National Flip Flop Day – Jun. 19, 2026

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AppreciationSummer
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United States
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3rd Friday of June
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National Flip Flop Day steps onto the calendar every third Friday of June, inviting everyone to kick off their shoes and embrace the ultimate symbol of summer relaxation. Slip into your favorite pair, whether for a beach day, a casual outing, or just lounging at home. Join the celebration by sharing your flip-flop fashion, discovering new styles, and enjoying the laid-back vibe of the season!

Want to sponsor National Flip Flop Day? Learn how

Expected National Flip Flop Day Deals

While we wait for official 2027 promotions to drop, history shows that National Flip Flop Day often brings fantastic deals from footwear retailers. Expect brands like Havaianas, Reef, and Sanuk to offer discounts on their popular styles. Major apparel retailers such as Old Navy are known for their annual dollar flip-flop sales, a tradition many look forward to. Keep an eye out for special offers from comfort-focused brands like Oofos and outdoor-oriented companies like Teva. We will update this page with confirmed live deals as June 2027 approaches.

Platform Guide for National Flip Flop Day

TikTok

Tag @www.nationaltoday.com and use #NationalFlipFlopDay. Film a ‘Day in My Flip Flops’ video or showcase your collection.

Instagram

Tag @nationaltoday_ and use #NationalFlipFlopDay. Share stylish flat lay photos of your favorite flip-flops or summer outfits.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalFlipFlopDay. Ask friends to share their oldest or most unique flip-flops.

Social Media Tips for National Flip Flop Day

Individuals

Show off your favorite pair of flip-flops by wearing them all day, whether you're running errands or relaxing at home. Share a photo of your feet in your flip-flops with a fun caption about why you love them.

Creators

Create content featuring DIY flip-flop customization, a 'best flip-flops for summer' review, or a 'flip-flop fashion' lookbook. Engage your audience with polls on their preferred style or brand.

Brands

Launch a limited-time sale on flip-flops or offer a special discount on summer accessories. Partner with an influencer for a 'summer essentials' giveaway featuring your products and a pair of stylish flip-flops.

Top Brands for National Flip Flop Day

  1. Havaianas

    Founded in Brazil in 1962, Havaianas revolutionized flip-flops by using a unique rubber formula that made them soft, durable, and comfortable. Inspired by traditional Japanese Zori sandals, they are now a global symbol of summer and casual style, sold in over 100 countries.

  2. Reef

    Established in 1984 by Argentine brothers Fernando and Santiago Aguerre, Reef began with a vision to create high-quality, comfortable sandals for surfers. Known for their innovative designs and commitment to beach culture, Reef has become a leading brand in surf-inspired footwear.

  3. Crocs

    Founded in 2002 in Colorado, Crocs quickly became known for its distinctive foam clog. While famous for clogs, Crocs also produces a popular line of flip-flops and sandals, offering the same lightweight comfort and iconic Croslite™ material that defines their brand.

  4. Old Navy

    Launched in 1994 as a more affordable division of Gap Inc., Old Navy is a popular American clothing and accessories retailer. They are particularly famous for their annual 'Dollar Flip-Flop Sale,' making them a go-to destination for inexpensive summer footwear.

  5. Sanuk

    Founded in 1997 in Southern California, Sanuk, meaning 'fun' in Thai, creates unique and comfortable footwear designed for a relaxed, outdoor lifestyle. Known for their 'sidewalk surfers' (shoes that look like sandals), they also offer a range of innovative flip-flop designs.

  6. Teva

    Teva was born in 1984 on the Grand Canyon's banks when a river guide created the first sport sandal by strapping Velcro watchbands to flip-flops. The brand has since grown to offer a wide range of outdoor-ready sandals and flip-flops, known for their durability and adventurous spirit.

  7. Oofos

    Founded in 2011, Oofos specializes in recovery footwear designed to absorb impact and reduce stress on the body. Their flip-flops and sandals feature OOfoam™ technology, providing superior arch support and cushioning to help feet recover after workouts or long days.

National Flip Flop Day Hero

Duke Kahanamoku

Duke Kahanamoku (1890–1968), a Hawaiian Olympic swimmer and the 'Father of Modern Surfing,' played a pivotal role in popularizing beach culture and the casual lifestyle associated with it. His influence helped spread the relaxed, open-toed footwear style that flip-flops embody, making them synonymous with surf and sand worldwide.

History of National Flip Flop Day

Sandals resembling the erstwhile flip flops have been around for many years. While the earliest recorded sandals come from Egypt, all cultures during Ancient times had their own variant of this footwear. The sandals worn by the Ancient Greeks and Romans had the strap between the second and third toe, Mesopotamians’ sandals showed the strap resting between the first and second toe, and the Indian ‘chappals’ used a knob in place of the strap. These olden versions were made from a variety of materials – papyrus leaves, palm leaves, leather, wood, rice straw.

The design of the modern-day sandal is inspired by the Japanese ‘zori.’ The Encyclopedia of History of Japanese Manners and Customs states Japanese children used these flip flop-type shoes when first learning to walk. Returning Americans brought the zori back from Japan at the end of the Second World War, as novelty items for loved ones. 

The world owes the popularity of the current sandal to the Japanese too. During World War II, Japan took over much of Southeast Asia’s natural resources, including rubber. After their defeat during the war, they looked to this resource (and its ability to create cheap yet successful clip flops) to boost their flagging economy.

Over time, natural materials gave way to artificial materials, and the design changed to a modern look. These new, colorful, snazzy flip-flops began being used exclusively in informal settings. The increasing popularity brought this humble sandal to the mainstream, and it then began to be used in semi-formal events too. A special country responsible for changing flip-flops culture was Brazil; this inexpensive footwear was immensely popular there, and even supermodels and actors wore them on the red carpet!

To celebrate their tenth anniversary, American restaurant chain, Tropical Smoothie Cafe, created the unofficial holiday they dubbed ‘National Flip Flop Day.’ Everyone who comes into their participating stores wearing flip flops gets a free Jetty Punch Smoothie. The proceeds of these sales go to the Camp Sunshine program. Based in Casco, Maine, Camp Sunshine offers respite and support to children with life-threatening illnesses and their families.

National Flip Flop Day timeline

15,000 Years Ago
Earliest Use Of Flip Flops

Footwear similar to the current flip flop is documented to have been in use during the Stone Age.

4000 B.C.
The Ancient Egyptians Wear Sandals

Evidence on paintings and carvings shows ancient Egyptians wearing sandals.

1500 B.C.
Early Flip Flops

A pair of flip flops are made from papyrus leaf; this is on display at the British Museum.

794 B.C. — 1185 B.C.
The Zori Is Created

The Japanese Heian period sees the creation of a flip flop-type sandal called the 'zori'.

1945
Japan Mass Produces Flip Flops

Seeking to reverse its economic problems after WWII, Japan establishes an industry to replicate its simple yet cheap footwear.

1945
Flip Flops Come To America

The Japanese zori is brought into America by returning soldiers; this creates a flip flop craze in the country.

1950s
The Popularity Increases

Flip flops are increasingly being used in the developed world, with a modern design.

1960s
The Term 'Flip Flop' Starts Being Used

The word 'flip flop' is now used in American and British English to describe this sandal, which is being used exclusively in casual situations.

2007
Our Day Is Born!

The American restaurant chain, Tropical Smoothie Cafe creates National Flip Flop Day.

How Businesses Can Celebrate National Flip Flop Day

Local businesses can embrace National Flip Flop Day by encouraging employees to wear their favorite flip-flops, fostering a relaxed and fun atmosphere. Restaurants could offer a ‘Flip Flop Special’ on a summer-themed dish or drink for customers sporting their casual footwear. Retailers, especially those selling summer apparel or beach gear, can run flash sales on flip-flops and related accessories, or host a ‘Best Flip-Flop’ contest with prizes for the most creative or worn-out pairs.

National Flip Flop Day FAQs

When is National Flip Flop Day?

National Flip Flop Day 2026 falls on Friday, June 19. It’s the perfect occasion to celebrate the start of summer and enjoy the comfort of your favorite open-toed footwear.

How many flip-flops are sold each year?

Estimates suggest that hundreds of millions of pairs of flip-flops are sold globally each year, highlighting their immense popularity as a casual footwear choice. The market continues to grow with new styles and eco-friendly options.

What is the origin of flip-flops?

The earliest forms of flip-flops can be traced back thousands of years to ancient civilizations, with examples found in Egyptian tombs dating to 1500 B.C. Modern flip-flops gained popularity after World War II when American soldiers brought Japanese Zori sandals home.

Are flip-flops bad for your feet?

While comfortable for short periods, prolonged wear of unsupportive flip-flops can sometimes lead to foot issues like plantar fasciitis or Achilles tendonitis due to lack of arch support and heel cushioning. Opt for styles with better support for extended use.

How To Celebrate National Flip Flop Day

  1. Visit a Tropical Smoothie Café

    Since this day was founded by the Tropical Smoothie Café, give them your patronage this National Flip Flop Day. Be sure to wear your favorite pair of flip flops though, so you can get a free smoothie, and more importantly, donate to a good cause.

  2. Wear your flip-flops

    Don't have a Tropical Smoothie Café near you? Celebrate your way by putting on your favorite flip-flops and going on a quick stroll. Put them on for a quick grocery run, or flaunt them while shopping. If you feel like staying in, replace your usual pair of slippers with your flip flops and encourage family members to do the same too.

  3. Get a new pair of flip-flops

    National Flip Flop Day is the perfect time to go shopping for a new pair of flip flops. You can even search for sustainable and eco-friendly options from companies like Rainbow and Hari Mari, who create their products using eco-friendly materials and stronger raw materials to extend their lifespan.

Fun Facts About National Flip Flop Day

  1. This celebration makes for very successful fundraisers

    Tropical Smoothie Cafe raised $1 million for Camp Sunshine in 2015; since the beginning, they have raised over $3.7 million.

  2. Americans wear a lot of flip-flops

    The website historydaily.org reports Americans spent more than $2.5 billion on flip-flops in 2017.

  3. These are from Havaianas

    This Brazilian company is one of the most popular flip flop producers in the world; they sell more than 150 million pairs of sandals every year.

  4. A different name in the U.S. too

    This shoe was generically called the 'thong' and used interchangeably with the term flip-flops until sometime in the 1980s.

  5. These flip-flops are EXPENSIVE

    Costing $18,000, these flip-flops were painted by famous Los Angeles Artist David Palmer; they are also adorned with a hand-made 18-carat solid gold emblem of the brand that produced them, Chipkos.

Why We Love National Flip Flop Day

  1. We love our flip flops

    The design of the flip-flop is unique, to help make your tootsies feel at ease. These versatile sandals are the official shoe of summer, at least in our minds. We love how they can pair with a cute pair of shorts, or team up with long trousers too.

  2. Learn where our flip flops come from

    We love hearing the story of how our favorite pair of footwear came to be. Not only does National Flip Flop Day encourage the celebration of this shoe, but also raises information about how this style came to be so famous around the world.

  3. Relaxed feet for a relaxed mind?

    Licensed psychotherapists and health coaches believe there is the actual value to donning the occasional flip-flop. They are easy to put on, signify 'play time' (due to their palette of fun colors), and are relatively inexpensive compared to other styles of footwear, even the eco-friendly options. Certain mental health professionals even associate the flip-flop with freedom, believing wearing this footwear automatically liberates people from formality.

National Flip Flop Day dates

Year Date Day
2026 June 19 Friday
2027 June 18 Friday
2028 July 21 Friday
2029 June 15 Friday
2030 June 21 Friday