Mario Day – Mar. 10, 2027

Mario Day
Categories:
Tags:
ActivitiesFunTechnology
Where:
World
Date change rule:
Every March 10
Holiday emoji:
🍄

Mario Day powers up every March 10, a date cleverly chosen because ‘Mar10’ resembles Mario’s name. This friendly, mustached character, first released by Nintendo in 1985, has since starred in around 200 games. Join fans in playing your favorite titles, sharing fan art, and diving into the rich history of the best-selling video game series.

Want to sponsor Mario Day? Learn how

Expected Mario Day Deals

While we wait for official 2027 promotions to drop, history shows that Mario Day brings exciting deals across major retailers. Look for discounts on Nintendo Switch consoles, Mario games, and merchandise at stores like GameStop, Target, and Walmart. Nintendo itself often announces special events or digital sales on the eShop. Keep an eye out for collaborations with brands like LEGO for special Mario-themed sets. We will update this page with confirmed live deals as March 10 approaches.

Platform Guide for Mario Day

TikTok

Tag @www.nationaltoday.com and use #MarioDay. Share your favorite Mario game moments, cosplay, or creative fan art videos.

Instagram

Tag @nationaltoday_ and use #MarioDay. Post photos of your Mario collection, themed snacks, or visits to Super Nintendo World.

X/Twitter

Mention @NatlToday and use #MarioDay. Join the real-time conversation about new game announcements, movie news, or classic Mario memories.

Social Media Tips for Mario Day

Individuals

Challenge friends to a Mario Kart race, replay a classic Mario platformer, or host a Super Mario Bros. movie night with themed snacks.

Creators

Create a 'Mario-themed' cooking tutorial, review a new or classic Mario game, or showcase your collection of Mario memorabilia and merchandise.

Brands

Run a giveaway for Mario games or merchandise, host a virtual tournament, or launch limited-edition Mario-themed products or promotions.

Top Brands for Mario Day

  1. Nintendo

    Founded in 1889 in Kyoto, Japan, Nintendo is a multinational consumer electronics and video game company. They created the Mario franchise, which has become one of the most recognizable and successful in gaming history.

  2. GameStop

    GameStop, established in 1984, is an American video game retailer. They are a primary destination for new and pre-owned Mario games, consoles, and accessories, offering a wide range of Nintendo products.

  3. Target

    Founded in 1902 in Minneapolis, Minnesota, Target Corporation is the eighth-largest retailer in the United States. They consistently feature prominent displays and sales for Nintendo products, including Mario games and toys.

  4. Walmart

    Founded by Sam Walton in 1962 in Rogers, Arkansas, Walmart is the world's largest company by revenue. Their extensive electronics and toy departments make them a major seller of Mario-themed video games, consoles, and merchandise.

  5. LEGO

    The LEGO Group, founded in 1932 in Billund, Denmark, is famous for its interlocking plastic bricks. They have a popular line of interactive Super Mario sets, allowing fans to build and play in the Mario universe.

  6. Universal Studios

    Universal Studios, a subsidiary of NBCUniversal, operates theme parks worldwide. They opened Super Nintendo World at their parks in Japan and Hollywood, bringing the Mario universe to life with rides and attractions.

  7. Funko

    Funko, founded in 1998 in Everett, Washington, is a pop culture collectibles company best known for its licensed vinyl figurines. They produce numerous Mario-themed Pop! figures, plush toys, and other collectibles.

Mario Day Hero

Shigeru Miyamoto

Shigeru Miyamoto is a legendary Japanese video game designer, producer, and director at Nintendo, often called the 'father of modern video gaming.' He created Mario, Donkey Kong, The Legend of Zelda, Star Fox, and Pikmin. His innovative game designs and emphasis on fun and accessibility have profoundly influenced the entire industry.

History of Mario Day

Mario Day has been occurring on March 10 every year for the last decade, give or take. Though the exact origin year is unknown, fans have been celebrating before Nintendo officially embraced the holiday in 2016. When Nintendo officially embraced the holiday and started celebrating annually, they began promoting new and old games, offering special deals and discounts, and started hosting Mario-themed events, as well as promoting sales on some of their games.

Mario’s debut game was Donkey Kong, released by Nintendo in 1981. The design for the animated character was created by critically acclaimed Japanese video game designer Shigeru Miyamoto, who also created Super Mario, Donkey Kong, The Legend of Zelda, and Starfox. The Mario Bros video games were so successful, a movie adaptation of the game, titled “Mario Bros”, was released in 1993, but it was a flop, both commercially and with audiences. This was one of the first attempts to recreate a video game into a movie.

With each iteration, the Mario series has done its best to always focus on keeping it’s gameplay fun, yet challenging, making it addictive to people of all ages. The U.S. version of Super Mario Bros. 2 is also one of the earliest games to feature a playable female, Princess Peach, in its roster of 4 selectable characters. The Mario series of games and spin offs, are timeless with each game featuring new adventures to try or new challenges to beat, even encouraging players to play with a group of friends

Mario Day timeline

1981
The Year of Mario’s Inception

The first Mario game is released!

1988
Super Mario Bros. 3 Released

One of the most anticipated NES games , Super Mario Bros. 3, is released, becoming one of the highest grossing games of all time.

1989
Super Mario Joins Game Boy

Super Mario Land is released on the Game Boy giving gamers a new Mario adventure on the go.

1992
Mario Meets his Evil Doppelganger

Mario's new arch-rival, Wario, is introduced in Super Mario Land 2 for the Game Boy.

1996
Just as Good in 3D

Mario's jump into 3D finally comes when Super Mario 64 is released as a launch title for the Nintendo 64

2017
An Odyssey for the Switch

Mario's new friend Cappy joins him on his most recent adventure across the globe.

How Businesses Can Celebrate Mario Day

Local businesses can jump into the fun of Mario Day by offering themed promotions. Arcades and game stores can host Mario Kart tournaments or Super Smash Bros. competitions with prizes. Restaurants could create Mario-themed menu items, like ‘Super Mushroom’ pizzas or ‘Fire Flower’ spicy dishes. Retailers can set up displays featuring Mario merchandise, offer discounts on gaming accessories, or even run a ‘Find the Hidden Star’ scavenger hunt in-store.

Traditions

Mario Day is a big occasion in the gaming community. Many of us have grown up playing “Mario” games, and the franchise is still going strong and is enjoyed today by newer generations. 

 

“Mario” games are the hot topic of the day — gaming streamers play old and new games, trying out the games that they haven’t played before, sharing easter eggs in the games with their audiences, and just reliving some good ol’ “Mario” memories. 

 

Adults and children both participate in the day’s celebrations by playing “Mario” video games and going head-to-head against their friends or family. Mario also has a movie “Super Mario Bros,” (1993) which bombed at the box office, but is now enjoyed as a campy take on the franchise.

By The Numbers

1981 — the year Mario made his first appearance in a video game. 

12 – the number of occupations Mario has had over the years. 

5 – the number of Guinness World Records held by the “Mario” franchise. 

40.24 million – the number of copies that the first “Super Mario Bros.” game sold. 

255 – the number of games in the “Mario” franchise.

256-kilobit – the storage of the cartridge on which the game “Super Mario Bros. 2” is stored.

128 – the lives a player gets in the “Mario” game after using the popular infinite lives trick. 

Mario Day FAQs

When is Mario Day?

In 2027, Mario Day is observed on Wednesday, March 10, bringing another opportunity to honor the beloved plumber. Get ready to power up your gaming sessions and share your passion for the Mushroom Kingdom.

How many Mario games are there?

The Mario franchise boasts an impressive catalog of over 200 games, making it one of the most prolific in gaming history. From platformers to sports and RPGs, there’s a Mario game for nearly every genre and player.

How popular is Mario worldwide?

The Super Mario franchise holds the title of the best-selling video game series in history, with hundreds of millions of copies sold. Beyond games, Mario’s popularity extends to movies, merchandise, and theme park attractions, solidifying his global cultural impact.

Why is March 10 Mario Day?

The choice of March 10 for Mario Day stems from the visual similarity between ‘Mar10’ and the name ‘Mario.’ This playful association, championed by fans, has made the date a global celebration of the beloved Nintendo character and his universe.

Mario Day Activities

  1. Dress up as Mario or a Mario character

    Choose between dressing up as Mario, Luigi, Goomba, Koopa Paratroopa, Wario, Princess Daisy, Princess Peach, Donkey Kong, Toad, Bowser, Boo, Waluigi, Rosalina, Piranha Plant, or a Super Mushroom.

  2. Host a Mario themed party

    Throw a themed party, or bring your costumed self to a Mario costume party. It could be a fully themed room full of costumed guests, complete with Mario themed hors d’oeuvres, or just a couple friends playing Mario together at home. It also goes without saying, playing one of the Mario Party games would fit right in.

  3. Indulge in some Mario games with friends or family

    Whether you love racing in Mario Kart, getting your fight on with Super Smash Bros., or going old school with one of the NES Mario titles, there are options that people of all age ranges and tastes can enjoy.

5 FACTS ABOUT MARIO

  1. More than 600 million copies sold

    This makes it one of the best-selling video game franchises of all time!

  2. Mario was originally a carpenter

    Since the original game backgrounds involve a lot of pipes, Mario was changed to be the chubby plumber hero we love today.

  3. Bowser was originally an Ox

    Miyamoto originally sketched Bowser as an ox, but animator Yōichi Kotabe misinterpreted it to be a giant turtle, which they both decided to continue animating.

  4. Neighborhood dog turned villain

    Random fact, but the chain chomper was inspired by a neighborhood dog Miyamoto feared in his youth.

  5. Mario hits the stage

    The Super Mario Bros theme song has been played live at many concerts, including: “PLAY! Chicago”, the Columbus Symphony Orchestra, and the “Mario & Zelda Big Band Live”.

Why We Love Mario Day

  1. There are so many options of Mario games to choose from. 

    With over 200 games, there’s a surplus of options to choose for any mood you’re in. You could choose from Puzzle games, Sports games, role-playing games, racing games, or party games, and still be immersed in the world of Mario.

  2. The games could have lasting effects for people in real life

    One study from the Max Planck Institute found that playing Super Mario 64 helped with spatial orientation, memory formation, strategic planning, and fine motor skills. The Mario games are not only fun, but beneficial for your brain, too! In moderation, of course.

  3. Mario brings people together

    Mario has been bringing people together since the 1980s. Mario Kart Tour (a simplified version of the Mario Kart game, as an app on smart phones) just recently added the Multiplayer addition, so you can race your friends, for free, right from your phone. What could be better than challenging your buddies to a virtual Mario Kart duel, from the comfort of your own home?

Mario Day dates

Year Date Day
2027 March 10 Wednesday
2028 March 10 Friday
2029 March 10 Saturday
2030 March 10 Sunday
2031 March 10 Monday

Let’s get social

Here are some special hashtags for the day.

#MarioDay #NationalMarioDay #MarioBros #MarioAndLuigi #SuperMario #MarioKart #SuperMarioBros #PrincessPeach