Got an idea for a holiday? Send it to us

Submit Now

Organic Breakfast Month – April 2024

Get ready to kick off the month of April in a healthy and delicious way with Organic Breakfast Month

Did you know that Albertsons Companies and Safeway grocery stores initiated this event to promote a healthy and sustainable lifestyle? With their brand O Organics® available across every aisle, they make ‘going organic’ easy and fun! This month-long celebration encourages us to start our mornings with wholesome, organic food options.

As we become more aware of how our food choices impact our well-being and the environment, this is the perfect opportunity to go organic and explore new breakfast options. So, whether you’re a fan of avocado toast or prefer a classic bowl of oatmeal, let’s start the day off right and embrace Organic Breakfast Month with enthusiasm. Let’s #wakeuporganic today!

History of Organic Breakfast Month

In the early 20th century, some farmers began to adopt organic farming methods in America. But the organic food movement really took steam in the 1960s and 1970s. Consumers became more concerned about using pesticides and other chemicals in food production and started demanding more natural and organic food options.

In 1990, the U.S. Congress passed the Organic Foods Production Act (OFPA), which created national standards for organic agriculture. Over the past few decades, organic food options have become more widely available in the U.S., with organic farms and products now found in all 50 states. 

In recent years, the popularity of organic food has extended to breakfast options, with many organic breakfast products now available, including organic cereal, granola, oatmeal, and yogurt. As more consumers become aware of the benefits of organic food, Albertsons Companies offers a solution with O Organics®, USDA-certified organic grocery products that are tasty, made responsibly, and affordable for all consumers.

All O Organics® products are USDA Certified organic, which means the products were grown in environmentally friendly ways that help to conserve biodiversity, promote ecological balance, and protect natural resources. This ensures that at least 95% of the ingredients in each O Organics product are produced without the use of synthetic pesticides, fertilizers, antibiotics, added growth hormones, or Genetically Modified Organisms (GMOs) — providing you and your family with a complete line of wholesome and great tasting food.

Organic Breakfast Month timeline

Concerns raised about pesticides

Rachel Carson’s book “Silent Spring” raises concerns about the environmental and health impact of pesticides used in agriculture.

Organic Foods Production Act (OFPA)

The US Congress passes the Organic Foods Production Act (OFPA), establishing national standards for organic farming.

Organic labeled products

The USDA requires products labeled as organic to meet set standards for farming and processing practices.

First ever Organic Breakfast Month!

Albertsons Companies introduces ‘Organic Breakfast Month’ to promote healthy organic breakfast options.

Organic Cheesy Spinach and Tomato Frittata



  • Preheat your oven to 375°F.
  • In an oven-safe skillet, sauté a handful of baby spinach and O Organics grape tomatoes until wilted and set aside.
  • In a bowl, whisk together 4-6 O Organics eggs, 1/2 cup of O Organics Mexican shredded cheese, and salt and pepper to taste.
  • In the same skillet, melt a tablespoon of O Organics butter over medium heat.
  • Add the egg mixture to the skillet and cook for a few minutes until the edges start to set.
  • Add the sautéed spinach and tomatoes on top of the eggs.
  • Transfer the skillet to the preheated oven and bake for 10-15 minutes, or until the eggs are set, and the cheese is melted.
  • Serve with a dollop of O Organics salsa on top.


O Organics® Recipes!

O is for “Okay, who said it can’t be Taco Thursday, too?”

Our labels are pretty impressive, but our food speaks for itself. Download and try some of these amazing organic recipes with fresh fruits and vegetables, wholesome organic dairy and meats, organic cage-free certified eggs, organic cereals, organic snacks, organic baby food, organic salad, and more – tasty food comes in all forms with O Organics®.

1. On the Go Eggs Benedict

2. Maple-Cinnamon Quinoa Breakfast Bowl

3. PB&J Overnight Oats

4. Pure Coconut Granola

Organic Breakfast Month FAQs

What are organic foods?

Organic foods are products that are grown and processed without the use of synthetic pesticides, herbicides, fertilizers or genetically modified organisms (GMOs). Organic farming practices use natural methods to promote healthy soil, livestock is raised on organic feed and given access to outdoors and organic processed foods cannot contain artificial preservatives. Some of them may include: maple syrup, rolled oats, coconut milk, among others.

Why is breakfast considered the most important meal of the day?

Breakfast is considered the most important meal of the day, and for a good reason. After fasting for several hours during the night, the body needs fuel to kick-start the metabolism and provide energy for the day ahead. Power your body with nutritious food and search from a wide variety of options through O Organics®.

What is the benefit of having breakfast?

A morning routine that includes a healthy, organic breakfast can be a powerful form of self-care. By nourishing your body with whole, nutritious foods, you are sending a message of self-love and respect, which can improve your self-esteem and sense of wellbeing.

How to Celebrate Organic Breakfast Month

  1. Host an organic breakfast brunch

    Invite your friends over for a delicious organic breakfast. Use organic ingredients to make pancakes, eggs and freshly squeezed organic juice. Share the benefits of eating organic food while enjoying a tasty meal with good company. Go to the O Organics® page through or and get your party started!

  2. Try new organic breakfast recipes

    Challenge yourself to try new organic breakfast recipes throughout the month. Browse among the wide variety of delicious recipes on Albertsons’ recipe page or (and their apps) for inspiration and experiment with new flavors and ingredients. Who knows? You might discover a new favorite breakfast dish!

  3. Share with others

    Making a nutritious breakfast may be the best foundation for a good day, but sharing that with others is even more satisfying. Let others know what they are missing by using the hashtag #wakeuporganic on your social media.

5 Organic Products To Include In Your Breakfast

  1. Organic Peanut Butter

    Try peanut butter banana toast! Spread O Organics Peanut Butter on a slice of whole-grain toast, add sliced bananas and a drizzle of organic honey for a delicious and nutritious breakfast. Organic peanut butter is made with high quality, certified organic peanuts, making it a great way to start your day!

  2. Organic Eggs

    Whip up a veggie omelet! Whisk together humane-certified and cage-free O Organics Eggs with a splash of organic milk and a pinch of salt and pepper. Sauté organic veggies such as spinach, bell peppers and mushrooms in a pan, then pour the egg mixture over the top. Cook until the eggs are set, then fold the omelet and get ready for a satisfying and nutritious breakfast!

  3. Organic Coffee

    Let’s make a cold brew coffee! Brew a batch of Fair-Trade Certified O Organics French Roast Coffee. then pour the coffee through the strainer and let it chill it in the fridge overnight. This drink is a great way to get a caffeine boost!

  4. Organic Berries

    Try a delicious mixed berry parfait. Layer organic Greek yogurt with O Organics Mixed  Berries and a sprinkle of organic granola for a nutritious breakfast parfait. Organic berries are a NON-GMO and USDA Certified Organic product, making them a great breakfast option.

  5. Organic Maple Syrup

    Try a maple granola yogurt bowl. Mix together organic granola, plain organic yogurt and a drizzle of O Organics 100% Pure Maple Syrup . Top with organic berries and a sprinkle of chia seeds. This organic breakfast is a great source of protein, fiber and healthy fats, perfect for keeping you full and energized all morning long.

Why We Love Organic Breakfast Month

  1. It’s a healthy way to start the day

    A healthy organic breakfast can set the tone for a productive day while providing the necessary nutrients to fuel your body and mind. Studies have shown that people who eat breakfast have better cognitive performance, concentration, and memory retention than those who skip it.

  2. It supports sustainable and eco-friendly agriculture

    Choosing organic breakfast options not only benefits your health but also supports sustainable agriculture practices. Organic farmers focus on soil health, biodiversity and natural pest management to produce food in a way that's better for the environment.

  3. It’s accessible and affordable

    Eating organic and being wisely frugal doesn't have to be opposed when you have O Organics® in your kitchen. Albertsons and Safeway are making organic food affordable for consumers with a wide variety of products from O Organics®.

Organic Breakfast Month dates

2024April 12Friday
2025April 12Saturday
2026April 12Sunday
2027April 12Monday
2028April 12Wednesday

Holidays Straight to Your Inbox

Every day is a holiday!
Receive fresh holidays directly to your inbox.