Elvis Week – Aug. 8, 2026

Expected Elvis Week Deals

While official 2027 promotions are still under wraps, Elvis Week historically sees a surge in themed merchandise and special offers. Expect Graceland to offer package deals on tours and events, while local Memphis businesses like Sun Studio and Arcade Restaurant often have special menu items or discounts. Retailers such as Walmart and Target typically stock up on Elvis-themed apparel, vinyl, and collectibles. Online stores like Shop Graceland and Amazon will likely feature exclusive bundles and limited-edition releases. Keep an eye out for discounts on travel and accommodation from partners like Expedia and Hotels.com. We will update this page with confirmed live deals as August approaches.

History of Elvis Week

Elvis Presley — widely known as the King of Rock ‘n’ Roll, was one of the most dominant and famous performers of the 20th century. Rising from humble beginnings, this talented teenager was picked up by Sun Records after a producer heard his audition tape. The rest is history.

He was already a very flamboyant personality before he began his journey in the world of music; he wore colorful clothes and had relatively long hair. His on-stage persona began to emerge in 1954 when he began playing with blues singer Arthur Crudup’s ‘That’s All Right Mama.’

Presley dominated the music charts and is widely acknowledged as the person who brought the age of rock ‘n’ roll to the U.S. He soon became the idol of that decade, appealing to all genders and ages of people around the globe. His television appearances on shows like Ed Sullivan’s Sunday night variety show brought in record audiences. He inspired thousands of musicians — John Lennon, Bob Dylan, Prince, Jerry Lee Lewis, Bruce Springsteen, and more, many of whom continue to be Presley fans. His star was flying high. It was at this time, in 1958, that it was announced that he had been drafted into the U.S. Army; he served for two years.

Upon returning, he continued to produce hits, some of which had been recordings made before he served in the army. He soon ventured into movies as well, turning them into box office hits. He even recorded the soundtracks for these movies, although many contend his solo music was some of his best work.

By 1968, his star power had been slightly overtaken by newer artists like the Rolling Stones, the Beatles, and others. Over the next few years, he released new singles and played concerts again. He was once again the top attraction in the U.S. for the next decade. He died of a heart attack the night before he was to start another concert tour, in 1977. Mourners arrived at Graceland — Presley’s home and where he passed — from around the world to pay tribute almost as soon as the news got out. Since his passing, the gathering continues in a tradition called Elvis Week. Held in August, mourners and fans make their way to Graceland in a tribute to Presley’s life.

How Businesses Can Celebrate Elvis Week