National School Choice Week – January 24, 2027

Expected National School Choice Week Deals

National School Choice Week focuses on providing resources and information rather than commercial deals. Organizations like EdChoice and the National School Choice Awareness Foundation offer free guides, webinars, and virtual events to help parents understand their options. Many private and charter schools host open houses and informational sessions during this week, sometimes waiving application fees for a limited time. Educational material providers like Scholastic or Curriculum Associates may highlight resources for diverse learning environments. We will update this page with confirmed live events and resource links as January approaches.

History of National School Choice Week

National School Choice Week was created in 2011 and is a non-profit, non-partisan, and non-political charitable project. It is organized by the National School Choice Awareness Foundation. Its goal is to raise awareness of effective K–12 education options for students. The focus areas include traditional public schools, public charter schools, public magnet schools, private schools, online schools, and homeschools. The charitable programs are designed to raise awareness of school education options for children and families across the country. Thousands of schools and related organizations join each year to raise broad public awareness. This week, tens of thousands of independently planned awareness events and activities, such as school fairs, parent information sessions, student talent showcases, and open houses take place across the country.

In 2016, the education partners included the American Federation for Children, the Walton Family Fund, ALEC, SPN, the Freedom Foundation, FreedomWorks, Cato Institute, Reason Foundation, the Heritage Foundation, the James Madison Institute, and the U.S. Chamber of Commerce. The N.S.C.W. has helped over 44 million families explore school choices between 2021 and 2022. It has partnered with 22,095 schools and organizations to raise awareness through virtual events and activities. Apart from that, 45 major in-person events, including school fairs, student showcases, and capitol celebrations, were planned that saw over 20,000 attendees.

Several celebrities and public officials have taken part in the events during the N.S.C.W. There is also a long list of governors and mayors across the country that have issued resolutions and proclamations supporting the movement. From 2015 to 2019, the U.S. Senate passed a commemorative resolution recognizing N.S.C.W., and the then President Donald J. Trump, issued similar announcements in 2017, 2018, and 2019.