New Year’s Resolutions Week – Jan. 1, 2027

New Year’s Resolutions Week
Categories:
Tags:
CulturalDrinkingFun
Where:
International
Date change rule:
Every January 1 through 7
Holiday emoji:
📝

New Year’s Resolutions Week, observed from January 1 to 7, inspires millions to embrace fresh starts and set ambitious goals for the year ahead. This week encourages reflection on past achievements and challenges, prompting individuals to define new aspirations. Make a plan, track your progress, and celebrate every small victory on your journey to personal growth.

Want to sponsor New Year’s Resolutions Week? Learn how

Expected New Year’s Resolutions Week Deals

As New Year’s Resolutions Week kicks off from January 1-7, expect a surge in promotions from brands supporting personal growth and wellness. Fitness apps like MyFitnessPal and Peloton often offer discounted subscriptions or free trials. Healthy meal kit services such as HelloFresh and Blue Apron typically feature introductory offers to help kickstart healthier eating habits. Retailers like Lululemon and Nike will likely run sales on activewear and fitness gear, while productivity tools like Todoist or Evernote might provide premium upgrades at a reduced price. Financial planning apps like Mint also tend to promote their services to help users manage their money better. We will update this page with confirmed live deals as January 1 approaches.

Platform Guide for New Year’s Resolutions Week

TikTok

Tag @www.nationaltoday.com and use #NewYearsResolutions. Share your resolution journey, from goal setting to progress updates, in short, engaging videos.

Instagram

Tag @nationaltoday_ and use #NewYearsResolutionsWeek. Post inspiring visuals of your goals, healthy meals, or workout routines to motivate your followers.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NewYearsResolutions. Join groups focused on accountability and share tips or challenges with your community.

Social Media Tips for New Year’s Resolutions Week

Individuals

Start a resolution journal or vision board to visualize your goals. Share your personal commitments with friends and family for added accountability and support.

Creators

Develop a '30-Day Challenge' series for a popular resolution like fitness or mindful eating. Document your own progress and invite your audience to join in.

Brands

Launch a 'Resolution Starter Kit' giveaway featuring products that support common goals, such as fitness gear, healthy snacks, or productivity planners. Encourage user-generated content.

Top Brands for New Year’s Resolutions Week

  1. MyFitnessPal

    Founded in 2005, MyFitnessPal is a leading health and fitness app that helps users track diet and exercise. It boasts a database of over 11 million foods, making it a popular tool for weight loss and healthy eating resolutions.

  2. Peloton

    Founded in 2012, Peloton revolutionized home fitness with its connected exercise bikes and treadmills. The company offers thousands of on-demand and live classes, making it a go-to for fitness-related New Year's goals.

  3. Headspace

    Launched in 2010 by Andy Puddicombe and Rich Pierson, Headspace is a global leader in mindfulness and meditation. Its app provides guided meditations, sleep aids, and focus exercises, supporting mental wellness resolutions.

  4. Todoist

    Founded in 2007 by Amir Salihefendić, Todoist is a popular task management application. It helps millions of users organize their work and life, making it an ideal tool for productivity and organizational resolutions.

  5. Duolingo

    Founded in 2011 by Luis von Ahn and Severin Hacker, Duolingo is the world's most popular language-learning platform. Its gamified approach makes learning a new language an accessible and fun resolution for many.

  6. WeightWatchers (WW)

    Founded in 1963 by Jean Nidetch, WeightWatchers is a global weight loss and wellness company. It offers a personalized program focusing on healthy eating, activity, and mindset, making it a perennial choice for health resolutions.

  7. Goodreads

    Launched in 2007 by Otis Chandler, Goodreads is a social cataloging website for books. It allows users to track their reading, set reading goals, and discover new books, perfect for those resolving to read more.

New Year’s Resolutions Week Hero

Benjamin Franklin

Benjamin Franklin (1706-1790) was an American polymath, scientist, inventor, statesman, and diplomat. He famously created a detailed plan for moral perfection, outlining 13 virtues to practice daily. His systematic approach to self-improvement and goal-setting makes him an iconic figure for New Year's resolutions, embodying the spirit of continuous personal development.

History of New Year’s Resolutions Week

The tradition of celebrating the start of the year began about 5,000 years ago in Ancient Egypt. They celebrated ‘Wepet Renpet (opening of the year) in midsummer during the annual flooding of the Nile River as this meant their lands would be fertile. Though there’s no evidence they made any resolutions, they celebrated as we do now, with alcohol and food. It was later that traditions surrounding this holiday became non-secular.

The first people known to make New Year’s resolutions are ancient Babylonians. They resolved to pay back debts and return borrowed objects. It was even more important for Babylonians to keep their resolutions as they were making them not to themselves but to the gods. Failing yourself is one thing, but breaking a promise you made to a god is a toughie. Ancient Romans celebrated the new year as well.

It was Julius Caesar who altered the calendar, naming the first month of January after the Roman god Janus, the god of beginnings, transitions, time, and endings. All in all, a suitable name for the start of the year. Similar to the Babylonians, ancient Romans made promises to the gods. These promises revolved around behaving well and performing good deeds.

Celebrating the new year was popularized by Christian Methodists who revolved the holiday around religion. In 1755, John Wesley — an English clergyman — created the Covenant Renewal Service. The service is held on the first Sunday where people read scripture, sing hymns, and say prayers from the Methodist Worship Book. The purpose of this is to renew and strengthen your faith in God.

These days we view New Year’s as a secular holiday, going out and throwing parties. We promise to change not to our pagan gods but ourselves. Most New Year’s resolutions revolve around self-improvement, though many are unsuccessful.

New Year’s Resolutions Week timeline

3000 B.C.
The Egyptian’s New Year Celebrations

Ancient Egyptians celebrate the beginning of a new year, though there’s no evidence they made any resolutions.

2000 B.C.
The Babylonians New Year Pledges

Ancient Babylonians are the first people to make New Year’s resolutions.

45 B.C.
The Modern Calendar is Instituted

Julius Caesar creates a calendar where the first month is named January after the Roman god Janus.

1755
The Covenant Renewal Service

Christian Methodists hold a service on the first Sunday of the year to renew their faith.

How Businesses Can Celebrate New Year’s Resolutions Week

Local businesses can actively support New Year’s Resolutions Week by offering special promotions and resources. Gyms and fitness studios can host open house events or discounted trial memberships. Healthy restaurants might introduce ‘resolution-friendly’ menu items or meal prep services. Bookstores could curate displays of self-help books, planners, and journals, while local coaches or therapists could offer introductory consultations to help individuals plan their year.

New Year’s Resolutions Week FAQs

When is New Year’s Resolutions Week?

In 2027, New Year’s Resolutions Week will be observed from Friday, January 1 through Thursday, January 7. This annual observance sets the tone for a year of personal growth and achievement.

How many people make New Year's resolutions?

Research consistently shows that nearly half of the adult population in the U.S. sets resolutions for the new year. This annual tradition reflects a widespread desire for self-improvement and fresh starts.

What are the most popular New Year's resolutions?

Common resolutions include improving physical fitness, managing finances better, focusing on mental well-being, and cultivating new hobbies. Many also aim to reduce stress or spend more quality time with loved ones.

Why do people make New Year's resolutions?

The tradition stems from ancient practices and the human desire for renewal. It offers a designated time to reflect on the past year’s habits and consciously choose to adopt new, beneficial behaviors for the upcoming year.

New Year’s Resolutions Week Activities

  1. Make a resolution

    Many of us have given up making New Year’s resolutions to avoid the embarrassment of realizing nothing’s going to change. To break that cycle, this year, make goals that are completely realistic.

  2. Make commitments you can’t undo

    Buy a gym membership, and go shopping for healthier food choices. It’s easier to stick to those commitments than waste your money.

  3. Party and be merry

    The most important resolution you can make on New Year’s is to start it right. Host a get-together in your home or hit the club. Having a good time will give you the motivation you need to stick to your resolutions.

5 Fascinating Facts About New Year's Days

  1. Most people give up by February

    The number of people keeping their resolutions goes down every week with about 80% completely giving up on their resolutions by February.

  2. Nearly half of Americans make yearly resolutions

    About 45% of Americans consistently make New Year’s resolutions every year.

  3. Each country has strange traditions

    The Spanish attempt to eat 12 grapes, one for each stroke of midnight, the Danish throw plates against their front door, and the Estonians attempt to eat a lucky number of meals.

  4. The color of your underwear matters

    Latinos wear yellow underwear for good luck and Italians looking for love wear red on New Year's Eve.

  5. New Year’s Day and car theft

    New Year's Day is one of the holidays when vehicles are most likely to be stolen.

Why We Love New Year’s Resolutions Week

  1. You can hold yourself accountable

    If you’ve been struggling with some bad habits and don’t feel good about yourself, this is the time to reflect on these things. Time to stop guilt-tripping yourself and set a plan to reach your goal.

  2. It’s a good time to restart

    Ever get a burst of motivation and start making all these plans only to wake up uninterested the following morning? Well, there’s no better time to start than a new year.

  3. Everyone is on the same boat

    You’re not the only one making resolutions and struggling to keep them. Discuss your plans with your friends and keep yourselves in check.

New Year’s Resolutions Week dates

Year Date Day
2027 January 1–7 Friday–Thursday
2028 January 1–7 Saturday–Friday
2029 January 1–7 Monday–Sunday
2030 January 1–7 Tuesday–Monday
2031 January 1–7 Wednesday–Tuesday