World Baking Day – May. 16, 2027

World Baking Day
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3rd Sunday of May
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World Baking Day rises every third Sunday in May, encouraging everyone to get their hands floury and create something delicious. Whether you’re a seasoned pastry chef or a first-time cookie maker, this day is your invitation to explore the joy of baking. Grab your apron, preheat your oven, and share your sweet or savory masterpieces with friends and family!

Want to sponsor World Baking Day? Learn how

Expected World Baking Day Deals

While we await official 2027 promotions to drop, history shows that World Baking Day often inspires a flurry of deals from kitchenware brands and ingredient suppliers. Expect discounts on stand mixers from KitchenAid, baking sheets from Nordic Ware, and specialty flours from King Arthur Baking Company. Grocery stores like Kroger and Walmart may feature sales on baking essentials like sugar, chocolate chips, and butter. Keep an eye out for online retailers such as Amazon and Sur La Table offering promotions on bakeware and decorating tools. We will update this page with confirmed live deals as May 2027 approaches.

Platform Guide for World Baking Day

Instagram

Tag @nationaltoday_ and use #WorldBakingDay. Share mouth-watering photos and reels of your baked goods, from sourdough to cupcakes.

TikTok

Tag @www.nationaltoday.com and use #WorldBakingDay. Film quick tutorials, baking fails, or satisfying decorating videos to inspire others.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #WorldBakingDay. Share your favorite family recipes, ask for baking tips, or organize a virtual bake-off.

Social Media Tips for World Baking Day

Individuals

Challenge yourself to bake something new, or revisit a beloved family recipe. Share your creations with neighbors, bring treats to work, or simply enjoy them yourself.

Creators

Host a live baking session, create a series of 'bake-along' videos, or share your top five essential baking tools. Engage your audience with polls about their favorite baked treats.

Brands

Run a recipe contest featuring your products, offer special discounts on baking ingredients or tools, or partner with local bakeries for a community event. Showcase user-generated content.

Top Brands for World Baking Day

  1. KitchenAid

    Founded in 1919, KitchenAid is an American home appliance brand owned by Whirlpool Corporation. It is best known for its iconic stand mixers, which are a staple in many home and professional kitchens worldwide.

  2. King Arthur Baking Company

    America's oldest flour company, established in 1790, King Arthur Baking Company is a 100% employee-owned company. They are renowned for their high-quality flours, baking mixes, and extensive recipe resources.

  3. Wilton

    Founded in 1929, Wilton Brands LLC is a leading company in cake decorating and bakeware. They offer a vast array of tools, pans, and ingredients for bakers of all skill levels, from beginners to experts.

  4. Ghirardelli

    Founded in 1852 by Domenico Ghirardelli, this American chocolatier is the third-oldest chocolate company in the United States. Ghirardelli is celebrated for its premium chocolate products, including baking chips and cocoa.

  5. Pillsbury

    Established in 1869, Pillsbury is a brand of flour and other baking products owned by General Mills. Known for its iconic Doughboy mascot, Pillsbury offers a wide range of convenient baking mixes and refrigerated doughs.

  6. Le Creuset

    A French cookware manufacturer founded in 1925, Le Creuset is famous for its colorful enameled cast-iron cocottes (Dutch ovens). Their durable bakeware and oven-to-table dishes are cherished by home cooks and chefs alike.

  7. Cuisinart

    Cuisinart, founded in 1971 by Carl Sontheimer, introduced the first food processor to the US market. Today, the brand offers a wide range of kitchen appliances and bakeware, known for their quality and innovation.

World Baking Day Hero

Julia Child

Julia Child (1912–2004) was an American cooking teacher, author, and television personality who brought French cuisine to the American public with her cookbook 'Mastering the Art of French Cooking' and her television show 'The French Chef.' Her enthusiastic approach to cooking, including baking, demystified complex techniques and inspired millions to venture into the kitchen with confidence. Child's legacy continues to influence culinary arts and home cooking.

History of World Baking Day

World Baking Day is a campaign started by Unilever to promote their margarine products. World Baking Day was celebrated on May 17, but the day is to be celebrated on a Sunday so that people would have time to bake. World Baking Day was initially observed on May 20, 2012, which was the third Sunday in May. The day is meant for people to bake something and give it away to show that they care. So, we chose to refer to our World Baking Day as the one on the third Sunday in May.

Baking is done in an oven, but it can also be on hot ashes or hot stones. It has been traditionally performed by women at home and by men at bakeries and restaurants. Baked goods, especially bread, are a common and essential food, economically and culturally, so the art of baking is considered a fundamental skill. People whose profession is to prepare baked goods are bakers; pastry chefs are those who are trained in the art of making bread, pastries, desserts, and other baked goods.

One of the most common items of baked goods is bread, although many other types of food can also be baked. From cakes, cookies, and pretzels to pizzas, lasagne, and baked potatoes, there are many foods you can put in the oven to enjoy baking and tasting. Sweet or savory, the options of baked goods are endless. Pies, for example, can be made sweet and savory — apple pie, sugar pie, steak pie, and quiche, yum. So, what are you going to bake today? Whatever it’ll be, make sure you share it with your loved ones.

World Baking Day timeline

12,000 Years Ago
Bread Baking

In Neolithic times hunter-gathers bake bread from cereal production.

300 B.C.
The Baker

Romans introduce a new occupation and respectable profession — baking.

2012
World Baking Day

The first World Baking Day takes place.

2014
Oven Discovery

Croatia discovers the world’s oldest oven, dating back 6,500 years ago.

How Businesses Can Celebrate World Baking Day

Local bakeries and cafes can offer special ‘World Baking Day’ themed treats or host baking classes for customers. Kitchen supply stores might run promotions on bakeware and ingredients, while restaurants could feature a special dessert menu. Online food bloggers and content creators can share new recipes, host virtual bake-offs, or collaborate with local businesses to promote baking activities. Businesses can also engage customers by asking them to share their favorite baked goods on social media using #WorldBakingDay.

World Baking Day FAQs

When is World Baking Day?

In 2027, World Baking Day will be celebrated on Sunday, May 16, providing another perfect opportunity to share homemade treats. Mark your calendars for a day dedicated to the joy of baking.

What is the most popular baked good globally?

Estimates suggest that pastries and sweet baked goods like croissants and donuts are experiencing significant growth in popularity, especially in urban areas. The appeal of comfort foods continues to drive demand across diverse markets.

How many people bake regularly?

The trend of home baking continues to be strong, with many individuals embracing it as a hobby, a way to save money, or to control ingredients. Social media platforms also fuel interest in baking communities.

What are the health benefits of baking?

Beyond mental well-being, baking at home allows for greater control over ingredients, enabling healthier choices like reducing sugar or using whole grains. It also provides an opportunity to teach valuable life skills to children.

World Baking Day Activities

  1. Bake some food

    If you are used to baking, you’ll know what to do, and you need to pick the preferred recipe and prepare the ingredients and tools. If you’re new to this well, you may want to start by looking for recipes or how-tos. Then, you can go on.

  2. Invite your special someone

    Bake the food alone and present it later to this someone, or invite them and make the baked goods together. Either looks fine. But the former seems sweeter.

  3. Share it

    If you bake often, you probably have one favorite baked good that you consider a masterpiece. On this day, you may want to share it with your neighbors.

5 Facts About Bread You Need To Know

  1. The longer you chew it, the sweeter

    Chewing bread makes the amylase in saliva interact with the starch producing simple sugars.

  2. The soft inner part is the crumb

    The soft inner part of bread is known as the crumb, different from bread crumbs.

  3. It was a form of payment

    The builders of the Giza pyramids in Egypt were paid with bread.

  4. It has over 100 types

    Bread is said to have more than 100 varieties.

  5. Sandwiches account for 50% of bread consumption

    Bought or made-at-home, sandwiches account for 50% of bread consumption.

Why We Love World Baking Day

  1. We love baked goods

    Who doesn’t love cake, brownies, or pie? World Baking Day is for us to try the many baked foods, from sweet to savory.

  2. Sharing is caring

    World Baking Day means for people to bake food and give it away. It’s nice because a simple gesture like giving food or being given food can make our day.

  3. It encourages baking

    World Baking Day is for some of us who never baked. We can begin to experience baking and hopefully enjoy it.

World Baking Day dates

Year Date Day
2026 May 17 Sunday
2027 May 16 Sunday
2028 May 21 Sunday
2029 May 20 Sunday
2030 May 19 Sunday