National Best Friends Day – Jun. 8, 2026

Categories:
Tags:
FriendshipLove
Where:
United States
Date change rule:
Every June 8
Holiday emoji:
👯‍♀️

National Best Friends Day arrives every June 8, a special occasion to honor the people who stand by us through thick and thin. Take this day to reconnect, share laughs, and create new memories with your dearest companions. Plan a fun activity, send a thoughtful gift, or simply call to say ‘thank you’ for their unwavering support.

Want to sponsor National Best Friends Day? Learn how

Expected National Best Friends Day Deals

While official 2027 promotions are still under wraps, National Best Friends Day typically inspires a wave of heartfelt deals. Expect retailers like Target and Walmart to offer discounts on friendship-themed gifts and personalized items. Local restaurants such as Chili’s or Applebee’s might feature ‘buy one, get one’ offers on meals or drinks for friends dining together. Online gift shops like Etsy and Uncommon Goods often highlight unique, customizable presents. Additionally, experience-based services like Groupon or ClassPass could promote special rates on activities for two. We will update this page with confirmed live deals as June 8 approaches.

Platform Guide for National Best Friends Day

Instagram

Tag @nationaltoday_ and use #NationalBestFriendsDay. Share a photo collage of your favorite moments with your best friend, or a reel showcasing your friendship journey.

TikTok

Tag @www.nationaltoday.com and use #NationalBestFriendsDay. Create a fun video recreating old photos with your bestie, or share a story about how you met.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalBestFriendsDay. Post a public shout-out to your best friend, sharing why they’re so special to you.

Social Media Tips for National Best Friends Day

Individuals

Plan a surprise outing for your best friend, whether it's a coffee date, a movie night, or an adventurous hike. A handwritten card expressing your gratitude can also go a long way.

Creators

Host a 'Best Friend Challenge' where you and your pal answer questions about each other, or create a tutorial for a DIY friendship bracelet or gift.

Brands

Launch a 'tag your best friend' giveaway for a product or service. Consider partnering with another brand for a joint promotion that celebrates shared experiences.

Top Brands for National Best Friends Day

  1. Hallmark

    Founded in 1910, Hallmark is a leading manufacturer of greeting cards and gifts. They offer a wide array of cards and sentimental items specifically designed to celebrate friendships.

  2. Starbucks

    Established in 1971 in Seattle, Starbucks is the world's largest coffeehouse chain. It's a popular spot for friends to meet up, catch up, and share a coffee or treat.

  3. Netflix

    Founded in 1997, Netflix is a global streaming service offering a vast library of movies and TV shows. It's a go-to platform for friends to binge-watch series together or host virtual watch parties.

  4. Build-A-Bear Workshop

    Founded in 1997, Build-A-Bear Workshop allows customers to create personalized stuffed animals. Many friends visit together to create matching bears or gifts for each other.

  5. Fenty Beauty

    Launched by Rihanna in 2017, Fenty Beauty is known for its inclusive range of cosmetics. Friends often share beauty tips and products, making it a popular brand for gifting.

  6. Airbnb

    Founded in 2008, Airbnb is an online marketplace for lodging and tourism activities. It's a popular choice for friends planning weekend getaways or shared travel experiences.

  7. Spotify

    Launched in 2008, Spotify is a leading audio streaming service. Friends often share playlists, discover new music together, and even collaborate on shared listening experiences.

National Best Friends Day Hero

Aristotle

The ancient Greek philosopher Aristotle, born in 384 BCE, extensively explored the concept of friendship in his Nicomachean Ethics. He identified three types of friendship: utility, pleasure, and virtue. Aristotle believed that friendships of virtue, based on mutual admiration for each other's good qualities, were the highest form and essential for a fulfilling life. His writings continue to influence modern understanding of human relationships.

History of National Best Friends Day

We have our own country to thank for this lighthearted holiday. In 1935, the U.S. Congress gathered to devote a day each year in tribute to close friends. They chose June 8, which is usually a balmy day in all regions of the country—perfect for outdoor activities. Since then, many other countries have adopted the practice. Some even throw festivals to celebrate their chosen family.

This holiday has given rise to a handful of other friendship-themed days for celebration, including Friendship Day, Women’s Friendship Day, and even an entire week called Old Friends, New Friends Week. Ironically, almost all celebrations of friendship occur in the summer.

While the holiday seems to have lost popularity through the years, it has seen a recent upsurge in engagement since the advent of social media. Now, on June 8 every year, people rush to post fun photographs of themselves with their most trusted friends. The recognizable hashtag #nationalbestfriendsday allows users to witness just how many Instagram, Facebook, and Twitter users are celebrating along with them.

National Best Friends Day timeline

1935
Origins

National Best Friends Day is established during a U.S. Congressional hearing.

2007
Back Again

Mary Wisniewski revitalizes the holiday by writing about it in a column of the “Chicago Sun-Times.”

2009
Raising Awareness

BFF.tv partners with DoSomething.org to host a celebration of National Best Friends Day in Times Square.

2015
Gone Viral

America’s most popular coffee-shop chain, Starbucks, runs a promotional social media campaign encouraging its employees to celebrate their 'work best friends.'

How Businesses Can Celebrate National Best Friends Day

Local businesses can celebrate National Best Friends Day by offering special promotions for duos. Restaurants could create a ‘Bestie Brunch’ menu or a ‘Two-for-One’ deal on appetizers. Boutiques might offer a discount when friends shop together, or host a ‘Friendship Bracelet Making’ workshop. Spas and salons could provide ‘Bring Your Bestie’ packages for shared pampering experiences, encouraging community engagement and loyalty.

National Best Friends Day - Survey Results

Data gathered by a top Vancouver Marketing Agency

NATIONALTODAY.COM NATIONAL BEST FRIENDS’ DAY SURVEY

Do you have a best friend?

#1: Yes, one (46%)
#2: Yes, multiple (39%)
#3: No (15%)

Who do Americans consider to be their best friends?

#1: My significant other (43%)
#2: My dog (19%)
#3: My mom (19%)
#4: My sibling (14%)
#5: My dad (11%)
#6: My cat (9%)

Do you believe you can only have one best friend?

#1: No (75%)
#2: Yes (25%)

Which of the following about best friends is true for you:

#1: My best friend is like a family member (54%)
#2: I have owned a “best friend” necklace or bracelet (22%)
#3: I have made a friendship bracelet for my best friend (16%)
#4: My parents like my best friend more than me (6%)

When did you meet your best friend?

#1: Elementary school (24%)
#2: High school (24%)
#3: Middle school (18%)
#4: Post high school/college (16%)
#5: Post-college (11%)
#6: Preschool (8%)

Traditions of the Day

Traditions for this holiday vary. No two (or more) best friends have the same traditions; it is unique to everyone. The shenanigans that best friends get up to are enjoyed and shared only between them, which include memorable adventures, fun gatherings, and even inside jokes. These traditions are relived on National Best Friends Day.

There are low-key common traditions — just hanging out and chilling at home watching movies with friends, or going to the mall or your favorite cafe together. And then there are more elaborate ways to celebrate this day with your best friends like dressing up and heading out to paint the town red or having a fancy dinner. Presents are also exchanged on this day like ‘best friends’ lockets or scrapbooks to cement the friendship and remind each other of the special bond you share, no matter how much time has passed.

By the Numbers

22% – the percentage of people who live longer if they have a close friendship network.

2 – the average number of best friends an adult has.

1994 – the year when the hit television show “Friends” first aired.

26% – the percentage of people who come into conflict with their friends over something posted online.

2 times – the likelihood of women with breast cancer dying if they don’t have a network of friends.

9 months – the age at which babies start recognizing friendships.

36% – the percentage of people who quit a habit if their friends quit it too.

7 times – the likelihood of a person being more productive at work if their close friend works there too.

10–25 – the number of hours a week young adults spend socializing. 

57% – the percentage of teens who make a close friend online.

National Best Friends Day FAQs

When is National Best Friends Day?

National Best Friends Day 2026 falls on Monday, June 8, offering a perfect start to the week to celebrate your closest companions. It’s a dedicated day to acknowledge the people who make life brighter.

What is the origin of National Best Friends Day?

While the exact origins are somewhat unofficial, National Best Friends Day is widely recognized and celebrated across the United States. Many believe it emerged from grassroots efforts to highlight the importance of platonic bonds, gaining traction through social media and community events.

How many people have a 'best friend'?

While ‘best friend’ can be a subjective term, studies suggest that most adults identify at least one person as their closest confidant. Research indicates that strong social ties, including best friendships, are crucial for mental and physical health across all age groups.

What makes a 'best friend' different?

A ‘best friend’ is often characterized by a unique level of trust, mutual understanding, and unwavering support that distinguishes them from other friends. This bond typically involves deep shared history, emotional intimacy, and a sense of unconditional acceptance.

National Best Friends Day Activities

  1. Reach out to your best friend

    Carve out 30 minutes to catch up with your best friend. Schedule a time to meet up, FaceTime, or talk on the phone, and update that person on all the happenings of your life. Trust us—they want to hear all about it!

  2. Plan a gift for your best friend

    Purchase and send a gift to your favorite confidant. After all those long phone calls, wild nights out, and crazy exes, your person deserves a treat! We recommend a gift certificate to a spa.

  3. Remember the good times

    Reminisce on good memories. Look through your old photos, read that tattered journal, and show your findings to your best friend. Remembering what you’ve been through together will inevitably remind you just how grateful you are for your relationship.

5 Facts About America’s Best Friends

  1. Some have paws

    That’s right, 19% of surveyed American citizens claim that their most loyal pals are their dogs, while 9% admit that their cats mean the most. It’s time to pull out the kibble and catnip! These furry friends deserve a little extra love this holiday.

  2. We meet them young

    The majority of best friend relationships are formed in childhood. When asked, 70% of our respondents said they found their lifelong mates in elementary, middle, or high school.

  3. They keep us healthy

    Studies show that having a trusted friend in our lives can reduce stress and improve our immune systems. Sharing our burdens with a stable companion seems to improve quality of life significantly.

  4. It’s normal to have more than one

    As we move through life stages, it’s perfectly common to pick up more than one intimate bond. From childhood friends to college party partners, many Americans consider their best friend circle to extend past one person.

  5. They stand the test of time

    Many best friend relationships outlive marriages, cross-country moves, and even our parents. The magic of platonic love can withstand even the worst struggles.

Why We Love National Best Friends Day

  1. They’re the family we choose

    Inevitably, our relatives’ expectations and judgements will wear us thin. Luckily, best friends are always there to lighten the mood. Since we get to choose who our best friends are, they’re usually compatible with our personalities and interests. They understand us, respect us and, best of all, they know when to give us space.

  2. They understand us

    Naturally, many of our best friends have something important in common with us. Whether they’re navigating the same life stages, working in the same career field, or avidly interested in the same hobby, best friends simply understand us better than anyone else.

  3. They’re fun!

    When it’s time to let loose, best friends are always up for an adventure. They’re the ones we travel with, dance with, and relax with. Like human spa days, our best friends always know how to bring us zen.

National Best Friends Day dates

Year Date Day
2026 June 8 Monday
2027 June 8 Tuesday
2028 June 8 Thursday
2029 June 8 Friday
2030 June 8 Saturday

Let’s get social

Here are some special hashtags for the day.

 

 

#NationalBestFriendsDay #BestFriendsDay #BFF #BestFriendForever #FriendsLikeFamily #SisterFromAnotherMister #BrotherFromAnotherMother #BestFriendsCelebration