European Mobility Week — September 16–22, 2027

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ActivitiesAwarenessTechnology
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Ireland
Date change rule:
Every September 16–22
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European Mobility Week champions sustainable urban transport every September 16–22. Established by the European Commission, this annual campaign encourages citizens to adopt active mobility, public transport, and clean transportation options. Join thousands of cities in promoting healthier lifestyles and a greener future by exploring new ways to move.

Want to sponsor European Mobility Week? Learn how

Expected European Mobility Week Deals

As European Mobility Week approaches, expect a focus on initiatives that encourage sustainable transport rather than traditional retail deals. Local authorities and transport providers often roll out special promotions for public transport, such as discounted fares or free trial periods for new users. Bike-sharing services like Lime and Voi may offer reduced rates or extended free rides to promote cycling and e-scooter usage. Car-sharing platforms like Share Now could highlight their electric vehicle fleets with special introductory offers. Additionally, many cities will host events promoting walking, cycling, and public transport, often partnering with local businesses to offer incentives for participants. Look for information from your local municipality or public transport operator for specific campaigns. We will update this page with confirmed live deals as September 16 approaches.

Platform Guide for European Mobility Week

X/Twitter

Mention @NatlToday and use #EuropeanMobilityWeek. Share news, policy updates, and real-time event coverage from participating cities.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #EMW. Engage with community discussions, share local event photos, and promote sustainable habits.

Instagram

Tag @nationaltoday_ and use #EuropeanMobilityWeek. Post inspiring visuals of active transport, green urban spaces, and innovative mobility solutions.

Social Media Tips for European Mobility Week

Individuals

Commit to a car-free day, try a new public transport route, or explore your city on foot or by bike. Share your experiences with friends and family to inspire others.

Creators

Produce content showcasing sustainable commuting hacks, review local public transport options, or document a week of car-free living in your city. Highlight the benefits for health and environment.

Brands

Launch a campaign promoting sustainable delivery options, offer discounts for customers arriving by bike or public transport, or partner with local initiatives to sponsor car-free events.

Organizations & Brands for European Mobility Week

  1. European Commission

    The executive arm of the European Union, the European Commission established European Mobility Week in 2002. It coordinates policy across member states, including initiatives for sustainable urban mobility, environmental protection, and public health.

  2. Lime

    Founded in 2017, Lime is a global shared electric vehicle company offering electric scooters, bikes, and mopeds. Operating in over 150 cities across five continents, Lime promotes micromobility as a sustainable alternative to short car trips.

  3. Voi Technology

    A leading European micromobility company founded in 2018 in Stockholm, Sweden, Voi operates shared electric scooters and bikes. Voi aims to provide sustainable, safe, and inclusive mobility solutions for urban environments, reducing reliance on private cars.

  4. TfL (Transport for London)

    Transport for London manages most of London's transport network, including the Underground, buses, and cycling infrastructure. Established in 2000, TfL is a prominent example of a major city's commitment to integrated public and active transport systems.

  5. Volkswagen

    Founded in 1937 in Germany, Volkswagen is one of the world's largest automakers. The company is investing heavily in electric vehicle development and sustainable production, aligning with the goals of reducing urban emissions and promoting cleaner transport.

  6. Walk Score

    Walk Score, a subsidiary of Redfin, provides a numerical walkability index for any address. It helps people find walkable places to live, promoting active transportation and reducing car dependency by highlighting access to amenities on foot.

  7. Copenhagenize Design Co.

    Founded by Mikael Colville-Andersen, Copenhagenize Design Co. is a leading urban planning and design firm specializing in bicycle urbanism. They consult with cities worldwide to make them more bike-friendly, drawing inspiration from Copenhagen's success.

European Mobility Week Hero

Jan Gehl

Jan Gehl, a renowned Danish architect and urban planner, has been a leading advocate for human-centered urban design since the 1960s. His work focuses on improving city life by prioritizing pedestrians and cyclists, influencing sustainable urban development worldwide and inspiring initiatives like European Mobility Week.

History of European Mobility Week

Since 2002, European Mobility Week has been celebrated annually. It is a European Commission initiative to promote sustainable urban mobility. It requires cities and towns in Europe to dedicate a week to clean and sustainable movement. A theme is selected every year. This Commission has declared 2022 to be the European Year of Youth. Several traffic-related events take place during the week. Streets are temporarily closed to cars but accessible by walking or cycling. In 2021, there were 53 countries signed up and 3,284 cities and towns.

The holiday aims to promote a more healthy lifestyle. The human body needs to move to stay fit and healthy. Due to the nature of today’s work and lifestyle, most people don’t move as much as they should. They may struggle to find the time or opportunity to engage in physical activities. A sedentary lifestyle of sitting in traffic, on a couch in front of the T.V., or working at a desk can be detrimental to human health.

Sustainable mobility gives people the opportunity to add exercise to their daily routines. It also helps to save money by offering cheaper transportation options. Active means of transportation such as walking and cycling help protect the environment. They do not produce harmful emissions. Cities, where more people prefer walking and cycling to private cars, generally afford a better quality of life. These cities are considered more attractive and less congested. Their residents tend to be healthier, happier, and more relaxed. European Mobility week promotes clean and sustainable transportation and all its benefits for society.

European Mobility Week timeline

2002
European Mobility Week is Established

The European Commission sets up the holiday to promote sustainable mobility.

2002
The First Mobility Week is Held

The holiday takes place for the first time and authorities begin work towards better urban transportation.

2005
Cities Select Themes

European cities select themes and initiatives to achieve their desired transportation goals.

2019
Many Cities Participate

The week becomes popular with 44 countries and 1,820 cities participating.

How Businesses Can Celebrate European Mobility Week

Local businesses can actively participate in European Mobility Week by encouraging sustainable commuting among employees and customers. Restaurants and cafes could offer discounts to patrons who arrive by bike or public transport, while retail stores might host pop-up events promoting local, walkable shopping. Companies can also organize internal challenges to encourage carpooling or cycling to work, or partner with local authorities to support Car-Free Day events. Highlighting sustainable practices can enhance brand image and foster community engagement.

European Mobility Week FAQs

When is European Mobility Week?

In 2027, European Mobility Week takes place from Thursday, September 16 through Wednesday, September 22. This annual event inspires a shift towards greener and more active urban mobility.

How many cities participate in European Mobility Week?

Participation in European Mobility Week continues to grow, with more than 3,000 towns and cities typically joining the initiative. The campaign’s reach extends across 50 countries, fostering a widespread movement towards cleaner mobility.

What is the goal of European Mobility Week?

European Mobility Week seeks to inspire behavioral changes that lead to more sustainable transportation choices. It’s about demonstrating how cities can be more livable by embracing walking, cycling, and public transport, ultimately reducing pollution and congestion.

What is Car-Free Day?

Observed on September 22, Car-Free Day is a highlight of European Mobility Week. It provides an opportunity for cities to showcase the benefits of reduced car usage, often by temporarily transforming streets into pedestrian and cyclist-friendly zones.

How to Observe European Mobility Week

  1. Repair old bicycles

    You can celebrate the week by finding old and abandoned bicycles and restoring them. They can be donated to people who can’t afford to buy new bicycles.

  2. Use clean transportation

    Use options such as electric bicycles and hydrogen or electric cars. These are safer for the environment.

  3. Learn more about climate change

    Find out more information about climate change and how it affects life today. A better understanding will help you make the best decisions.

5 Facts About Sustainable Mobility

  1. Creates a safer environment for kids

    With more adoption of alternative transportation, authorities are required to make these options safe for children.

  2. Parking spaces are turned to parklets

    In Germany, many car parking spaces were turned into parklets where residents can socialize.

  3. Workshops educate kids

    Workshops are designed to encourage kids to choose more sustainable modes of transportation.

  4. Safe cycling is encouraged

    The holiday allows authorities to look into the safety of cycling within their cities.

  5. It creates awareness

    More people become interested in ways to help preserve the environment while staying healthy.

Why European Mobility Week is Important

  1. It promotes a healthy lifestyle

    Sustainable transportation encourages a more active lifestyle which helps residents stay healthy. They can enjoy fresher air and a calmer environment.

  2. It helps residents save money

    Alternative means of transportation offer residents cheaper options to move around. They would spend less on fueling individual cars.

  3. It protects the environment

    Supporting sustainable mobility helps protect the environment from harmful emissions, resulting in cleaner air and less noise for everyone.

European Mobility Week dates

Year Date Day
2027 September 16–22 Thursday–Wednesday
2028 September 16–22 Saturday–Friday
2029 September 16–22 Sunday–Saturday
2030 September 16–22 Monday–Sunday
2031 September 16–22 Tuesday–Monday