National Fresh Squeezed Juice Week – Jan. 17, 2027

National Fresh Squeezed Juice Week
Categories:
Tags:
BeverageFruit
Where:
United States
Date change rule:
Third full week of January
Holiday emoji:
🍊

National Fresh Squeezed Juice Week invigorates palates every third full week of January, celebrating the pure, vibrant essence of fruit and vegetable juices. This week encourages everyone to explore the health benefits and delicious versatility of freshly pressed beverages. Grab your juicer, experiment with new blends, and share your favorite refreshing concoctions.

Want to sponsor National Fresh Squeezed Juice Week? Learn how

Expected National Fresh Squeezed Juice Week Deals

While we await official 2027 promotions to drop, history shows that National Fresh Squeezed Juice Week often brings refreshing deals from various beverage brands and health-focused retailers. Look for discounts on fresh juices, smoothie ingredients, and even juicers themselves. Brands like Naked Juice and Bolthouse Farms might offer special bundles, while grocery chains such as Whole Foods Market and Sprouts Farmers Market could feature sales on organic produce perfect for juicing. Local juice bars, like Pressed Juicery or Juice Press, typically roll out limited-time flavors or BOGO offers. Even appliance retailers like Vitamix or Hurom often see a bump in juicer sales with promotional pricing. We will update this page with confirmed live deals as January approaches.

Platform Guide for National Fresh Squeezed Juice Week

Instagram

Tag @nationaltoday_ and use #FreshJuiceWeek. Share vibrant photos of your favorite juice blends, juicing process, or healthy breakfast pairings.

TikTok

Tag @www.nationaltoday.com and use #FreshJuiceWeek. Film quick tutorials on making unique juice recipes or showcase the satisfying process of squeezing fresh fruit.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #FreshJuiceWeek. Share your go-to juice recipes, health benefits, and engage in discussions about the best fruits for juicing.

Social Media Tips for National Fresh Squeezed Juice Week

Individuals

Start your day with a new fresh-squeezed juice recipe each morning. Share your favorite combinations and the energizing benefits you feel throughout the week.

Creators

Produce a series of short videos or blog posts featuring '7 Days of Fresh Juice' challenges, highlighting different ingredients and their health perks.

Brands

Host a 'Best Fresh Juice Blend' contest, inviting followers to submit their unique recipes for a chance to be featured or win a prize pack.

Top Brands for National Fresh Squeezed Juice Week

  1. Naked Juice

    Founded in 1983 in Santa Monica, California, Naked Juice is a popular brand of fruit and vegetable juices and smoothies. They are known for their 'no sugar added' and 'no preservatives' approach, making them a go-to for convenient, fresh-tasting beverages.

  2. Bolthouse Farms

    Established in 1915, Bolthouse Farms is a major producer of carrots, dressings, and premium beverages. Their extensive line of juices and smoothies emphasizes healthy ingredients and unique flavor combinations, often found in grocery stores nationwide.

  3. Pressed Juicery

    A leading cold-pressed juice and plant-based food company, Pressed Juicery was founded in 2010. They offer a wide range of nutrient-dense juices, cleanses, and wellness shots, focusing on high-quality, fresh ingredients.

  4. Juice Press

    Founded in 2010 in New York City, Juice Press is a prominent organic cold-pressed juice and vegan food chain. They are committed to using only USDA organic ingredients, providing a variety of raw juices, smoothies, and plant-based meals.

  5. Hurom

    A South Korean company founded in 1974, Hurom is a global leader in slow juicer technology. Their innovative cold-press juicers are designed to extract maximum nutrients and flavor from fruits and vegetables, appealing to health-conscious consumers.

  6. Vitamix

    Since 1921, Vitamix has been manufacturing high-performance blenders in Ohio, renowned for their durability and versatility. While primarily blenders, their machines are widely used for making whole-food juices and smoothies, making them a staple in many kitchens.

  7. POM Wonderful

    Known for its iconic hourglass-shaped bottles, POM Wonderful is a brand specializing in 100% pomegranate juice. Founded in 2002, they highlight the antioxidant benefits of pomegranates and have expanded to other fruit-based products.

National Fresh Squeezed Juice Week Hero

Norman W. Walker

Norman W. Walker (1886–1985) was a British businessman and health pioneer widely credited with popularizing raw vegetable juicing in the United States. He advocated for the therapeutic benefits of fresh juices and developed the 'Norwalk Juicer' in the 1930s, one of the first hydraulic presses for home juicing. His work significantly influenced the natural health movement, promoting the idea of consuming raw, enzyme-rich foods for vitality and longevity.

History of National Fresh Squeezed Juice Week

There is nothing better than enjoying a fresh-squeezed juice in the afternoon after lunch. The National Fresh Squeezed Juice Week is dedicated to enjoying the tasty bounty of nature. We do not know exactly who started the week or when it started. We do know that it falls on the third full week of January. Fruits are a gift from nature, filled with essential vitamins, minerals, fibers, and one of the sweetest tastes. Freshly squeezed juice offers many health benefits. It is the perfect healthy substitute for artificial drinks.

The relationship between humans and fruits started in the pre-historic era. We used to forage for fruits, but we only started fruit cultivation some 10,000 years ago. However, fruit juice took a few more centuries to be invented. Lemonade started to appear around the 16th century and marked the beginning of juice. There are records of grape pits from 8000 B.C., but scientists believe they were for wine production.

In 1936, Norman Wardhaugh Walker, a British businessman, created the first commercial juice maker. He proposed that consuming raw juice from fruits and vegetables could improve one’s health. His claims may not always have had scientific evidence, but thanks to him, we can now enjoy the tasty treat of fruits in liquid form. The machine he created was so innovative for his time that even after decades, the same machine is still in use. So, what are you waiting for? Pick a fruit and squeeze the juice out of it.

National Fresh Squeezed Juice Week timeline

14 B.C.
The Modern Form of Juice

Fruit juice starts to appear.

1920
Age of Orange Juice

Orange juice mass production starts in Florida.

1922
The Invention of the Blender

Mr. Stephen Poplawski invented the blender for making soda fountain drinks.

2006
The Earliest Evidence of Fruit Found

Archeologists discover the earliest evidence of cultivated fruit from a site near Jericho.

How Businesses Can Celebrate National Fresh Squeezed Juice Week

Local juice bars and health food stores can celebrate National Fresh Squeezed Juice Week by offering special discounts on fresh-pressed juices and juice cleanses. Restaurants could introduce a ‘Juice of the Day’ featuring seasonal produce, or offer a complimentary small juice with breakfast orders. Grocery stores might host tasting events for different fruit and vegetable juice blends, highlighting local produce suppliers and sharing recipe cards for home juicing enthusiasts. Consider partnering with a local gym or yoga studio for a co-promoted wellness event.

National Fresh Squeezed Juice Week FAQs

When is National Fresh Squeezed Juice Week?

In 2027, the celebration of National Fresh Squeezed Juice Week takes place from Sunday, January 17 to Saturday, January 23, encouraging a week of vibrant, healthy hydration. It’s a perfect time to embrace fresh, nutrient-rich beverages.

How popular is fresh squeezed juice?

Projections indicate continued growth in the fresh juice sector, driven by demand for functional beverages and clean labels. Roughly 60% of consumers prioritize natural ingredients, making fresh-squeezed juice a popular choice for daily wellness routines.

What are the health benefits of fresh squeezed juice?

Beyond essential nutrients, fresh juices can contribute to improved skin health, increased energy levels, and detoxification. The natural enzymes present in raw juice are believed to enhance nutrient absorption and cellular function.

What's the difference between fresh squeezed and store-bought juice?

Store-bought juices often undergo pasteurization to extend shelf life, which can reduce some heat-sensitive nutrients. Many also contain added sugars, preservatives, or are made from concentrate, differing significantly from pure fresh-squeezed varieties.

National Fresh Squeezed Juice Week Activities

  1. Make the freshest squeezed juice

    It is National Fresh Squeezed Juice week and what is better than making a different juice and enjoying one each day? Pick your favorite fruits and start squeezing.

  2. Host a juice party

    Invite your friends for a juice party. Make fruits as the party theme. Ask everyone to dress as fruits and bring their homemade juice to the party.

  3. Experiment with the best combinations

    Have you ever tried mixing juices? This is the perfect week to experiment with creating the best juice combo. Ask for suggestions from your friends and family too.

5 Important Facts About Juices

  1. Pasteurized juices

    Pasteurized juice is made by heating the fresh juice to kill the microbes, and in the process, the nutrient value is also decreased.

  2. Orange is popular

    Orange is the most popular juice and the most preferred fruit for making juice.

  3. Juicy Canada

    Canada drinks the most juice in the world.

  4. Brazilian might

    The South American country of Brazil is the largest producer of orange juice.

  5. Sweet grape

    Grape juice is the sweetest juice with the highest sugar content.

Why We Love National Fresh Squeezed Juice Week

  1. A week to taste the best

    We are celebrating National Fresh Squeezed Juice Week by drinking a lot of fresh juice. Fresh juice is rich in vitamin C and other nutrients that boost immunity and health.

  2. It lowers artificial sugar

    By consuming juice, we are not just adding nutrients, but we are also decreasing canned drink usage. Canned drinks contain sugar, which can increase your blood sugar level. We can reduce the number of artificial sweeteners in our bodies by drinking more fruits.

  3. The best week to change unhealthy habits

    We are addicted to canned drinks and it is not doing anything good for our health. This is a perfect week to bring in some changes. Add some natural substitutes to artificial food.

National Fresh Squeezed Juice Week dates

Year Date Day
2025 January 19–25 Sunday–Saturday
2026 January 18–24 Sunday–Saturday
2027 January 17–23 Sunday–Saturday
2028 January 16–22 Sunday–Saturday
2029 January 21–27 Sunday–Saturday