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- Every February 13
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Galentine’s Day lights up the calendar every February 13, offering a dedicated moment to celebrate the incredible women in your life. Gather your besties for brunch, exchange thoughtful gifts, and create lasting memories. Make this day a vibrant tribute to platonic love and sisterhood!
Want to sponsor Galentine's Day? Learn how
Expected Galentine's Day Deals
While we wait for official 2027 promotions to drop, history shows that Galentine’s Day often sparks deals on brunch, spa services, and personalized gifts. Look for local restaurants to offer special Galentine’s menus, and beauty brands like Sephora and Ulta Beauty to roll out discounts on self-care items. Retailers such as Target and Etsy typically feature curated gift guides for friends, while experience-based companies might promote group activities. Even food delivery services like DoorDash could offer promotions for group orders. We will update this page with confirmed live deals as February 13 approaches.
Platform Guide for Galentine's Day
Tag @nationaltoday_ and use #GalentinesDay. Share photos of your brunch, gift exchanges, or fun activities with your friends.
TikTok
Tag @www.nationaltoday.com and use #GalentinesDay. Film a ‘get ready with me’ for your Galentine’s celebration or a montage of your favorite friendship moments.
Mention National Today (facebook.com/nationaltoday) and use #GalentinesDay. Create an event for your Galentine’s gathering and invite your closest friends.
Galentine's Day Hero
Leslie Knope
History of Galentine's Day
Galentine’s Day was the creation of the beloved fictional deputy director of Parks and Recreation in Pawnee, Indiana, Leslie Knope. The show’s writers centered the 16th episode of the second season of Parks and Recreation around Leslie’s favorite February tradition, Galentine’s Day. Over a brunch of waffles and excessive gift-giving, Leslie celebrates the joy of female friendship with close friends and co-workers.
What was previously an unknown and unofficial holiday immediately skyrocketed in popularity, so much so that businesses have created Galentine’s Day promotions in honor of the celebration. Special happy hours, group spa discounts, and brunch deals are popular ways to honor the occasion, as the once fictional holiday filled a void in the Valentine’s Day market that left single women feeling alienated by the pomp and circumstance of the lover’s holiday.
The holiday that Knope invented bares striking similarities to her character — over-the-top generosity and impassioned sincerity. Galentine’s Day is to Valentine’s Day what Friendsgiving is to Thanksgiving: a chance to recognize the impact that our friends have on our lives and thank them for their steadfast loyalty, love, and laughter.
We could go on, but we think Leslie explains Galentine’s Day best: “Every February 13, my ladyfriends and I leave our husbands and our boyfriends at home, and we just come and kick it, breakfast-style. Ladies celebrating ladies. It’s like Lilith Fair, minus the angst. Plus frittatas.”
Galentine's Day timeline
Season 2, Episode 16 of Parks and Recreation sees the female cast members celebrating the holiday with brunch and a gift exchange.
The primetime show's invention sees so much popularity that it becomes a trending topic on Twitter the following year.
Galentine's Day is celebrated again on Parks and Recreation, this time in an effort to find a new best friend for Leslie Knope after the departure of Ann Perkins, Knope's long-time BFF.
The "Galentine's Day" episode that sparked the cultural phenomenon aired ten years ago on February 11, 2010.
How Businesses Can Celebrate Galentine's Day
Local businesses can embrace Galentine’s Day by offering special promotions and experiences tailored to female friendships. Restaurants could host themed brunches with ‘Galentine’s’ cocktails and shareable platters. Spas and beauty salons might offer ‘bestie’ packages for group pampering sessions. Boutiques can curate gift sets featuring local artisans or host shopping events with discounts for groups of friends, encouraging women to celebrate each other with unique finds.
Galentine's Day related content
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See MoreGalentine's Day Traditions
Today is all about the girls in your life who are your rock. Be it your sister, mother, or friend, female friendships are very important and there is nothing like it. Girls like to hang out, talk, share secrets, and create memories all the time so there aren’t any specific traditions for this day. Head to your favorite cafe, go ice skating, spend an afternoon with your gal pal at the salon, or just order in a pizza and watch movies.
The holiday did gain popularity from an episode of ‘Parks and Recreation,’ so it always trends every year on this day on social media. Quotes and memes are shared from this specific episode too.
Stats about Galentine's Day
98% – the percentage of women who have a best friend.
6 – the average number of best friends women have in their lifetime.
16 – the average lifespan of female friendships.
23 – the average lifespan of female friendships after the age of 55.
1 in 4 – the number of women who say their best friend knows them better than their partner.
47% – the percentage of women who wish they could spend more time with their best friend.
Galentine's Day FAQs
When is Galentine's Day?
In 2027, Galentine’s Day lands on Saturday, February 13, providing a full weekend day to gather your girlfriends and celebrate. This timing makes it ideal for extended brunches and fun activities.
How did Galentine's Day start?
The concept of Galentine’s Day was first introduced in Season 2, Episode 16 of ‘Parks and Recreation,’ titled ‘Galentine’s Day.’ Leslie Knope’s tradition of celebrating her ‘gals’ on February 13 quickly resonated with viewers and entered popular culture.
How popular is Galentine's Day?
The holiday’s popularity continues to grow, especially among younger demographics who embrace its message of female empowerment and platonic love. Social media engagement around #GalentinesDay sees millions of interactions annually.
What are popular ways to celebrate Galentine's Day?
Beyond brunch, many celebrate with creative activities like wine tasting, pottery classes, or even ‘friend-cations.’ Personalized gifts, handwritten cards, and acts of service are also cherished ways to show appreciation for your ‘gals’ on this special day.
Galentine's Day Activities
Get your girlfriends together
A Galentine's Day celebration isn't so without rallying the ladies together! If you can't all be together in person, a group Skype or FaceTime session will suffice. Whatever the case may be, make sure you're sharing fond memories, lots of laughter, and maybe a few tears -- happy ones only.
Eat, drink, and be merry
Perhaps you'll take a feather from Leslie's cap and get the girls together for brunch (waffles in particular), or maybe your girl gang is more of a bottle-of-wine-at-happy-hour plus a cheeseboard type of group. Nothing brings friends together like food, and Galentine's Day is the perfect excuse to indulge in something delicious with your favorite ladies by your side.
Treat yo' selves
Parks and Recreation gifted us a wealth of memes, "treat yo' self" being one, Galentine's Day being another. Donna Meagle would be proud if you got the girls together for mani-pedis, facials, or a group trip to the spa for a day of pampering.
5 Movies About Female Friendships To Watch On Galentine's Day
“Clueless” (1995)
Based on Jane Austen’s book “Emma,” Clueless is a cult classic with the ultimate girl squad — Cher, Tai, and Dionne.
“Crossroads” (2002)
Three childhood friends take a road trip that changes their lives forever.
“The Help” (2011)
A story about how female friendships and resilience shake the Southern community during the Civil Rights Movement.
“Mean Girls” (2004)
The ultimate movie and social commentary on girl friendships, frenemies, Queen B’s, and The Plastics.
“Lady Bird” (2017)
The story of Lady Bird and Julie as they grow through teenagehood.
Why We Love Galentine's Day
It shows how awesome women are
Women rock, and when women support one another, they rock even more. Galentine's Day allows women to celebrate one another's achievements, both solo and within their friendships.
It celebrates platonic friendships
Relationships may come and go -- and Valentine's Day can be a stark reminder of that -- but good friendships are steadfast. Friendships continue to be an important role in our lives, particularly in our adult years, because they create a sense of stability in a world that is increasingly mobile.
It defies cultural norms
Galentine's Day found a gap in the market to acknowledge one of the most common yet unrecognized entities in our lives: Female friendship. With the inception of the #WomenSupportWomen movement and other endorsements of female empowerment, Galentine's Day becomes an increasingly important movement to celebrate the people in our life that don't often receive praise.
Galentine's Day dates
| Year | Date | Day |
|---|---|---|
| 2027 | February 13 | Saturday |
| 2028 | February 13 | Sunday |
| 2029 | February 13 | Tuesday |
| 2030 | February 13 | Wednesday |
| 2031 | February 13 | Thursday |
Social Media Tips for Galentine's Day
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