International Waffle Day – Mar. 25, 2027

International Waffle Day
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International Waffle Day arrives every March 25, inviting everyone to celebrate the beloved breakfast and dessert staple. Originating in Sweden, this day has become a global sensation, honoring the crispy, golden treats. Plug in your waffle maker, explore new recipes, and share your favorite waffle creations with friends and family.

Want to sponsor International Waffle Day? Learn how

Expected International Waffle Day Deals

As International Waffle Day approaches on March 25, expect a flurry of delicious deals from your favorite breakfast spots and dessert chains. In past years, brands like Waffle House have offered free waffles or discounted meals, while IHOP and Denny’s frequently feature special waffle platters or combos. Look for local bakeries and cafes to roll out unique waffle flavors and toppings. Grocery stores such as Kroger and Walmart may offer promotions on waffle mixes, syrups, and fresh fruit. Specialty brands like Eggo and Kodiak Cakes often run online discounts or social media giveaways. Even coffee shops like Starbucks might surprise with waffle-inspired pastries. We will update this page with confirmed live deals as March 25 approaches.

Platform Guide for International Waffle Day

Instagram

Tag @nationaltoday_ and use #InternationalWaffleDay. Share mouth-watering photos of your waffle creations, from sweet to savory.

TikTok

Tag @www.nationaltoday.com and use #InternationalWaffleDay. Film quick recipe tutorials, waffle hacks, or a ‘waffle taste test’ video.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #InternationalWaffleDay. Ask your community to share their favorite waffle toppings and memories.

Social Media Tips for International Waffle Day

Individuals

Host a waffle bar at home, inviting friends to bring their favorite toppings. Experiment with different waffle types like Belgian, Liege, or even savory potato waffles.

Creators

Produce a 'waffle showdown' video, comparing different waffle makers or mixes. Create a viral recipe for a unique waffle flavor, like red velvet or churro waffles.

Brands

Run a 'Waffle Your Way' contest, encouraging customers to share their most creative waffle dishes for a chance to win prizes. Partner with a local charity for a 'waffles for a cause' event.

Top Brands for International Waffle Day

  1. Waffle House

    Founded in 1955 in Avondale Estates, Georgia, Waffle House is a beloved American restaurant chain known for its 24/7 service and signature waffles. It has over 1,900 locations across 25 states.

  2. IHOP

    The International House of Pancakes, or IHOP, was founded in 1958 in Toluca Lake, California. It's famous for its wide variety of pancakes, but also offers a popular selection of waffles, including Belgian and crispy chicken & waffle combos.

  3. Eggo

    Introduced by Kellogg's in 1953, Eggo is a brand of frozen waffles that are easily toasted. Their iconic slogan 'L'Eggo my Eggo' has made them a household name for quick and convenient breakfast.

  4. Kodiak Cakes

    Starting from a family recipe in 1995 in Park City, Utah, Kodiak Cakes specializes in protein-packed pancake and waffle mixes. They focus on whole grains and natural ingredients for a healthier breakfast.

  5. Carbon's Golden Malted

    Established in 1937, Carbon's Golden Malted is a leading supplier of waffle and pancake mixes to restaurants, hotels, and theme parks worldwide. They are known for their distinctive malt flavor and crispy texture.

  6. Cuisinart

    Founded in 1971 by Carl Sontheimer, Cuisinart is a prominent American brand of home kitchen appliances. They offer a wide range of waffle makers, from classic round to Belgian style, catering to home cooks.

  7. Trader Joe's

    Founded in 1967 in Pasadena, California, Trader Joe's is a popular grocery chain known for its unique and affordable private-label products. They offer various waffle-related items, including frozen waffles and specialty syrups.

International Waffle Day Hero

Cornelius Swartwout

Cornelius Swartwout of Troy, New York, is often credited with inventing the first patented waffle iron in the United States on August 24, 1869. While waffles existed prior, his invention helped popularize the home preparation of these delightful treats, making them more accessible to the public.

History of International Waffle Day

Waffles came to Sweden near the early 1600s and quickly spread to nearby lands. They were often eaten with jams and fruits, establishing themselves as a beloved treat to be eaten at all times of the day. The event in celebration of them was called VĂĄffeldagen which sounded remarkably close to the religious VĂĄrfrudagen and the traditions merged.

As time passed a wider variety of waffles emerged. They became sweeter in the 1700s after more butter and sugar were added to the recipes. In 1839, the Belgian waffle was created much thicker than regular waffles and with deeper grids. The Belgian variation was more filling and held more jam and cream too.

International Waffle Day itself is the result of a mispronunciation that brought two holidays together. In Sweden, this Waffle Day is known as VĂĄffeldagen, which sounded a lot like VĂĄrfrudagen (Our Lady Day), a day that celebrated the Virgin Mary’s conception. Because of this lingual connection, it became customary for Swedish families to celebrate VĂĄrfrudagen with waffles on Our Lady Day. That’s how International Waffle Day ended up being celebrated on March 25.

International Waffle Day timeline

2000s
Waffle Takeover

International Waffle Day is a worldwide sensation where people make or eat waffles and share their love on social media.

1839
The Waffle Evolves

Waffles become sweeter and the Belgian waffle is created.

1600s
Waffle Invasion

Waffles come to Sweden and the similar-sounding VĂĄffeldagen and VĂĄrfrudagen unites the two holidays.

1400s
Our Lady Day

VĂĄrfrudagen celebrates the archangel Gabriel telling the Virgin Mary that she would be the mother of Jesus Christ.

How Businesses Can Celebrate International Waffle Day

Local businesses can tap into International Waffle Day by offering special promotions and unique menu items. Restaurants and cafes can feature limited-edition waffle flavors, savory waffle sandwiches, or ‘build-your-own’ waffle bars. Bakeries might create waffle-themed pastries or offer discounts on their breakfast menus. Even non-food businesses could host a ‘waffle break’ for employees or offer a small waffle-themed gift with purchase. Encourage customer engagement by asking them to share their waffle experiences on social media, tagging your business and using #InternationalWaffleDay.

International Waffle Day Media Coverage

International Waffle Day — Spectrum News (New York, NY)
International Waffle Day — Spectrum News (Rochester, NY)
International Waffle Day — KOMO (Seattle, WA)

International Waffle Day FAQs

When is International Waffle Day?

In 2027, International Waffle Day is observed on Thursday, March 25. This annual celebration of the crispy, golden delight offers another chance to indulge in your favorite waffle creations.

What is the origin of International Waffle Day?

The tradition of celebrating waffles on March 25 dates back to a linguistic misunderstanding in Sweden. ‘VĂĄrfrudagen’ (Lady Day) sounds similar to ‘VĂĄffeldagen’ (Waffle Day), leading to the delightful custom of eating waffles to mark the occasion.

How many types of waffles are there?

Beyond the well-known styles, you can find regional variations like Hong Kong egg waffles, Dutch stroopwafels (though technically a cookie), and even savory potato waffles. The culinary world continues to innovate with new waffle forms and flavors.

Is International Waffle Day a public holiday?

While not a day off from work or school, International Waffle Day on March 25 is widely recognized and celebrated by food enthusiasts, restaurants, and home cooks around the world, making it a festive occasion for many.

How To Celebrate International Waffle Day

  1. Do it like the Swedes

    If you can’t go to Sweden then try the next best thing and make traditional Swedish waffles! Use a heart-shaped waffle maker, pair it with your favorite jam and whipped cream, and top it all with some fresh berries. The end result is that authentic feel.

  2. Dine out at a waffle house

    Dine at your local waffle house and eat as many waffles as your stomach will allow. Many waffle houses have deals for International Waffle Day so it’s worth doing your research beforehand.

  3. Play a waffle app

    On “My Waffle Maker,” you can create, decorate, and eat sweet dessert pastries in the digital world. It's an addictive game and is great fun to play with friends.

Five Facts About International Waffle Day

  1. Sweet Swedes

    Swedes are known for having a sweet tooth with their numerous candies and pastries.

  2. Brussels to Belgium

    Belgian waffles were known originally as Brussels waffles

  3. Pilgrimage

    The Pilgrims brought the first waffles to America.

  4. L’Eggo the Eggo

    Eggo Waffles were available for consumer purchase in 1953.

  5. Presidential waffles

    Thomas Jefferson came back from France with the first waffle irons.

Why We Love International Waffle Day

  1. You can appreciate Swedish culture

    VĂĄffeldagen gives you a chance to celebrate Sweden and its traditions. Our Lady Day has many implications when it comes to Scandinavian history and so does all of their Marian Feast Days. These days celebrate her birth, her assumption into heaven, her motherhood of Jesus, her queenship, and others. These stories give you a deeper understanding of the country.

  2. Variety is the spice of life

    There are so many variations of waffles to try that you’ll never run out of ideas. From Hong Kong egg waffles that are cooked in a special mold to waffles from Mexico that use corn, cilantro, and feta, topped with an egg and salsa verde, waffles are a treat that is to be experimented with.

  3. Waffles bring everyone together

    If they’re good enough for Leslie Knope from “Parks and Recreation” they’re good enough for us. The comedic deputy director says that friends, waffles, and work are the most important things in life. There’s nothing like gathering around and having a nice, warm breakfast with your loved ones with waffles as the main course.

International Waffle Day dates

Year Date Day
2027 March 25 Thursday
2028 March 25 Saturday
2029 March 25 Sunday
2030 March 25 Monday
2031 March 25 Tuesday