- Categories:
- Food & Beverage
- Tags:
- AppreciationBeverageDrinking
- Where:
- United States
- Date change rule:
- First Saturday of June
- Holiday emoji:
- 🍾
National Bubbly Day pops up every first Saturday in June, inviting everyone to enjoy a sparkling drink. This festive occasion, founded by Freixenet, celebrates the joy of sparkling wine and the happy, effervescent feeling of summer. Raise a glass, share your favorite bubbly, and toast to good times!
Want to sponsor National Bubbly Day? Learn how
Expected National Bubbly Day Deals
While we wait for official 2027 promotions to drop, history shows that National Bubbly Day inspires a cascade of deals from retailers and brands. Expect major wine and spirits retailers like Total Wine & More, BevMo!, and Wine.com to offer discounts on sparkling wines, including Champagne, Prosecco, and Cava. Brands such as Freixenet, Korbel, and La Marca often run special promotions or bundle deals on their popular bottles. Local liquor stores and grocery chains like Trader Joe’s and Whole Foods Market may also feature in-store sales. Restaurants and bars might offer special bubbly flights or discounted glasses. We will update this page with confirmed live deals as June 2027 approaches.
Platform Guide for National Bubbly Day
Tag @nationaltoday_ and use #NationalBubblyDay. Share photos or reels of your favorite sparkling wine, festive toasts, or bubbly-inspired cocktails.
TikTok
Tag @www.nationaltoday.com and use #NationalBubblyDay. Film a quick video showcasing how you celebrate, from popping a cork to mixing a mimosa.
Mention National Today (facebook.com/nationaltoday) and use #NationalBubblyDay. Share your favorite sparkling wine pairing or a fun fact about bubbly with your community.
National Bubbly Day Hero
Dom Pérignon
History of National Bubbly Day
Wine, even sparkling wine, has been around for centuries, showing up in writings by monks and other holy people. Indications are that some forms of wine have been the result of happy accidents. Traditionally, sparkling wines have been celebratory drinks specially imbibed during festive times.
The region of Champagne in France had attempted to rival the wine of its neighboring region, Burgundy, which made silky-textured pink-hued wine from Pinot Noir grapes. Unfortunately, Champagne’s chilly weather and sour grapes caused problems. Sugars, which had to be added to sweeten the taste, remained undissolved in the wine and would bubble up and often explode. The bottles that survived this had bubbles in them! Of course, this gained favor with the French royalty. Much of this region’s success can be attributed to monk Dom Pérignon, whose idea was to use red wine grapes carefully separated from their skins — a major development in Champagne production.
After they began shipping this wine around the world, it gained popularity among the English nobility, too, and was primarily a luxury drink. In pre-Industrial-Revolution France, however, most winemakers still tried to eliminate the pesky bubbles. Still, champagne’s popularity caused it to become a deliberately made luxury good.
Countries like Italy and South Africa also have a rich history of winemaking dating back to the 17th century. At home, sparkling wines have long been produced in the Golden State, except during Prohibition. While the usage of the name ‘champagne’ has been subject to restrictions, historic winemakers continue to make California Champagne.
The U.S. branch of Freixenet, called Freixenet Cava, founded this day to celebrate the wine that makes all celebrations pop. Legend credits the making of cava with a winemaker named Josep Raventós Fatjó who wanted to create bubbles in his wine. A native of Penedès in Catalonia, Josep’s family had been making wine under the Codorníu label for centuries. When he wanted to try his hand at creating ‘bubbly’ wine, he mixed Macabeu, Parellada, and Xarel-lo grapes, which are traditionally found in Penedès. His request for caves (‘cava’) to be dug inspired the name ‘Cava’.
National Bubbly Day timeline
The monks of Saint-Hilaire write about the Blanquette de Limoux wine from Languedoc.
While accounts differ in terms of who the creator was — some historians believe it was the English and others credit Benedictine monk Dom Pérignon — the official thick glass champagne bottle and cork is invented during this time.
French winemakers decide to add sweetness to their bubbly and embrace the bubbles, too.
English chemist Joseph Priestley — who also discovered oxygen — investigates a way to preserve water on ships when he accidentally discovers artificial carbonation.
Called Ruinart, this is the oldest established Champagne house, which starts shipping bubbly 36 years later.
The Industrial Revolution spurs the systematic production of champagnes.
27-year-old widow Madame Clicquot takes over her father-in-law’s business and introduces the French nobility to her Champagne during multiple Versailles fetes.
Winemaker Josep Raventós Fatjó makes special bubbly wine and is so pleased with the results, he calls for a cave (‘cava’) to be dug so he can produce more — this spawns the regional designation of 'Cava.'
Sparkling wines are produced in the Golden State.
The wine well-known for its iconic black bottle is introduced.
The Ferrari family starts making top-quality, traditional-method sparkling wine in the Alpine region of Trento.
Winemakers now cannot use the name 'champagne' on labels of wine bottles produced in California.
How Businesses Can Celebrate National Bubbly Day
Local businesses can embrace National Bubbly Day with effervescent promotions and events. Restaurants and bars can offer special sparkling wine flights, discounted bottles, or create unique bubbly cocktails for the day. Retailers, from liquor stores to gift shops, can curate bubbly-themed gift baskets or offer discounts on sparkling wine purchases. Consider hosting a tasting event or a ‘pop and shop’ experience to draw in customers. Even non-beverage businesses can join by offering a ‘bubbly’ discount or a complimentary sparkling beverage with a purchase, creating a festive atmosphere for their patrons.
National Bubbly Day FAQs
When is National Bubbly Day?
National Bubbly Day 2026 falls on Saturday, June 6. It’s the perfect weekend occasion to pop a cork and celebrate with friends and family.
How much sparkling wine is consumed globally?
Global consumption of sparkling wine has seen consistent growth, with millions of hectoliters enjoyed annually. In 2026, experts anticipate this upward trend to continue, driven by increased accessibility and diverse consumption occasions beyond traditional celebrations.
What is the history of sparkling wine?
Sparkling wine’s history dates back centuries, with accidental effervescence noted in French wines before the 17th century. The deliberate production and refinement of Champagne, particularly by figures like Dom Pérignon, truly established its place in winemaking by the late 1600s.
What is the difference between Champagne, Prosecco, and Cava?
Champagne is a sparkling wine made exclusively in the Champagne region of France using specific grapes (Chardonnay, Pinot Noir, Pinot Meunier) and the traditional method. Prosecco, from Italy, primarily uses Glera grapes and the Charmat method, resulting in a lighter, fruitier profile. Cava, from Spain, also uses the traditional method but with Spanish grape varieties like Macabeo, Parellada, and Xarel-lo, offering a distinct flavor.
How To Celebrate National Bubbly Day
Have a wine-tasting
Get ready to party the high-society way. Grab a bottle of bubbly and throw a little wine-tasting (with cheese platters, of course!) for friends and family. Stuck at home? Take the party online and task every attendee with sourcing their own wine (it can be a new brand they have never tried before) and ask everyone to rate their contribution.
Innovate your own bubbly cocktail
Bored with the taste of regular bubbly? That’s okay, simply create your own unique flavor. Try out recipes for special cocktails online, or go ahead and channel a mixologist by creating your own flavor.
Drink a glass of Freixenet Cava
They founded the day so the least we can do is taste the wine that inspired it. We checked, and Freixenet Cava is available at leading grocery stores around America, as well as in specialty wine and spirits locations. You can confirm availability on their website or their social media pages.
Fun Facts About National Bubbly Day
You can’t label just anything ‘champagne’
Only sparkling wine made in the Champagne region of France with certain types of grapes and a specific method can be called champagne, legally.
Pop the cork, but carefully!
Champagne corks can reach speeds of 40 mph (64 kph) — the record for the longest flight of a cork is more than 177 feet (54 meters).
Champagne’s cellars are a UNESCO site
UNESCO listed the wine cellars from Champagne in France as a World Heritage Site in 2015.
Marilyn Monroe bathed in it
Marilyn Monroe once took a bath in champagne — it took 350 bottles of bubbly to fill up her bathtub.
You can add your own bubbles!
If your bubbly has gone flat, simply add a bit of sugar to your glass before pouring it out of the bottle.
We learn where our sparkling wine comes from
We learn where our sparkling wine comes from
We are always ready to celebrate with a bottle of sparkling wine, but we never put much thought into how our bubbly came to be. National Bubbly Day gives us insight into how this wine came to be while introducing us to the history of sparkling wines. We don’t know about you, but we love learning how happy accidents, weather, and even flavors of grapes can influence the bubbly in our glass.
We learn more about bubbly
Sparkling wine is more than just a celebratory drink to be pulled out at special events. A glass of bubbly is perfect with food like fish and chips, sushi, and other seafood. The acidity in this wine pairs well with the fats and oils in the fish. You can grab a slightly sweeter version to pair with desserts. Without National Bubbly Day, we would not know these little titbits, or that Dom Pérignon did not, in fact, invent champagne. Knowledge like this not only enhances our dining experience, but we also turn into connoisseurs of wine while we are at it.
It makes us feel posh
Let’s admit it, drinking bubbly makes us feel sophisticated. And, knowing more about its history can make us feel right at home in any setting. We can even wow our friends and family with our titbits of information.
Social Media Tips for National Bubbly Day
Individuals
Creators
Brands