National Button Battery Awareness Day – Jun. 12, 2026

National Button Battery Awareness Day
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National Button Battery Awareness Day occurs every June 12 to honor Reese Hamsmith, who tragically passed away after swallowing a button battery. This day serves as a crucial reminder of the silent dangers these common household items pose. Learn safety measures, advocate for child-safe products, and spread awareness to prevent future tragedies.

Want to sponsor National Button Battery Awareness Day? Learn how

Expected National Button Battery Awareness Day Deals

On National Button Battery Awareness Day, the focus shifts from commercial deals to critical safety initiatives and fundraising efforts. Organizations like Reese’s Purpose and Safe Kids Worldwide often partner with corporate sponsors for donation matching programs, allowing individuals to amplify their contributions to child safety. Many children’s hospitals and pediatric associations, such as the American Academy of Pediatrics, use the day to launch or promote educational campaigns on button battery ingestion prevention. Retailers selling electronics or toys may highlight products with secure battery compartments or offer discounts on safety devices. We encourage everyone to visit the official websites of child safety organizations to find ways to donate, participate in awareness events, or access free safety resources.

Platform Guide for National Button Battery Awareness Day

Instagram

Tag @nationaltoday_ and use #ButtonBatteryAwareness. Share infographics on safe battery storage or stories of families advocating for change.

X/Twitter

Mention @NatlToday and use #ButtonBatterySafety. Tweet vital safety tips, statistics, and links to emergency resources. Engage with pediatricians and safety advocates.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #ReesesPurpose. Share personal stories, host live Q&As with child safety experts, or organize community awareness events.

Social Media Tips for National Button Battery Awareness Day

Individuals

Check your home for unsecured button batteries in remotes, toys, and other devices. Share safety tips with friends and family, and know the signs of ingestion.

Creators

Produce short, impactful videos demonstrating how to safely store button batteries and what to do in an emergency. Collaborate with pediatricians or child safety experts.

Brands

Highlight products with child-resistant battery compartments. Partner with child safety organizations for awareness campaigns or donate a portion of sales to support prevention efforts.

Organizations & Brands for National Button Battery Awareness Day

  1. Reese's Purpose

    Founded by parents Trista and Taylor Hamsmith in memory of their daughter Reese, Reese's Purpose is a nonprofit dedicated to raising awareness about the dangers of button batteries and advocating for safer product designs. The organization provides educational resources and supports legislative changes.

  2. Safe Kids Worldwide

    Established in 1988, Safe Kids Worldwide is a global organization dedicated to preventing childhood injuries. They work with a network of coalitions and partners to educate families, advocate for policy changes, and create safer communities, including extensive work on preventing button battery ingestion.

  3. Duracell

    A leading manufacturer of alkaline batteries, Duracell, founded in the 1920s, has introduced child-safe features like a bitter coating on its lithium coin batteries to deter ingestion. They actively promote battery safety awareness through partnerships and educational campaigns.

  4. Energizer

    With a history dating back to 1896, Energizer is a prominent battery manufacturer. They have also implemented safety innovations like a non-toxic bitter coating on their coin lithium batteries and offer child-resistant packaging to help prevent accidental ingestion.

  5. American Academy of Pediatrics

    Founded in 1930, the American Academy of Pediatrics (AAP) is an organization of 67,000 pediatricians dedicated to the health, safety, and well-being of infants, children, adolescents, and young adults. They issue clinical reports and public health recommendations on button battery ingestion.

  6. Consumer Product Safety Commission (CPSC)

    An independent agency of the United States government, the CPSC was created in 1972 to protect the public from unreasonable risks of injury or death associated with consumer products. They regulate product safety standards, including those for button batteries, and issue recalls and safety alerts.

  7. Children's Hospital Association

    The Children's Hospital Association (CHA) is a national voice for more than 220 children's hospitals. They advance public policy, research, and education to improve the health and well-being of all children, often highlighting the severe medical consequences of button battery ingestion.

National Button Battery Awareness Day Hero

Reese Hamsmith

Reese Hamsmith was an 18-month-old toddler whose tragic death in 2020, caused by swallowing a button battery, ignited a national movement for greater awareness and product safety. Her parents, Trista and Taylor Hamsmith, founded Reese's Purpose to advocate for legislation and educate families about the hidden dangers of these common household items. Her story serves as a poignant reminder of the urgent need for prevention.

History of National Button Battery Awareness Day

This day was created in April 2021 by Trista Hamsmith, whose daughter Reese passed away at the tender age of 18 months. Reese had swallowed a button battery and even though doctors performed surgery to remove it, it only solved a part of the problem. Dr. Thomas McGill, the surgeon at University Medical Center who saved Reese in the beginning by getting the battery out said these batteries are flat and have a positive and negative side. When they go into the esophagus, they begin generating electricity which causes an electrical burn.

Several health agencies provided demonstrations by putting a button battery between ham slices. You can see it begin to burn through the ham in just half an hour. Trista said the battery had damaged her daughter’s throat and so there was air and food going to places where it’s not supposed to. She also said that the hole created was a large one. Surgeons at the Texas Children’s Hospital in Houston tried repairing this hole but the damage was already too great. Reese died six weeks after the battery had been removed. Trista called it a living nightmare if it hadn’t been for the support from friends, family, and strangers back home.

But when the unfortunate story went viral, there were some people who blamed the Hamsmiths for being careless. This was when Trista knew she had to speak up to educate families and save other children from the same fate. She said it isn’t a matter of watching your child every second because these things can happen incredibly fast. She created the day so that more parents would be aware of button batteries and the dangers they pose.

National Button Battery Awareness Day timeline

2013
Europe Votes For a Ban

The European Parliament Environment Committee votes for a ban on importing and exporting many mercury-containing products, including button batteries.

2019
Reese Hamsmith is Born

Reese is born in Lubbock, Texas, on June 13.

2020
Duracell Makes Them Bitter

Duracell announces it is coating some lithium button cells with a bitter compound to discourage children from eating them.

2021
Reese’e Purpose

In April, Trista Hamsmith creates the day to raise awareness about the dangers of button batteries through Reese’s Purpose, a nonprofit she established.

How Businesses Can Celebrate National Button Battery Awareness Day

Local businesses can play a vital role in National Button Battery Awareness Day by educating their communities. Pediatric clinics and pharmacies can display safety posters and provide informational handouts to parents. Toy stores and electronics retailers can highlight products with securely fastened battery compartments and offer child-resistant battery storage solutions. Community centers can host free workshops on childproofing homes, emphasizing the dangers of button batteries and proper disposal methods. Partnering with local child safety organizations for joint awareness campaigns can amplify their impact.

National Button Battery Awareness Day FAQs

When is National Button Battery Awareness Day?

In 2026, National Button Battery Awareness Day falls on Friday, June 12. It’s a crucial day to educate yourself and others on preventing accidental ingestions.

How many children are affected by button battery ingestion?

According to Safe Kids Worldwide, over 3,500 children visit emergency rooms annually for button battery-related incidents. These numbers highlight the ongoing risk and the need for vigilance.

What makes button batteries so dangerous?

Button batteries, especially lithium coin cells, pose a severe threat because they can get lodged in the esophagus and create an electrical current. This current rapidly burns tissue, leading to severe internal injuries, perforations, and even death within hours.

What are the signs of button battery ingestion?

Signs of button battery ingestion can be subtle and include coughing, drooling, difficulty swallowing, fever, or abdominal pain. If ingestion is suspected, seek immediate medical attention, even if symptoms are mild.

How to Observe National Button Battery Awareness Day

  1. Inspect your house

    Check the various gadgets in your house to ensure all button batteries are tightly sealed inside. Also, check the rest of your home to see whether there are any loose ones lying around, and throw out all the old ones that don’t work anymore.

  2. Teach your kids

    Teach everyone in your family, from the eldest to the youngest, to stay away from button batteries. Tell them the damage swallowing them can cause and ask everyone to be careful.

  3. Honor the children

    Honor Reese and the many other children who lost their lives from swallowing these batteries. Spread the information among your friends and family and post about it online.

5 Important Facts About Button Batteries

  1. They cause a lot of damage

    The battery reacts with bodily fluids, such as mucus or saliva, creating a circuit that can release an alkali that is strong enough to burn through human tissue.

  2. They have caused a lot of deaths

    In the U.S., an average of over 3,000 pediatric button battery ingestions are reported annually, and the trend toward major and fatal outcomes is increasing.

  3. Toddlers are at risk

    Children five years old and below are most at risk of swallowing button batteries.

  4. They can be tricky to diagnose

    Many button battery ingestion cases take a long time to be addressed because they are often misdiagnosed.

  5. They should be taught in medical schools

    Many groups are advocating for the inclusion of the procedure to remove button batteries in medical school curriculums.

Why National Button Battery Awareness Day is Important

  1. Button batteries are everywhere

    They’re found in cell phones, toys, keyless fobs, musical greeting cards, and flameless candles. In Reese’s case, the Hamsmiths found a remote control with a broken battery compartment later.

  2. It could save lives

    Knowing more about this problem can help save countless lives. Such awareness will help parents and children be more mindful of where these button batteries are.

  3. It pushes for change

    Advocacy groups are also asking companies and battery makers to change how these cells are made. Some companies have responded by coating button batteries in a bitter flavor to make them unappealing to kids.

National Button Battery Awareness Day dates

Year Date Day
2026 June 12 Friday
2027 June 12 Saturday
2028 June 12 Monday
2029 June 12 Tuesday
2030 June 12 Wednesday