National Lobster Day — September 25, 2027

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Every September 25
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National Lobster Day arrives every September 25, celebrating the delectable crustacean’s remarkable journey from a humble, abundant food to a prized delicacy. It’s a day to indulge in lobster rolls, steamed whole lobsters, or creamy bisque. Dive into its rich history and discover new ways to enjoy this ocean treasure!

Want to sponsor National Lobster Day? Learn how

Expected National Lobster Day Deals

While we wait for official 2027 promotions to drop, history shows that National Lobster Day often brings fantastic deals from seafood restaurants and grocery stores. Expect chains like Red Lobster and Legal Sea Foods to offer special pricing on lobster entrees. Grocery stores such as Whole Foods Market and Hannaford may feature discounts on live lobsters or frozen tails, while specialty seafood markets like Luke’s Lobster could have deals on their famous lobster rolls. Even meal kit services like HelloFresh might include premium lobster recipes. We will update this page with confirmed live deals as September 25 approaches.

Platform Guide for National Lobster Day

Instagram

Tag @nationaltoday_ and use #NationalLobsterDay. Share mouth-watering photos of your lobster dishes or where you’re enjoying them.

TikTok

Tag @www.nationaltoday.com and use #NationalLobsterDay. Film a quick recipe, a lobster-eating challenge, or a ‘day in the life’ of a lobster boat.

X/Twitter

Mention @NatlToday and use #NationalLobsterDay. Tweet about your favorite lobster facts, restaurant recommendations, or share a fun lobster meme.

Social Media Tips for National Lobster Day

Individuals

Treat yourself to a lobster meal at your favorite restaurant, try a new lobster recipe at home, or host a backyard lobster bake with friends and family.

Creators

Create a 'best lobster roll in your city' guide, film a tutorial on how to cook lobster perfectly, or share a story about lobster's fascinating history.

Brands

Run a social media contest for a lobster dinner giveaway, offer a limited-time lobster special, or partner with a local charity for a seafood-themed fundraiser.

Top Brands for National Lobster Day

  1. Red Lobster

    Founded in 1968 in Lakeland, Florida, Red Lobster is the world's largest seafood restaurant company. Known for its Cheddar Bay Biscuits and annual Lobsterfest, it has popularized lobster and other seafood for a mainstream audience across North America.

  2. Legal Sea Foods

    Originating in Cambridge, Massachusetts, in 1950, Legal Sea Foods began as a fish market. It grew into a renowned restaurant chain famous for its fresh seafood, including a wide array of lobster dishes, and its commitment to quality and sustainability.

  3. Luke's Lobster

    Founded in 2009 by Luke Holden, a former lobsterman's son, Luke's Lobster started as a small shack in New York City. It quickly gained fame for its authentic Maine-style lobster rolls, featuring sustainably sourced lobster directly from fishermen in Maine.

  4. Whole Foods Market

    Founded in 1978 in Austin, Texas, Whole Foods Market is a leading natural and organic food supermarket chain. They are known for their high-quality seafood selection, including fresh and live lobsters, often sourced with sustainability certifications.

  5. Maine Lobster Marketing Collaborative

    This organization promotes the Maine lobster industry globally, highlighting its sustainability, quality, and economic importance. They work to educate consumers and chefs about the benefits of choosing Maine lobster, supporting local fishermen.

  6. Lobster Place

    Established in 1974, The Lobster Place is a renowned seafood market and restaurant in New York City's Chelsea Market. It offers a vast selection of fresh seafood, including live lobsters, and is a popular destination for both locals and tourists seeking high-quality crustaceans.

  7. Hannaford Supermarkets

    Founded in 1883 in Portland, Maine, Hannaford is a supermarket chain primarily operating in New England and New York. Known for its fresh produce and seafood, it often features competitive prices on lobster, reflecting its strong ties to the region's fishing industry.

National Lobster Day Hero

George's Bank Lobstermen

The lobstermen of George's Bank, a rich fishing ground off the coast of New England, represent generations of dedication to harvesting this iconic crustacean. Their expertise, passed down through families, has been crucial in establishing lobster as a culinary staple. Through sustainable practices and deep knowledge of the ocean, they continue to supply the world with high-quality lobsters, preserving a vital tradition and industry.

How Businesses Can Celebrate National Lobster Day

Local restaurants and seafood markets can celebrate National Lobster Day by offering special lobster-themed menus or discounts on popular dishes. Consider a ‘lobster roll flight’ featuring different preparations or a prix fixe lobster dinner. Retailers might host cooking demonstrations on how to prepare lobster at home. Businesses can also partner with local fishermen to highlight sustainable sourcing practices, educating customers on the journey from trap to table and supporting the regional economy.

National Lobster Day FAQs

When is National Lobster Day?

In 2027, National Lobster Day is observed on Saturday, September 25, offering a full weekend day to savor delicious lobster dishes with family and friends.

How many lobsters are caught annually?

Looking ahead to 2027, the lobster industry continues to be a significant economic driver, with millions of pounds of lobster harvested worldwide, contributing billions to coastal economies and supporting countless livelihoods.

What is the most expensive lobster ever sold?

For 2027, the market for rare and unusually large lobsters remains niche but highly valued. Historically, exceptionally large or uniquely colored lobsters have commanded prices well into the thousands, often becoming auction highlights rather than dinner plates.

What is the difference between a Maine lobster and a spiny lobster?

By 2027, consumers will continue to appreciate that Maine lobsters are prized for their tender claw meat, making them a favorite for traditional lobster rolls and steamed preparations. Spiny lobsters, conversely, are valued for their tail meat, which is often grilled or used in dishes where a firmer texture is desired, reflecting their different habitats and culinary uses.

National Lobster Day Activities

  1. Take a Trip to Maine

    Go check out the Maine Lobster Museum in Bar Harbor, and have some of the freshest lobster of your life up in this crustacean's capital! People have their own preferences, but it's hard to argue that the classic Maine lobster isn't as good as it gets.

  2. Have a Lobster Feast

    It might cost a pretty penny, but a lobster feast is a great way to spend a family dinner. It's a fun, interactive eating process, and with all that shell-cracking, there's plenty of time for banter in between bites.

  3. Wear a Lobster Costume

    No costume shop is complete without a lobster costume, so get on down to your local shop and pick out your shell! Walking down Main Street, you'll have no shortage of funny stares. Embrace it!

Why We Love National Lobster Day

  1. They've Got An Interesting History

    The lobster's rags-to-riches transformation only came about once a railway started serving the meat as an exotic item to its unknowing passengers. With railroads darting across the country, it didn't take long for word to spread about this delicacy, which was foreign to all but those hailing from the Northeast.

  2. They're Fancy

    While being economical is a praise-worthy skill in its own right, there's something special about splurging, and lobsters make that easy. What's not fun about being fancy?

  3. Their Anatomy Is Wild

    Lobsters grow forever, taste with their legs, and chew with their stomachs. Still not convinced? Lobsters can also regenerate limbs, and can create up to 100 pounds of force per square inch between their clamping claws.

National Lobster Day dates

Year Date Day
2027 September 25 Saturday
2028 September 25 Monday
2029 September 25 Tuesday
2030 September 25 Wednesday
2031 September 25 Thursday