Mermaid Day – Mar. 29, 2027

Mermaid Day
Categories:
Tags:
Cultural HolidaysPop Culture
Where:
International
Date change rule:
Every March 29
Holiday emoji:
🧜‍♀️

Mermaid Day celebrates the allure of these fabled aquatic beings every March 29. Dive into a day of imagination, exploring their rich history in mythology, literature, and pop culture. Discover ways to celebrate, from dressing up to learning about ocean conservation, and let your fascination with the deep blue run wild.

Want to sponsor Mermaid Day? Learn how

Expected Mermaid Day Deals

While specific 2027 promotions are yet to be announced, Mermaid Day typically inspires a wave of themed deals. Expect retailers like Hot Topic and BoxLunch to offer discounts on mermaid apparel, accessories, and collectibles. Craft stores such as Michaels and JOANN often feature sales on iridescent fabrics, scales, and DIY mermaid tail kits. Online boutiques like Fin Fun Mermaid and Mermaid Kat Shop are likely to launch special offers on swimmable mermaid tails and monofins. Even beauty brands like ColourPop Cosmetics and Lime Crime may release limited-edition mermaid-inspired makeup. We will update this page with confirmed live deals as March 29 approaches.

Platform Guide for Mermaid Day

Instagram

Tag @nationaltoday_ and use #MermaidDay. Share your best mermaid-inspired outfits, art, or ocean-themed photography.

TikTok

Tag @www.nationaltoday.com and use #MermaidDay. Create short videos showcasing mermaid transformations, DIY crafts, or fantasy underwater scenes.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #MermaidDay. Share local mermaid meetups, ocean conservation efforts, or your favorite mermaid movie moments.

Social Media Tips for Mermaid Day

Individuals

Embrace your inner merfolk by wearing something sparkly or ocean-themed. Watch a classic mermaid movie, read a mermaid tale, or simply dream of the sea.

Creators

Develop a tutorial for mermaid makeup, hair, or a DIY costume. Host a virtual 'underwater' photoshoot or share your favorite mermaid fan fiction.

Brands

Launch a limited-edition mermaid-themed product line or offer discounts on existing ocean-inspired items. Run a contest for the best mermaid cosplay or art.

Top Brands for Mermaid Day

  1. Disney

    Founded in 1923 by Walt and Roy Disney, The Walt Disney Company is a global entertainment conglomerate. Its animated film 'The Little Mermaid' (1989) is one of the most iconic portrayals of mermaids in popular culture, inspiring generations.

  2. Fin Fun Mermaid

    Established in 2010 in Idaho, Fin Fun Mermaid is a leading manufacturer of swimmable mermaid tails and monofins. The company aims to make the dream of swimming like a mermaid accessible and safe for enthusiasts worldwide.

  3. Hot Topic

    Founded in 1989 in California, Hot Topic is a retail chain specializing in pop culture-inspired clothing, accessories, and collectibles. They frequently feature extensive mermaid-themed merchandise, catering to fans of fantasy and alternative fashion.

  4. ColourPop Cosmetics

    Launched in 2014 in Los Angeles, ColourPop Cosmetics is known for its affordable and trend-driven makeup. They often release themed collections, including popular mermaid-inspired palettes and iridescent products that resonate with the holiday.

  5. Ripley's Aquarium

    With locations across North America, Ripley's Aquariums offer immersive underwater experiences. Many locations feature live mermaid shows and educational programs, connecting visitors directly with the magic of the ocean and its mythical inhabitants.

  6. Mermaid Kat Shop

    Founded by professional mermaid Katrin Gray, the Mermaid Kat Shop offers high-quality mermaid tails, monofins, and accessories for aspiring mermaids and mermen. They also provide mermaid swimming courses and professional mermaid appearances.

  7. Black Milk Clothing

    An Australian fashion brand founded in 2009, Black Milk Clothing is known for its distinctive, often pop culture-inspired, limited-edition collections. They have released popular mermaid scale leggings and other ocean-themed apparel.

Mermaid Day Hero

Hans Christian Andersen

Hans Christian Andersen (1805–1875) was a Danish author celebrated for his fairy tales. His most famous work, 'The Little Mermaid' (1837), popularized the modern image of mermaids as beautiful, tragic figures longing for human love and a soul, profoundly influencing subsequent portrayals in literature and film.

History of Mermaid Day

The first existence of mermaids in human culture traces back to 1000 B.C. in Assyria, now known as Syria. In their mythology, the fertility goddess Atargatis became a mermaid after throwing herself in the lake to escape the grief and shame of killing her lover. The mythology explores how Atargatis was so beautiful that she couldn’t fully transform herself into a fish; rather, she retained her feminine shape and beauty above the waist, but her legs were completely transformed into a fishtail. The Greek Mythology then expands on the story from the Assyrian Myth, which included the stories of sea nymphs, also known as Nereids, and mermen, also known as Tritons. The original Assyrian description of mermaids was manifested in the Greek Sirens but was rewritten as having wings like a bird rather than having a tail like a fish. However, the Romans trace the origin of the mermaids in Assyrian mythology by keeping their original description: gorgeous, fairy-like women with fish-tails. This became the standard interpretation of mermaids up to modern times.

Despite being universally accepted as a product of fiction from its long line of varied mythologies, several historians recorded sightings of actual mermaids in the ocean. One of them is Christopher Columbus, who reportedly saw three mermaids. However, he claimed that they weren’t as beautiful as described in the mythic stories. Other accounts of sightings include English pirate Edward Teach (also known as Blackbeard).

In modern times, the concept of mermaids has fully penetrated pop culture all across the world. From Hans Christian Andersen’s fairytale “The Little Mermaid” to its regular depictions in films and television, mermaids are indeed a product of human curiosity and fascination with the great unknown.

Mermaid Day timeline

1000 B.C.
Assyrian Mythology

The first mermaid in human culture is first introduced in Assyrian mythology as Atargatis.

1078
First Artistic Depiction of a Mermaid

The first artistic depiction of a mermaid is found in the Norman Chapel in Durham Castle, England.

1566
Mermaids in European Folklore

The alchemist, Paracelsus, publishes “A Book on Nymphs, Sylphs, Pygmies, and Salamanders, and on the Other Spirits.”

1913
Mermaid Statue in Copenhagen

The world-famous statue of a mermaid is built in Copenhagen, Denmark, based on Hans Thomas Andersen’s fairytale.

2012
Mermaid Sightings in the 21st Century

Two reservoir workers in Zimbabwe reportedly see mermaids, who hounded them away from the site.

How Businesses Can Celebrate Mermaid Day

Local businesses can make a splash on Mermaid Day by embracing the theme. Restaurants and cafes could offer special ‘Under the Sea’ menus with blue drinks or fish-shaped treats. Retailers might decorate their windows with ocean motifs and offer discounts on beachwear, fantasy novels, or aquatic-themed decor. Bookstores could host readings of mermaid tales, while art studios might offer classes on painting ocean scenes or crafting mermaid accessories. Even pet stores could feature promotions on fish tanks and aquatic supplies, engaging the community’s love for all things underwater.

Mermaid Day FAQs

When is Mermaid Day?

In 2027, Mermaid Day is observed on Monday, March 29, offering a fresh opportunity to explore the enchanting world of merfolk. Get ready to embrace the mystery of the deep.

What is the origin of Mermaid Day?

The celebration of Mermaid Day on March 29 appears to be a grassroots movement, fueled by fans of the mythical beings. It serves as an unofficial day to honor the enduring legacy of mermaids across various cultures and media, from ancient tales to contemporary films.

How popular are mermaids in pop culture?

The allure of mermaids in pop culture remains strong, evidenced by consistent interest in mermaid-themed merchandise, movies, and events. This enduring fascination highlights their role as symbols of mystery, beauty, and connection to the ocean, inspiring countless creative works and fan communities.

Are mermaids real?

From a biological perspective, mermaids are considered fictional beings. However, their cultural impact is undeniably real, inspiring stories, art, and a vibrant community of enthusiasts who celebrate the idea of mermaids as powerful symbols of fantasy and the ocean’s magic.

Mermaid Day Activities

  1. Host mermaid-themed parties

    Mermaid-themed parties are perfect for kids and kids at heart. This event is perfect for little girls who want to dress up as Ariel from “The Little Mermaid,” complete with red hair and a fishtail, with the movie playing on repeat in the background.

  2. Read your favorite books about mermaids

    If you’re a bookworm who’s equally fascinated by mermaids, then there’s not a better way to celebrate this holiday than by burying your nose in books. From Hans Christian Andersen’s “The Little Mermaid,” Greek and Roman Mythologies, to countless pop fiction, today’s the day to open up your imagination through the words on the page.

  3. Spend a day on the beach

    You may not be Ariel herself, but there’s no harm in pretending to be her for a day. Grab your mermaid-themed swimwear, hit the beach, take lots of photos, and post them on social media using the hashtag #MermaidDay.

5 Interesting Facts About Mermaids

  1. Four kinds of mermaids

    The four kinds of mermaids that existed in literary history include traditional, selkies, shape-shifters, and merfolk.

  2. The myth about mermaid tears

    According to myth, it’s been said that mermaid tears turn into a gem called “aquamarine” that is used by sailors for healing and protection.

  3. Mermaids are described to have beautiful voices

    Mermaids are said to have beautiful singing voices, as depicted in the 1989 Disney animated film “The Little Mermaid.”

  4. The most common type of mermaid

    The most common type of mermaid often depicted in stories is the Oceanid kind, where they only live in the sea.

  5. The mermaid is Starbucks’ biggest symbol

    According to Starbucks creative director Steve Murray, the mermaid is the company’s biggest symbol, other than its employees.

Why We Love Mermaid Day

  1. It opens up one’s imagination

    The concept of folklore and myths opens up one’s imagination. The creativity of a person all starts with curiosity and fascination, and the ambiguous existence of mermaids propels their creative juices that manifest into writing and art.

  2. Playing dress-up is fun

    Just like Halloween, Mermaid Day gives people a license to dress up in costumes. It’s a fun day where everyone can get creative with arts and crafts.

  3. Mermaids are L.G.B.T. icons

    Just like gender-fluid individuals, mermaids are seen as half-women and half-others. They are celebrated in the L.G.B.T. community as icons for transgender people, cisgender people, and bisexuals.

Mermaid Day dates

Year Date Day
2027 March 29 Monday
2028 March 29 Wednesday
2029 March 29 Thursday
2030 March 29 Friday
2031 March 29 Saturday