Tag @www.nationaltoday.com and use #NoBeardDay. Film your clean-shaven transformation or share your favorite shaving tips and product recommendations.

Instagram

Tag @nationaltoday_ and use #NationalNoBeardDay. Post before-and-after photos of your shave or showcase your best grooming routine.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NoBeardDay. Share stories about why you’re going beardless or challenge friends to join in.

Social Media Tips for National No Beard Day

Individuals

Challenge yourself to go clean-shaven for the day, or even the week. Take a selfie of your fresh face and share it with friends and family, encouraging them to join the smooth-faced movement.

Creators

Create a 'shave with me' tutorial, reviewing different razors, creams, and aftershaves. Discuss the benefits of going clean-shaven or explore the history of beard trends and why some choose to go without.

Brands

Run a 'Best Smooth Face' contest, inviting followers to submit photos of their clean-shaven look for a chance to win grooming product bundles. Partner with influencers for sponsored shaving routines.

Top Brands for National No Beard Day

  1. Gillette

    Founded in 1901 by King C. Gillette, this brand revolutionized shaving with its safety razor. Gillette remains a global leader in shaving products, known for its innovative blades and comprehensive grooming systems for men.

  2. Harry's

    Launched in 2014, Harry's quickly became a popular direct-to-consumer brand for shaving and grooming. They are known for their high-quality, affordable razors and commitment to mental health initiatives.

  3. Dollar Shave Club

    Founded in 2011, Dollar Shave Club disrupted the grooming industry with its subscription-based model for razors and personal care products. They offer convenient delivery and a wide range of grooming essentials.

  4. Philips Norelco

    A leading brand in electric grooming, Philips Norelco offers a variety of electric shavers, trimmers, and groomers. Their products are designed for comfort and precision, catering to different facial hair styles and skin types.

  5. The Art of Shaving

    Established in 1996, The Art of Shaving offers a luxurious shaving experience with its high-quality products and traditional shaving techniques. They emphasize a four-step regimen for optimal skin health and a smooth shave.

  6. Bevel

    Founded in 2013 by Tristan Walker, Bevel is a brand dedicated to creating grooming products specifically for men of color. They focus on preventing razor bumps and irritation, offering razors, creams, and skincare solutions.

  7. Cremo

    Cremo is a men's grooming brand known for its uniquely concentrated shaving cream and other personal care products. Founded on the principle of 'astonishingly superior products,' they offer a premium experience at an accessible price point.

National No Beard Day Hero

King C. Gillette

King Camp Gillette (1855–1932) was an American businessman and inventor who revolutionized the shaving industry. In 1901, he invented the safety razor with disposable blades, making shaving more accessible and safer for the average man. His innovation transformed daily grooming habits worldwide and led to the founding of The Gillette Company, which remains a dominant force in personal care.

History of National No Beard Day

It appears that National No Beard Day is one of those internet-generated holidays which we have all come to love (or in the case of bearded men, really really hate!) But this day, which is an annual event every October 18, does open up the discussion on the history of hair removal in general and beards, specifically. 

In the 1800s, barbers used straight razors to remove beards from patrons. Though that was a standard practice, most men wore beards as the fashion of the day. But according to the National Museum of American History, beard removal came into vogue in the United States around the early 1900s. 

There were numerous reasons for cutting those beards. It sounds gross today, but those large, lush beards that were commonplace in paintings and photographs, were also “breeding grounds” for parasites like lice. Beards also trapped bad odors from perspiration, especially for those men who worked together in close quarters without an opportunity to regularly take a bath. So, when a man sported a clean look sans beard; women took that as a sign that this person practiced good hygiene and could be marriage material. 

Enter the Gillette Company in 1904 with its “safety razor” which encouraged men to take their beards in their own shaky hands to remove excess facial hair. (No need to find a barber, when you could do the job yourself!) Eventually, men were looking for ways to keep the hair off for longer periods of time. By 1930, Jacob Schick introduces the electric razor as the “Schick Dry Shaver” and another milestone in the hairy history of men’s hygiene was surpassed!

National No Beard Day timeline

4th century B.C.E.
Alexander the Great pushes his troops to shave

Alexander the Great makes his troops shave their beards so that enemies couldn’t grab onto them during battle.

1860
Lincoln grows a beard

An 11-year-old girl wrote to Abraham Lincoln when he was running for president — saying she would get her brothers to vote for him if he grew a beard because she thought it would look better on his thin face and history is made!

1913
The last president with facial hair left office

When William Howard Taft leaves office, he takes his famous twirly mustache with him. Since then, no sitting president has had either a beard or mustache.

​1930
​ Electric shaver was born

​Though the first idea for an electric razor came in 1898, Schick patents the first successful shaver decades later.

How Businesses Can Celebrate National No Beard Day

Local barbershops and salons can offer special ‘clean shave’ packages or discounts on grooming products. Retailers can create displays featuring razors, shaving creams, and aftershaves, perhaps with a ‘before and after’ theme. Spas might promote facial treatments perfect for freshly shaven skin. Restaurants could even offer themed cocktails or mocktails with names inspired by a smooth finish, encouraging patrons to show off their new look.

National No Beard Day FAQs

When is National No Beard Day?

National No Beard Day 2026 falls on Sunday, October 18, offering the perfect weekend opportunity for a fresh start with a clean shave.

How many men shave regularly?

Globally, a significant portion of men shave daily or several times a week, with estimates suggesting over 70% of men engage in some form of facial hair removal regularly. This figure highlights the widespread practice of maintaining a clean-shaven or groomed look.

What are the benefits of going clean-shaven?

Going clean-shaven offers several benefits, including a refreshed appearance, easier skincare, and a professional look. It can also make you feel younger and more confident, allowing for better absorption of moisturizers and sunscreens.

What is the history of beards in fashion?

Beards have cycled in and out of fashion throughout history, from symbols of wisdom and masculinity in ancient times to signs of rebellion or counter-culture in more modern eras. The 19th century saw a resurgence of beards, while the mid-20th century favored the clean-shaven look.

National No Beard Day Activities

  1. Shave it off

    Assemble all the right products, like a new razor, shaving cream, and moisturizer. A good exfoliant can't hurt, either. Trim your beard to a manageable length, soften up the remaining hair by taking a steamy shower or applying a hot towel to your face, and then apply shaving cream. Shave with the grain while holding your skin taut to get the best results. Exfoliate and moisturize that awesome skin below and voila!

  2. Enlist a bearded friend to join you

    Shaving off the beard that took you so long to perfect can be scary. Why not convince a hairy friend to do it with you? Take some "before and after" Instagram shots and cherish the memories.

  3. Hire a professional

    Getting a straight-razor shave from a barber is one of the most relaxing, manly, old-fashioned things you can possibly do. So sit back and leave the shaving to a professional. Self-care is cool and you'll leave smoother than if you DIY'd it. Next thing you know, you’ll be open to a pedicure!

Weird Beard Facts

  1. Some people are genuinely terrified of them

    Pogonophobia is a real thing, which means anyone who suffers from a fear of beards is freaked out by the mere sight of one.

  2. Ninety-eight percent of America's richest men don't have one

    If you want to get on the Forbes list, it's time to start shaving.

  3. The same chemical, dihydrotestosterone, promotes both beard growth and balding

    One theory postulates that having a beard contributes to baldness due to the body's increased thermoregulation effort.

  4. ​They've been subject to tax

    ​Both Peter the Great and the state of New Jersey tried to cash in on facial hair in the past.

  5. ​Beards are like velcro, trapping food and bacteria inside them

    ​Let's all admit it: The thought of leftovers and viruses lurking in facial hair is a total turn-off.

Why We Love National No Beard Day

  1. Shave more - kiss more

    Remember your facial hair can give beard burn to those who love you and love to kiss you gives them. You know how cool you think your beard looks? That's how uncool the rash it gives us looks. Go clean-shaven and get more kisses!

  2. You look younger

    Maybe you grew a beard to stop getting carded every time you ordered a beer. But if it's been awhile since you went clean-shaven, people (especially potential romantic partners) might go ga-ga for that babyface you're hiding underneath all that hair. And if you just grew it recently? Take pride in slamming your ID down and telling the bartender you're going to be a very youthful-looking senior citizen someday!

  3. Your career might get a jumpstart

    Most executives are clean-shaven, especially the higher up the ranks you go. So, if you're gunning to be your company's next CEO? Losing the beard can't hurt. You have to look the part to get the part.

National No Beard Day dates

Year Date Day
2026 October 18 Sunday
2027 October 18 Monday
2028 October 18 Wednesday
2029 October 18 Thursday
2030 October 18 Friday