Festivus – Dec. 23, 2026

Festivus
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Every December 23
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Festivus arrives every December 23, offering a non-denominational and non-commercial alternative to traditional winter holidays. Created as a secular observance, it provides a unique opportunity for reflection and communal bonding. Embrace the spirit by airing your grievances, performing feats of strength, and enjoying a simple, unadorned meal.

Want to sponsor Festivus? Learn how

Expected Festivus Deals

Instead of traditional holiday sales, Festivus encourages a departure from commercialism, focusing on experiences rather than purchases. While major retailers won’t be offering specific ‘Festivus deals,’ look for local businesses or community groups hosting ‘Airing of Grievances’ events or ‘Feats of Strength’ challenges. Online, independent creators might offer unique, non-commercial merchandise or digital content celebrating the holiday’s spirit. We will update this page with any unique, anti-commercial activations as December 23 approaches.

Platform Guide for Festivus

TikTok

Tag @www.nationaltoday.com and use #Festivus. Share humorous videos of your Airing of Grievances or creative Feats of Strength.

Instagram

Tag @nationaltoday_ and use #Festivus. Post photos of your Festivus pole, aluminum or otherwise, or your Festivus dinner.

X/Twitter

Mention @NatlToday and use #Festivus. Join the real-time conversation by sharing your grievances or Festivus observations.

Social Media Tips for Festivus

Individuals

Gather friends and family to participate in the traditional Festivus dinner, followed by the Airing of Grievances and Feats of Strength. Keep it simple and focus on genuine interaction.

Creators

Produce content that humorously explains Festivus traditions, showcases unique Festivus pole designs, or documents your own family's celebration. Engage your audience with interactive polls about their grievances.

Brands

Brands can embrace the anti-commercial spirit by hosting virtual 'Airing of Grievances' sessions with customers or employees, or by promoting charitable giving in lieu of sales. Highlight authentic, non-transactional engagement.

Top Brands for Festivus

  1. Seinfeld

    The iconic NBC sitcom, created by Larry David and Jerry Seinfeld, first aired in 1989 and introduced Festivus to a global audience in its 1997 episode 'The Strike.' The show's enduring popularity keeps the holiday alive.

  2. Warner Bros. Discovery

    As the distributor of Seinfeld, Warner Bros. Discovery holds the rights to the show that popularized Festivus. They continue to license and promote the series across various platforms, ensuring its legacy.

  3. Netflix

    The streaming giant acquired the global streaming rights to Seinfeld in 2021, bringing all 180 episodes, including 'The Strike,' to a new generation of viewers and solidifying Festivus's place in pop culture.

  4. Hulu

    Prior to Netflix, Hulu was the streaming home for Seinfeld, playing a significant role in keeping the show accessible to fans. They helped introduce many to the quirky traditions of Festivus.

  5. NBCUniversal

    NBC was the original broadcaster of Seinfeld, airing the show from 1989 to 1998. The network was instrumental in launching the series that would eventually give birth to the Festivus phenomenon.

  6. Festivus Poles

    Various novelty companies and independent crafters produce and sell aluminum Festivus poles, allowing fans to bring the iconic, unadorned decoration into their own homes for the holiday season.

  7. Comedy Central

    Known for its comedic programming, Comedy Central frequently airs reruns of Seinfeld and other shows that resonate with the humorous, often sarcastic, spirit of Festivus, appealing to fans of the holiday.

Festivus Hero

Frank Costanza

In the Seinfeld universe, Frank Costanza, George's father, is credited with creating Festivus as an alternative to the commercialization of Christmas. His character, played by Jerry Stiller, brought the holiday's unique traditions like the Airing of Grievances and Feats of Strength to life, cementing its place in pop culture history.

History of Festivus

The world was made aware of Festivus in a “Seinfeld” episode. TV Writer Dan O’Keefe’s father, Daniel O’Keefe, found a reference to an obscure holiday and celebrated it in 1966. At the time, he was doing research for his book “Stolen Lightning” which explored astrology, cults, and paranormal activity. He chose the date of December 23 to celebrate it because it was the anniversary of his first date with his wife.

In the 1997 episode of “Seinfeld” titled, “The Strike” George Castanza is the one who celebrates Festivus. The holiday was created by his father Frank and they celebrated it throughout George’s childhood. Instead of a tree or menorah, an aluminum pole was the symbol of Festivus. They’d have a dinner of meatloaf as the main course and afterward, they had “Feats of Strength” and “Airing of Grievances” traditions. In the latter, people could bring up what disappointed them about the previous year’s gifts.

Because of the show’s popularity and the catchphrase “A Festivus for the rest of us,” Festivus took on a life of its own. People related to the message of inclusion and the zaniness of it all and created their own traditions from it. In 2004, Dan confessed that the real tradition was even more peculiar than on the show. There wasn’t a pole, but there were airings of grievances that they recorded on a tape recorder.

In 2009, Dan O’Keefe gave further insight into the famous catchphrase. “A Festivus for the rest of us” was a family Festivus motto. After the death of his paternal grandmother, it took on the positive meaning of looking towards the future and a reminder to appreciate life and the living.

Festivus timeline

1966
The First Festivus

Daniel O'Keefe celebrates the anniversary of his first date with his wife and the day became known as Festivus based on an obscure holiday.

1997
TV Sensation

An episode of “Seinfeld” features Festivus, written by Daniel’s son and the public is introduced to the holiday.

2004
Secrets of Festivus

TV writer Dan O’Keefe reveals that there are more peculiar traditions left out of the episode like using a tape recorder to record the grievances.

2009
Let the dead bury the dead

Dan O’Keefe reveals that the Festivus catchphrase is meant as a reminder to look to the future in his family.

How Businesses Can Celebrate Festivus

Local businesses can celebrate Festivus by hosting community ‘Airing of Grievances’ open mic nights, encouraging customers to share their complaints in a lighthearted way. Gyms could organize ‘Feats of Strength’ challenges, while restaurants might offer simple, unadorned meals in contrast to elaborate holiday menus. Focus on fostering community and humor rather than commercial gain.

Festivus FAQs

When is Festivus?

Festivus 2026 falls on Wednesday, December 23, offering a mid-week opportunity to celebrate a truly unique holiday.

How did Festivus originate?

Festivus originated as a fictional holiday in the popular American sitcom ‘Seinfeld,’ first appearing in the 1997 episode ‘The Strike.’ It was created by Frank Costanza as an alternative to the pressures and commercialism of traditional holidays.

What is the significance of the Festivus pole?

The Festivus pole is a central, unadorned aluminum pole that serves as the holiday’s primary decoration. Its lack of ornamentation is a direct protest against the commercialism of Christmas trees and other elaborate holiday decor.

Is Festivus a real holiday?

While originating in a fictional television show, Festivus has transcended its sitcom roots to become a genuine cultural phenomenon. Many people now celebrate it annually, embracing its non-traditional, humorous spirit.

How To Celebrate Festivus

  1. Reenact the traditions from the show

    The traditions of Festivus in “Seinfeld” are good for a laugh. Construct an aluminum pole and display it prominently as you have meatloaf on a bed of lettuce with your family and friends. Show off your strength with an (arm) wrestling match then playfully air your grievances. If you’re uninterested in any of these games, per the rules you can decline participation as long as you have something better to do.

  2. Make your own traditions

    The best thing about Festivus is that by its very nature it doesn’t subscribe to any one set of traditions. This gives you the right to celebrate the holiday however you’d like. Instead of meatloaf, you can make your favorite meal, and instead of airing your grievances, everyone can tell their favorite joke. No tradition is too ridiculous for Festivus.

  3. Have a “Seinfeld” Marathon

    Since “Seinfeld” is responsible for its massive appeal, it seems only fitting to honor the show itself. Have a marathon of your favorite “Seinfeld” episodes, making sure to include Festivus, and share it with your loved ones. Be warned, afterward, you’ll probably be quoting the characters for days.

Five Facts About Festivus

  1. Google it

    Google introduced a custom search result in 2012 for the term Festivus with an unadorned aluminum pole.

  2. O, aluminum pole

    You can purchase your own Festivus pole on Amazon.

  3. Florida recognizes Festivus

    A resident of Deerfield Beach, Florida, petitioned for a Festivus pole to stand next to the Capitol building’s Christmas tree and nativity scene and he won.

  4. “Seinfeld” gets social

    The #AiringofGrievances hashtag has been used to complain about various issues on social media.

  5. What might not have been

    Dan O’Keefe didn’t originally want to include an episode about Festivus, but he was convinced otherwise.

Why We Love Festivus

  1. The pressure is off

    So many other holidays require a lot of hard work in order for them to be successful. From the gift-giving to the expectations of dress, it can be a time that people dread for fear of failure. Festivus has a very casual and playful charm where you can relax and treat it more like a game than an obligation.

  2. You can customize it

    Traditions can be fun, but they can also be limiting. With Festivus, you can keep what you want and throw out what you don’t want. There are no rules against including some of the traditions that you’re fond of, and that makes it more personal.

  3. The meaning of Festivus

    While it might seem like a long-running joke, it’s truly a meaningful holiday. Holiday traditions can feel exclusive to certain groups. This opens the holiday season to those that would prefer to celebrate secular holiday traditions. Festivus is inclusive.

Festivus dates

Year Date Day
2026 December 23 Wednesday
2027 December 23 Thursday
2028 December 23 Saturday
2029 December 23 Sunday
2030 December 23 Monday