Candice Pool

Background

Candice Pool was born in Cape Town, South Africa, on October 19, 1977, but soon moved to Texas with her family. Thus, she grew up in the U.S., surrounded by other South African immigrants. Pool holds that Texas is a fundamental part of her identity, partially because “[its] culture is so strong.” Later on, she eventually moved to New York, where she worked as a bartender while also exploring the possibilities of becoming a jewelry maker.

She founded Finn Jewelry in 2004 with the vision of creating her own version of delicate fine necklaces, earrings, bracelets, and much more. After about 12 years of successfully running Finn Jewelry, Pool realized that she strived for more in the jewel-making world, and her goals no longer aligned with the soft and feminine vibe of the brand. So her second big business, Billy, was born. The brand, founded in 2016, was created to be a more affordable, stripped-down jewelry alternative. As of right now, Billy is on a short hiatus but Finn Jewelry, on the other hand, is still going strong, brandishing its refreshed image — a result of a wide rebranding campaign that took place in 2019.

Pool is married to YouTuber and filmmaker Casey Neistat. The two eloped in 2005 but annulled the marriage soon after. Later on, the pair reconnected and got engaged in February 2013, marrying later that year in a beautiful ceremony in Cape Town, South Africa. Pool and Neistat have two kids, Francine and Georgie.