Tiara Day – May. 24, 2027

Tiara Day
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Fashion
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United States
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Every May 24
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Tiara Day shines a spotlight on women’s strength and intelligence every May 24. This international holiday encourages us to celebrate the remarkable contributions women make to their homes and communities. Take a moment to honor the inspiring women in your life, acknowledge their hard work, and perhaps even don a tiara yourself.

Want to sponsor Tiara Day? Learn how

Expected Tiara Day Deals

While specific 2027 promotions are still emerging, Tiara Day often sees brands offering special recognition and appreciation programs. Expect jewelry retailers like Kendra Scott and Zales to highlight tiara-inspired pieces or offer discounts on sparkling accessories. Fashion brands such as Rent the Runway might feature collections that make every woman feel regal. Organizations like Girls Inc. and Dress for Success may partner with corporate sponsors for donation-matching campaigns or special events focused on women’s empowerment. Look for local boutiques to host themed events or offer small gifts with purchases. We will update this page with confirmed live deals as May 24 approaches.

Platform Guide for Tiara Day

Instagram

Tag @nationaltoday_ and use #TiaraDay. Share photos of yourself or inspiring women wearing tiaras, or create a reel celebrating female empowerment.

TikTok

Tag @www.nationaltoday.com and use #TiaraDay. Film a short video showcasing different tiara styles or highlighting women who embody strength and intelligence.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #TiaraDay. Share stories of influential women or organize a virtual event to celebrate women’s achievements.

Social Media Tips for Tiara Day

Individuals

Wear a tiara all day, even if you're just at home, to remind yourself of your inherent strength and worth. Share a selfie with your tiara and tag a woman who inspires you.

Creators

Produce content showcasing the history and symbolism of tiaras, or interview women about what makes them feel empowered. Create a 'DIY Tiara' tutorial or a 'Tiara Day Outfit' lookbook.

Brands

Launch a campaign celebrating female employees or customers. Offer a special discount for women or donate a portion of sales to a women's empowerment charity, encouraging customers to share their 'crown moments.'

Partners & Brands for Tiara Day

  1. Tiffany & Co.

    Founded in 1837 in New York City, Tiffany & Co. is a renowned luxury jewelry and specialty retailer. Known for its iconic blue box, Tiffany has crafted exquisite tiaras and crowns for royalty and high society, symbolizing elegance and status.

  2. Kendra Scott

    Established in 2002 by Kendra Scott, this Austin-based jewelry and accessories brand is celebrated for its vibrant designs and philanthropic efforts. The company frequently engages in initiatives that empower women and support various causes, aligning with Tiara Day's spirit.

  3. Rent the Runway

    Founded in 2009 by Jennifer Hyman and Jenny Fleiss, Rent the Runway revolutionized fashion by offering designer dress and accessory rentals. It empowers women to access luxury fashion, including statement jewelry, making them feel confident and regal for any occasion.

  4. Girls Inc.

    Girls Inc. is a national nonprofit organization, founded in 1864, dedicated to inspiring all girls to be strong, smart, and bold through direct service and advocacy. Their programs equip girls with the skills and knowledge to navigate economic, social, and health challenges.

  5. Dress for Success

    Founded in 1997, Dress for Success is a global nonprofit organization that empowers women to achieve economic independence by providing a network of support, professional attire, and development tools. It helps women thrive in work and in life.

  6. Swarovski

    Founded in 1895 by Daniel Swarovski in Austria, this company is world-renowned for its precision-cut crystals. Swarovski crystals are often incorporated into tiaras, crowns, and other dazzling accessories, adding sparkle and luxury to celebratory wear.

  7. Zales

    Founded in 1924, Zales Jewelers is an American jewelry retailer with a long history of offering a wide range of diamond and gemstone jewelry. They provide accessible options for those seeking elegant and celebratory pieces, including tiara-inspired designs.

Tiara Day Hero

Ruth Bader Ginsburg

Ruth Bader Ginsburg (1933–2020) was an Associate Justice of the Supreme Court of the United States, serving from 1993 until her death. A champion of gender equality and women's rights, Ginsburg became a powerful symbol of intelligence, strength, and perseverance. Her legal career was dedicated to dismantling discriminatory laws, paving the way for greater opportunities for women across all sectors of society. Her legacy continues to inspire women to pursue justice and leadership.

History of Tiara Day

Tiara Day has been observed worldwide on May 24 since 2005. This special women-centered holiday was founded by Barbara Bellissimo and the date was chosen to coincide with the birthday of Queen Victoria. Everyone can wear a tiara on Tiara Day. It has a way of making you feel like royalty. A tiara is an ornamental crown; it is usually made of precious metals and adorned with jewels. Women wear them on formal occasions and they are most common among socialites and royalty. There are plastic costume jewelry tiaras that can be worn to proms, weddings, homecomings, beauty pageants, and quinceañeras. Tiaras are symbols of strength and power; this makes it the perfect holiday to encourage women’s empowerment.

In ancient times, both men and women wore tiaras to show their high status. The headdress worn by Persian Kings were called ‘tiaras,’ but the Romans and ancient Greeks also wore wreath-shaped head ornaments. Tiaras became less prevalent as the Roman Empire declined. Tiaras came back in the late eighteenth century but were mostly worn by women.

They became very popular when Napoleon gave his wife Joséphine de Beauharnais several tiaras. The largest and most valuable collection of tiaras in the world is owned by Queen Elizabeth II; these tiaras have been worn by the queen on many state occasions, and many of the tiaras were inherited from other queens. Tiaras are now usually worn by queens, princesses, and empresses. They are popularly worn by the royalty of the Dutch, Swedish, Danish, and Spanish.

Tiara Day timeline

1853
A Tiara is Made For Queen Victoria

The opal or regal Indian tiara is made for Queen Victoria.

1947
Tiaras Are Worn At Weddings

Princess Elizabeth wears the Honvarian Fringe tiara at her wedding to Prince Philip.

2005
Tiara Day Is Founded

The special holiday is founded by Barbara Bellisimo of "Seasons of Success."

2005
Tiara Day Goes International

The holiday is celebrated around the world as an opportunity to celebrate and empower women.

How Businesses Can Celebrate Tiara Day

Local businesses can celebrate Tiara Day by recognizing the women on their teams and in their communities. Retailers could host a ‘Crown Yourself’ event, offering discounts on accessories or hosting a styling workshop. Restaurants might offer a special ‘Empowerment Brunch’ with a complimentary sparkling beverage for women. Service-based businesses could highlight female clients or employees on social media, sharing their achievements and contributions. Consider partnering with a local women’s shelter or empowerment organization for a donation drive or a special fundraising event.

Tiara Day FAQs

When is Tiara Day?

In 2027, Tiara Day is observed on Monday, May 24, providing a meaningful start to the work week to acknowledge women’s contributions.

What is the significance of wearing a tiara?

Beyond mere adornment, a tiara represents a woman’s sovereignty over her own life and achievements. It’s a powerful emblem of self-worth and recognition for the daily work they do.

How many women are in leadership roles?

By 2027, the percentage of women in leadership positions is projected to see a slight increase, with ongoing efforts to achieve greater gender parity in executive and board roles worldwide.

What is the difference between a tiara and a crown?

While both are head adornments, a crown denotes royalty and absolute power, often passed down through lineage. A tiara, conversely, is more broadly associated with beauty pageants, weddings, or celebratory events, serving as a symbol of honor or achievement rather than inherited rule.

Tiara Day Activities

  1. Wear a tiara

    Get the most beautiful tiara you can get access to. Even if it’s just for a moment in the mirror, experience the joy that comes with seeing yourself in a crown.

  2. Pamper yourself

    Indulge in some self-care like a spa day because you deserve it. Part of being royalty is focusing on taking care of yourself and being present in every moment.

  3. Get some new clothes or jewelry

    Nice clothes and jewelry have a way of making us feel good. Strut around in a new accessory or pair of shoes that you love.

5 Interesting Facts About Tiaras

  1. They are used in pageants

    The women who win beauty pageants are usually crowned with tiaras.

  2. It is different from a crown

    A tiara is semicircular and covers only the front part of the head while a crown is circular and covers the whole head.

  3. Tiaras are worn at weddings

    Most royals wear their tiara for the first time on their wedding day.

  4. They can be loaned

    Among royals, tiaras are loaned to one person for their entire lifetime.

  5. They are sewn into the hair

    To prevent it from falling, the tiara is usually sewn into the hair.

Why We Love Tiara Day

  1. It empowers women

    Tiara day helps to remind women that they can take some time for themselves. It appreciates women for their strength and leadership.

  2. It appreciates beauty

    Tiaras are a symbol of wealth and beauty. Just putting on a tiara can make a woman feel a lot more beautiful and regal.

  3. They encourage imagination

    When a girl or woman wears a tiara, she pictures herself as the best version of herself. This allows her to imagine the type of life she wants for herself.

Tiara Day dates

Year Date Day
2027 May 24 Monday
2028 May 24 Wednesday
2029 May 24 Thursday
2030 May 24 Friday
2031 May 24 Saturday