Johnny Dang, born in Vietnam on November 21, 1974, is a well-known Vietnamese-American jewelry designer and entrepreneur. In addition to being the proprietor of the renowned business known as Johnny Dang & Co., he is well known for popularizing the diamond and gold mouthpiece grillz. He is regarded as one of the greatest jewelers in the entertainment business. Dang has created personalized jewelry for some of the biggest hip-hop stars, such as Kanye West, Jay Z, Beyonce, Nicki Minaj, Lil Wayne, and Cardi B. Today we honor him and his achievements.
King of Bling, The Jeweler to the Stars, T.V. Johnny
November 21, 1974
Johnny Dang was born in Vietnam and was raised in a small town in the highlands of central Vietnam with his four siblings. Dang’s grandfather and father were both in the jewelry business. His father served during the Vietnam war, fighting with U.S. allies. Looking for a better life for himself and his family, his father left for America in 1987. Dang moved to Houston, Texas, with his family in 1996, where he started working as a jewelry repairman from 1997 to 1998. He studied at Houston Community College and earned a bachelor’s in English. Before relocating to Texas, Dang acquired the skills necessary to produce jewelry while living in Vietnam, greatly aiding him in expanding his enterprise there. Dang started working at a flea market repair booth, making approximately $100 a month until he met rapper and businessman Paul Wall. Wall was pleased by Dang’s ability to design grillz without needing tooth filing. The rapper’s connections and business knowledge allowed Dang to enter hip-hop. This began a working relationship that continues to this day. The two started to show up at hip-hop venues, like Coco Loco, among others.
By 2000, Dang’s business was thriving, and he wanted to create something special for each of his rapper clients by incorporating embellishments like round diamonds and other colored diamonds. Dang relocated his company from the Sharpstown Mall to a standalone facility later in 2016. He began creating personalized grillz for famous people outside of the hip-hop community by creating grillz for Hollywood superstars, including Katy Perry, Paris Hilton, D.J. Pauly D, Tony Hawk, Jeffree Star, and others. He continues to use his skills to create previously unheard-of grillz designs, such as the renowned “invisible baguettes” he created for rapper Quavo in 2019. Quavo proudly flaunts a set of the first emerald-cut grillz ever manufactured by Dang on his Instagram profile. Today, Johnny Dang & Co. jewelry may be found everywhere, including the original shop in PlazAmericas and many other places. More than 50 people work in Dang’s jewelry production department, handling orders on-site from design to production.
Dang has been mentioned in songs by Migos, Gucci Mane, Lil Pump, Lucky Luciano, DaBaby, Y.N.W. Melly, King Von, Keith Ape, Nav, 2 Chainz, Chief Keef, Trippie Redd, and Juice WRLD. He has made appearances in several music videos, such as ‘Grillz’ (2005) by Nelly, ‘We Takin’ Over’ (2007) by D.J. Khaled, ‘Gucci Bandanna’ (2008) by Soulja Boy, Gucci Mane, and Shawty Low, ‘Ice Cream Paint Job’ (2009) by Dorrough, ‘Wild Boy’ (2011) by Machine Gun Kelly, ‘No Angel’ (2013) by Beyoncé, and ‘Ice Tray’ (2017) by Quavo. Dang has contributed vocals to several tracks, including ‘Stay Iced Up’ from Paul Wall’s 2010 album “Heart of a Champion.” Dang is married to Jennifer Dang, and the couple spends millions of dollars on their lavish lifestyle. Additionally, the couple has two kids, with whom they like spending as much of their leisure time as possible. Dang had a daughter on September 6, 2005, and a son on April 19, 2007.
Johnny Dang moves to Houston, Texas, and begins a job as a jewelry repairman at a nearby flea market.
He personalizes a wide range of merchandise for his rapper clients.
Dang's vocals feature on Wall's song ‘Stay Iced Up.’
He is best known for his “invisible baguettes,” which he first makes for rapper Quavo.
Why We Love Johnny Dang
He loves to give back
As a result of his entrepreneurial success, Johnny Dang has been able to concentrate more on giving back. In addition to founding his own charity, Dang Charities, he has participated in other charity giveaways to benefit Texan children.
He works hard to earn his place
Dang embodies the American Dream. He emigrated to America and became a multimillionaire by doing what he loved, thanks to his hard work, solid morals, and perhaps a little luck.
He treats every customer equally
Although Dang has a vast list of famous clients, he teaches all his employees at Johnny Dang & Co. to treat every client with the same level of respect as if they were all famous. He credits his repeat clients, who have been with him for more than 15 years, with this level of service, quality, and ongoing innovation. Dang also emphasizes the significance of treating celebrities equally to other people and says “don’t try to rip them off.”
5 Surprising Facts
Johnny Dang & Co.'s productivity
Dang revealed to Chron.com that the company creates 20 to 30 unique pieces per week with between 15,000 and 20,000 diamonds.
Cardi B is his customer
When Cardi B was in town in March 2019 to perform at the Houston Livestock Show and Rodeo, she asked Dang to create a unique piece for her eight-month-old baby, Kulture.
The lightning speed of deliverability
The short turnaround time attracts Dang's consumers, especially his famous clientele, whose busy schedules occasionally require Dang's crew to produce and deliver an item quickly.
He lives up to his work
Dang's work has been highlighted in "XXL," "Ozone," and other magazine publications and cited in various rap songs.
“Forbes” interviewed him
In a 2019 interview with “Forbes,” Dang shared some wise advice for business owners and artists.
Johnny Dang FAQs
Who are other celebrity customers whose grillz were created by Johnny Dang?
In a music video, Beyoncé, a native of Houston, wore grillz made by Dang. Jay-Z owns bottom grillz, while Queen Bey owns two Dang sets that include both the top and bottom components. Travis Scott, a rapper from Houston, placed a hurried order for a new grillz set for Super Bowl LIII. He already has five that Dang has constructed for him. Dang’s other famous clients with grillz include Scott’s girlfriend Kylie Jenner, Nicki Minaj, Nelly, Katy Perry, Kanye West, Rockets’ guard Chris Paul, and his wife, Jada Crawley.
What are Johnny Dang & Co.’s products?
The premium jewelry brand specializes in custom-made pendants, chains, grillz, and high-end, classic pieces. They also made personalized diamond eyewear, bracelets, watches, rings, and earrings.
Where is Johnny Dang & Co.’s flagship store located?
The store is at 6224 Richmond Ave., Houston, Texas, United States.
Johnny Dang’s birthday dates