National Strawberry Day – Feb. 27, 2027

National Strawberry Day
Categories:
Tags:
FoodFruitHealthy Food
Where:
U.K.
Date change rule:
Every February 27
Holiday emoji:
🍓

National Strawberry Day sweetens the calendar every February 27, celebrating one of the world’s most beloved fruits. Dive into delicious recipes, explore their health benefits, and find creative ways to enjoy strawberries all day long. Whether fresh, frozen, or baked, there’s a perfect strawberry treat waiting for you!

Want to sponsor National Strawberry Day? Learn how

Expected National Strawberry Day Deals

While we await official 2027 promotions to drop, history shows that National Strawberry Day brings a bounty of deals. Look for discounts on fresh strawberries at grocery stores like Kroger and Whole Foods Market, while dessert spots such as The Cheesecake Factory and Dairy Queen might feature strawberry-themed specials. Expect companies like Smucker’s to highlight their strawberry jams and preserves, and Häagen-Dazs to promote strawberry ice cream flavors. Even coffee shops like Starbucks may offer limited-time strawberry beverages. We will update this page with confirmed live deals as February 27 approaches.

Platform Guide for National Strawberry Day

TikTok

Tag @www.nationaltoday.com and use #NationalStrawberryDay. Film a quick recipe video featuring strawberries, or share your favorite strawberry-picking hacks.

Instagram

Tag @nationaltoday_ and use #NationalStrawberryDay. Post vibrant photos of strawberry desserts, cocktails, or fresh fruit platters.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalStrawberryDay. Share a poll asking followers about their favorite strawberry variety or recipe.

Social Media Tips for National Strawberry Day

Individuals

Whip up a batch of homemade strawberry shortcake or blend a refreshing strawberry smoothie. Share your creations with friends and family.

Creators

Develop a unique strawberry-infused cocktail or mocktail recipe, or create a tutorial for preserving fresh strawberries for year-round enjoyment.

Brands

Run a 'Strawberry Recipe Contest' encouraging user-generated content, or offer a special discount on strawberry-flavored products for the day.

Top Brands for National Strawberry Day

  1. Driscoll's

    Founded in 1904 by Joseph “Ed” Reiter and R.F. “Dick” Porter, Driscoll's is a leading brand of fresh strawberries, raspberries, blueberries, and blackberries. The company is known for its proprietary berry varieties developed through natural breeding methods.

  2. California Strawberry Commission

    Established in 1987, the California Strawberry Commission represents more than 400 strawberry growers, shippers, and processors. It funds research, marketing, and public policy advocacy to support the state's dominant strawberry industry.

  3. Smucker's

    Founded in 1897 by Jerome Smucker, The J.M. Smucker Company is an American manufacturer of fruit spreads, ice cream toppings, beverages, and other products. Their strawberry jams and preserves are a pantry staple for many families.

  4. Häagen-Dazs

    Founded in 1960 by Reuben and Rose Mattus in The Bronx, New York, Häagen-Dazs is an American ice cream brand known for its rich, high-quality ingredients. Their Strawberry ice cream is a classic flavor, often featuring real fruit pieces.

  5. Kellogg's

    Founded in 1906 by Will Keith Kellogg, the Kellogg Company is an American multinational food manufacturing company. Their iconic Pop-Tarts, especially the Frosted Strawberry flavor, are a popular breakfast and snack item featuring the fruit.

  6. Dole Food Company

    Founded in 1851, Dole Food Company is one of the world's largest producers and marketers of fresh fruit and vegetables. They supply a wide range of produce, including fresh strawberries, to retailers globally.

  7. Starbucks

    Founded in Seattle in 1971, Starbucks is the world's largest coffeehouse chain. They frequently incorporate seasonal fruits like strawberries into their beverage and food menus, offering refreshing and innovative options.

National Strawberry Day Hero

Carl Linnaeus

Carl Linnaeus (1707–1778) was a Swedish botanist, physician, and zoologist who formalized binomial nomenclature, the modern system of naming organisms. He classified the garden strawberry, *Fragaria × ananassa*, which is the most common strawberry cultivated today, contributing significantly to our understanding of the fruit's place in the natural world.

History of National Strawberry Day

Strawberries have grown in the wild for thousands of years, and it was the French who first brought this delicious red berry into their gardens for cultivation in the 14th century. Not long afterward, English Archbishop Thomas Wolsey created the winning combination of strawberries and cream for Henry VIII’s court that so many people still enjoy today.

However, the early species of strawberries were very different from those we feast on now. It wasn’t until 1712 that a French excursion to Chile resulted in the mixing of different types of strawberry plants, and the garden strawberry we know today was born.

In the early 19th century, love for strawberries spread quickly when strawberries and cream were seen as a luxury, and the invention of the railroad meant that they could be transported quickly all around the country. New York produced bumper crops and farms also sprang up in Arkansas, Louisiana, Florida, and Tennessee. Now, 75% of U.S. strawberries are grown in California, but they are still grown in every state.

The berry’s name may be due to a number of reasons: some argue that it comes from the Old English “streawberige” because of its straw-like fronds. Others suggest that they’re so called because of farmers mulching them with straw, and there are also accounts that the berries were sold on straw skewers at markets. 

The origins of National Strawberry Day are unclear, but it has been celebrated since at least 2013. Its heart-shape and bright red color make it a symbol of love that is perfect for the romantic month of February.

National Strawberry Day timeline

1300s
Straight From the Forest

The French take the wild strawberry from the forest and into their gardens for harvesting.

1500s
The Medical Mouthful

Botanists begin naming different species of strawberry, and it is used widely for medicinal purposes.

1712
The Spy who Picked Me

The French Spy Amédée-François Frézier travels to Chile and learns of the sweeter beach strawberries, which he later introduces to Europe.

2000s
The Bigger the Better

Commercial strawberry producers increase demand by cultivating the fruit to enhance its sweet smell, size, color, and shape like a heart.

How Businesses Can Celebrate National Strawberry Day

Local businesses can celebrate National Strawberry Day by incorporating the fruit into their offerings. Restaurants and bakeries can feature special strawberry desserts, drinks, or savory dishes. Produce markets might offer discounts on fresh strawberries or host tasting events. Even non-food businesses could use strawberry-themed decor or offer small strawberry-flavored treats to customers, creating a sweet and inviting atmosphere.

National Strawberry Day FAQs

When is National Strawberry Day?

In 2027, National Strawberry Day is observed on Saturday, February 27, offering a full day to indulge in all things strawberry.

How many strawberries do Americans eat?

With their widespread appeal, strawberries remain a dietary staple; the latest figures show per capita consumption holding steady at around eight pounds per year, reflecting their versatility and delicious taste.

Which state produces the most strawberries?

The vast majority of U.S. strawberries still originate from California, which continues to dominate production with its extensive farms and favorable growing conditions, supplying fresh fruit across the country.

What are the health benefits of strawberries?

Beyond their delicious taste, strawberries offer significant health advantages, including high levels of manganese and potassium, which contribute to bone health and blood pressure regulation, alongside their well-known antioxidant properties.

National Strawberry Day Activities

  1. Harvest your own Strawberries

    If you’ve thought ahead, you’ll have planted your strawberry seeds last April and now the plants will be bearing their delicious red fruit. So you only need to pluck them off the stalks and feast on nature’s bounty.

  2. Try Strawberry Carving

    Put your creativity to the test and try carving strawberries to impress your friends. With a little dexterity, you can sculpt them into roses in honor of their plant family.

  3. Listen to Some Strawberry Songs

    There are many great songs featuring this delicious fruit, from ‘Strawberry Fields Forever’ by The Beatles to Coldplay’s ‘Strawberry Swing.’ Why not make a playlist as a musical backdrop to the day?

5 Facts About Strawberries That Make Them Even Sweeter

  1. They were a Roman remedy

    The Ancient Romans believed the fruit had medicinal purposes and prescribed them for minor ailments like sore throats, as well as more serious problems like a fever and long-term issues like depression.

  2. They’re not like any other fruit

    The Strawberry is not technically considered a berry as its seeds are on the outside (around 200 of them) — in fact, it’s the only fruit with external seeds, giving it its own special category.

  3. Each one is unique

    Strawberries’ flavor can be very variable, and this is because they’re influenced by a variety of factors, including type, the weather, and the time of harvest.

  4. They’re part of a floral family

    The tasty fruit is a member of the rose family, which explains its fragrant scent and bright color.

  5. They’re great for your love life

    The magnesium, potassium, and folate found in strawberries mean they encourage a healthy libido and makes this romantic fruit an aphrodisiac for many.

Why We Love National Strawberry Day

  1. It means spring has sprung

    The Strawberry is the first fruit to ripen in the spring. So when the first strawberries appear, it’s a sure sign that warmer weather is on the way and you can taste a new season in the air.

  2. You can support local farmers

    Strawberries are so versatile that they are grown in every single U.S. state and Canadian province. That means wherever you are, you can celebrate with a punnet of local produce.

  3. Strawberries encourage healthy hearts

    Strawberries are believed to help reduce the risk of heart disease and even certain cancers thanks to their vitamins, fiber, potassium, and acids. So eating them can give short-term pleasure as well as long-term results.

National Strawberry Day dates

Year Date Day
2027 February 27 Saturday
2028 February 27 Sunday
2029 February 27 Tuesday
2030 February 27 Wednesday
2031 February 27 Thursday