- Categories:
- Food & Beverage
- Tags:
- Cheese
- Where:
- United States
- Date change rule:
- Every March 5
- Holiday emoji:
- 🧀
National Cheese Doodle Day, observed every March 5, celebrates the beloved cheesy, crunchy snack in all its glorious forms. From classic doodles to puffs and curls, these irresistible treats are known for their vibrant orange hue and satisfying texture. Get ready to indulge in a bag, share with friends, or try making your own cheesy creations.
Want to sponsor National Cheese Doodle Day? Learn how
Expected National Cheese Doodle Day Deals
While we wait for official 2027 promotions to drop, history shows that snack brands and grocery retailers often roll out special offers for National Cheese Doodle Day. Look for deals from major players like Frito-Lay (Cheetos), Utz Brands, Herr’s, and Wise Snacks. Supermarkets such as Kroger, Walmart, and Target may feature discounts on various cheese-flavored snacks, encouraging bulk purchases for parties or movie nights. Specialty snack shops might offer unique, gourmet cheese doodle flavors. We will update this page with confirmed live deals as March 5 approaches.
Platform Guide for National Cheese Doodle Day
TikTok
Tag @www.nationaltoday.com and use #NationalCheeseDoodleDay. Film a taste test of different cheese doodle brands or show off your favorite cheesy snack hack.
Tag @nationaltoday_ and use #NationalCheeseDoodleDay. Share a visually appealing photo of your cheese doodle haul or a creative recipe using cheese doodles as an ingredient.
Mention National Today (facebook.com/nationaltoday) and use #NationalCheeseDoodleDay. Ask your followers to share their favorite type of cheese doodle or a funny story about getting orange fingers.
National Cheese Doodle Day Hero
Edward Wilson
History of National Cheese Doodle Day
Like many popular snack stories, the history of cheese doodles has multiple possible origins. One of the most accepted ones involves a man named Morrie Yohai. Yohai was the president of his father’s company, Old London Foods, based in the Bronx district of New York. After a series of food inventions, the company set about creating another using cornmeal-based animal feed. In 1948, their machines accidentally processed this cornmeal under high pressure, resulting in a tubular shape.
Adding to this process, Old London Foods started baking different cheese flavorings before finding just the right mixture. Cheese Doodlez then entered the market, becoming a delectable hit. Unfortunately for them, Cheetos, the other cheese snack brand, gained national distribution and had a broader market appeal, overshadowing its competitor.
In 1965, the Borden Condensed Milk Company purchased the Cheez Doodle Company, Old London Foods. Borden acquired the snack-food company Wise, where Cheez Doodle was eventually assigned. Wise created Crunchy Cheez Doodles in the late 1960s because people just couldn’t get enough of the snack. They loved the shape, the flavor, and didn’t mind their covered cheese dust fingers. It just meant they had more of that cheesy taste to enjoy.
Today, cheese doodles are considered one of the most popular snacks and their many flavors are well-loved. They’re part of the usual group of snacks you’d expect to find at parties, as well as ingredients for other dishes. Much like their accidental creation, cheese doodles have taken on a life of their own. It’s no wonder that these finger-licking snacks are deserving of their own special day.
National Cheese Doodle Day timeline
National Cheese Doodle Day is celebrated by snack lovers, appreciating all the forms these cheesy creations come in.
The Cheez Doodle Company expands into other flavors, and the Borden Condensed Milk Company purchases it.
People fall in love with cheesy doodles and Cheetos rises to the top, beating out its competitors.
Morrie Yohai creates the tubular form of the cheesy doodle after his machines accidentally process cornmeal under high pressure.
How Businesses Can Celebrate National Cheese Doodle Day
Local businesses can celebrate National Cheese Doodle Day by offering themed specials or promotions. Restaurants could create a ‘Cheesy Doodle Burger’ or a ‘Cheese Doodle-crusted’ chicken dish. Snack shops might host a tasting event featuring various cheese doodle brands and flavors, encouraging customers to vote for their favorite. Retailers could put together snack bundles with different cheese doodle products and complementary beverages. Food trucks could offer a special menu item incorporating the crunchy snack, driving engagement and creating a fun, memorable experience for customers.
National Cheese Doodle Day FAQs
When is National Cheese Doodle Day?
In 2027, National Cheese Doodle Day is observed on a Friday, March 5, offering an ideal start to the weekend with your favorite crunchy, cheesy snack. It’s the perfect excuse for a cheesy indulgence.
How many cheese doodles are consumed annually?
The popularity of cheese-flavored snacks remains consistently high, with an estimated 1.2 billion pounds of corn-based snacks, including cheese doodles, consumed in the U.S. each year. This robust demand ensures cheese doodles remain a pantry staple nationwide.
What is the origin story of cheese doodles?
Building on the accidental discovery, Edward Wilson later perfected the process in 1964 for Old London Foods, creating the Cheez Doodle by extruding cornmeal and coating it with cheese powder. This innovation led to the widespread commercial success of the snack.
What is the difference between cheese doodles and cheese puffs?
Although often used interchangeably, cheese doodles usually describe the denser, more rigid varieties, while cheese puffs are characterized by their lighter, melt-in-your-mouth quality due to a different extrusion and drying process. The core cheesy flavor remains consistent across both.
National Cheese Doodle Day Activities
Have a cheese doodle party
Cheese doodles are already the perfect snack at parties, and they’ve earned the right to have a party centered around them. Grab as many flavors and brands of cheese doodles as you can and invite some friends over for a day of fun and games.
Add cheese doodles to dishes
To give dishes a different flavor and texture by adding cheese doodles to various dishes. Some dish examples are cheese doodle chicken meatballs, putting them in macaroni and cheese, or breading for fried fish. Be extra adventurous by creating recipes using cheese-doodles.
Share the cheesy goodness
Use the hashtag #NationalCheeseDoodleDay and post a picture of your favorite cheese doodle. Explain why they’re better than every other version of the snack and see what others have to say about their favorites.
Five Interesting Cheese Doodle Facts
Cheesy fingers
“Cheez Doodle fingers” is the term used when cheese powder stains fingers after eating cheese-flavored snacks.
Cheese by the pound
A whopping 15 million pounds of cheese doodles is produced annually.
Child approval
The famous cooking teacher Julia Child was a fan of Cheez Doodles.
Flaming hot
A janitor named Richard Montañez invented Flaming Hot Cheetos after being inspired by a street vendor in his neighborhood who made “elote.”
Cheese wars
Cheez Doodles recently became "cheezier" and more comparable to the flavor of Cheetos.
Why We Love National Cheese Doodle Day
They taste delicious
Cheese doodles stand out among the crowd of chips and crackers. There’s really nothing quite like them. Because they’re puffed and cheesy, the lightness of the texture and the flavor creates a winning combination.
Snacking guilt-free
Some of us can be hard on ourselves to enjoy the little pleasures in life. With the pressure of diets, we can often ignore the call of junk food, but sometimes it’s essential to let go and live a little. National Cheese Doodle Day gives us that opportunity to set our guilt aside and indulge.
The cheesiness is irresistible
With some food, getting messy might not be all that fun, but it’s something to look forward to with cheese-doodles. Ending up with orange-stained fingers adds to the pleasurable experience of eating them.

Social Media Tips for National Cheese Doodle Day
Individuals
Creators
Brands