First there was the telephone, then the fax machine, then social media — a revolutionary way of communicating. Since its creation, people have been able to connect with each other like never before. Marketers have been able to reach consumers in an entirely new fashion. Just look around and you will see people using social media at all times of the day. World Social Media Day on June 30 was born as a way to recognize the important role it plays in our society and to celebrate the way it has connected us!
Why We Love World Social Media Day
A. It's entertaining
Social Media is flat out entertaining because it lets you follow the things you're interested in the most. Whether you like cat videos or cookies, the inner lives of parents or the day-to-day lives of journalists, this is the place for you. Search millions of videos and posts using hashtags to see what users have posted around the world. Or create your own content. Imagine social media as the production team to your own show. Press record and let the good times roll.
B. It's accessible
With social media, there are no limits to who you can connect with. Your favorite stars, life coaches, or even your managers can be contacted via a direct message. This gives you the opportunity to reach out to anyone and make a connection.
C. It's ripe for discovery
The amazing thing about social media is it gives everyone a platform to showcase their talents, voice their opinions, or document their daily activities. Up-and-coming entertainers have the ability to show the world what they're made of without going through the Hollywood struggles of trying to get their big break. With a simple click of a button, users have leveraged platforms like Vine (RIP), Instagram, Facebook and Twitter to help kick off their careers.
How to Celebrate World Social Media Day
1. Post, post, post!
Social media is only as good as the posts on it, so use this occasion to add your voice the party! Post a selfie, a Tweet, or go live on Instagram or Facebook Live.
2. Stay connected
Social media is a great way to make new friends, but it's also a way to keep in touch with old friends! Take advantage of what a small world social media has made by looking up and reaching out to an old friend. They'll feel great, and you will, too.
3. Take it offline
Social media can bring people together, but sometimes its most special with your Internet friends become your IRL friends. In honor of Social Media Day, hang out with a friend you usually just talk to on social media out in the real world! Go on a walk, get a drink, or catch a flick. Just don't forget to take a pic to put on social media after!