Toss Away the “Could Haves” and “Should Haves” Day – Jul. 18, 2026

Toss Away the “Could Haves” and “Should Haves” Day
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AwarenessLifestyleMental Health
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United States
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3rd Saturday of July
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Toss Away the “Could Haves” and “Should Haves” Day arrives every third Saturday in July, encouraging us to release the burden of past regrets. Created by Martha J. Ross-Rodgers, this day is a powerful call to live fully in the present. Take time to reflect, write down what holds you back, and then symbolically let it go. Embrace a future unburdened by ‘what ifs’ and ‘should haves’.

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Expected Toss Away the “Could Haves” and “Should Haves” Day Deals

As a day focused on mental well-being and personal growth, Toss Away the “Could Haves” and “Should Haves” Day typically sees a surge in promotions from wellness-oriented brands and mental health organizations. While we wait for official 2027 programs to drop, history shows that platforms like Calm and Headspace often offer discounted subscriptions to their meditation and mindfulness apps. Online therapy providers such as BetterHelp may feature special introductory rates. Bookstores like Barnes & Noble frequently highlight self-help titles and journals designed for reflection and personal development. Non-profits such as the National Alliance on Mental Illness (NAMI) and Mental Health America (MHA) may launch awareness campaigns and donation drives. We will update this page with confirmed live deals as July approaches.

Platform Guide for Toss Away the “Could Haves” and “Should Haves” Day

Instagram

Tag @nationaltoday_ and use #TossAwayDay. Share a photo or reel of a symbolic act of letting go, like writing down a regret and shredding it.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #TossAwayDay. Join community discussions about overcoming past burdens and living in the moment.

X/Twitter

Mention @NatlToday and use #TossAwayDay. Share a short, impactful message about a regret you’ve overcome or a tip for living regret-free.

Social Media Tips for Toss Away the “Could Haves” and “Should Haves” Day

Individuals

Dedicate time to a personal ritual: write down your 'could haves' and 'should haves,' then safely dispose of the paper. Focus on gratitude for the present.

Creators

Produce content (video, blog post) sharing your journey of letting go of past regrets, offering practical strategies, or interviewing mental health experts on the topic.

Brands

Host a webinar or workshop on mindfulness and resilience. Partner with a mental health organization for a donation-matching campaign, encouraging employees and customers to participate.

Organizations & Brands for Toss Away the “Could Haves” and “Should Haves” Day

  1. National Alliance on Mental Illness (NAMI)

    Founded in 1979, NAMI is the largest grassroots mental health organization in the U.S. dedicated to building better lives for the millions of Americans affected by mental illness through advocacy, education, support, and public awareness.

  2. Mental Health America (MHA)

    Established in 1909 by Clifford W. Beers, MHA is the nation's leading community-based non-profit dedicated to addressing the needs of those living with mental illness and promoting the overall mental health of all.

  3. Calm

    Launched in 2012 by Michael Acton Smith and Alex Tew, Calm is a popular meditation, sleep, and mindfulness app. It offers guided meditations, sleep stories, and breathing programs designed to reduce stress and improve focus.

  4. Headspace

    Co-founded by Andy Puddicombe and Rich Pierson in 2010, Headspace is a digital health company providing guided meditations and mindfulness training. It aims to make meditation accessible to everyone, promoting mental well-being.

  5. BetterHelp

    Founded in 2013, BetterHelp is the world's largest online counseling platform, connecting users with licensed therapists for convenient and affordable mental health support. It offers therapy via text, chat, phone, and video.

  6. Barnes & Noble

    The largest retail bookseller in the United States, Barnes & Noble was founded in 1886. It offers a vast selection of books, including numerous titles on self-help, personal development, and mindfulness, supporting the themes of this day.

  7. Lululemon

    Founded in 1998 in Vancouver, Canada, Lululemon is a global athletic apparel and accessories company. Beyond activewear, it promotes a lifestyle of well-being, often hosting community events focused on yoga, meditation, and personal growth.

Toss Away the “Could Haves” and “Should Haves” Day Hero

Martha J. Ross-Rodgers

Martha J. Ross-Rodgers is the inspirational author and motivational speaker credited with creating Toss Away the “Could Haves” and “Should Haves” Day. Her work focuses on empowering individuals to overcome past limitations and embrace a positive, forward-looking mindset. Through her books and speaking engagements, she encourages people to release the burden of regret and actively shape their future, emphasizing the importance of present-moment living.

History of Toss Away the “Could Haves” and “Should Haves” Day

Toss Away the ‘Could Haves’ and ‘Should Haves’ Day has to be one of the longest holiday names out there. The length of the name, however, masks a very simple message: don’t dwell on the things you cannot control.

Your ‘could haves’ and ‘should haves’ could take any form. It could be thinking about missed opportunities or broken relationships and wishful thinking about things you wish you had. This observance aims to encourage everyone to focus on the things that matter. You must prioritize the present and be optimistic about the future. Spend less time asking yourself questions like “why did I do that?”. Altering the past is firmly out of our control, so we must focus on the here and now. Wasting time on regrets will accomplish nothing. The idea is to live life to the fullest to have no regrets when it ends.

Today is the day to collect all of the past ‘could haves’ and ‘should haves’ and dump them in the garbage. After that, put the past behind you and embrace life to the fullest. Whenever this holiday comes calling on the third Saturday in July, that’s all it is telling you to do. Martha J. Ross-Rodgers invented this holiday several years ago. She is a motivational speaker and author who focuses on assisting people in living in the now and realizing their full potential.

Toss Away the “Could Haves” and “Should Haves” Day timeline

1949
Education at the Centre

Education is the main instigator of regret in the U.S. according to several Gallup surveys.

1990s
Regret is Defined

Psychologists define regret as a "negative emotion predicated on an upward, self-focused, counterfactual inference."

2005
Educational Regrets

A study reveals that educational choices are the major regret of many adults.

2018
Health Care Regret

People are far more likely to experience "ideal-based regrets," such as failing to follow their aspirations or living up to their full potential, according to a 2018 study.

How Businesses Can Celebrate Toss Away the “Could Haves” and “Should Haves” Day

Local businesses can support Toss Away the “Could Haves” and “Should Haves” Day by fostering a positive and forward-thinking environment. Wellness centers and spas could offer special packages promoting mindfulness and stress reduction. Bookstores can create displays featuring self-help books on letting go and personal growth. Therapy practices might host free introductory workshops on cognitive restructuring or journaling techniques. Even cafes could offer a ‘regret-free’ special, encouraging patrons to enjoy the moment.

Toss Away the “Could Haves” and “Should Haves” Day FAQs

When is Toss Away the “Could Haves” and “Should Haves” Day?

Toss Away the “Could Haves” and “Should Haves” Day 2026 falls on Saturday, July 18. It’s the perfect weekend opportunity to reflect and reset your mindset.

How many Americans experience mental health challenges related to regret?

While specific statistics on regret-related mental health are hard to pinpoint, studies show that approximately 1 in 5 U.S. adults (57.8 million people) experience mental illness each year. Regret can be a significant contributing factor to conditions like anxiety and depression.

What are the benefits of letting go of past regrets?

Letting go of past regrets can significantly improve mental well-being, leading to reduced stress, increased self-compassion, and greater emotional freedom. It allows individuals to focus energy on present opportunities and future goals rather than dwelling on what cannot be changed.

What is the origin of Toss Away the “Could Haves” and “Should Haves” Day?

Toss Away the “Could Haves” and “Should Haves” Day was founded by author and motivational speaker Martha J. Ross-Rodgers. Her goal was to create a specific day dedicated to encouraging people to release the mental burdens of past decisions and embrace the present.

How to Observe Toss Away the “Could Haves” and “Should Haves” Day

  1. Learn to let go

    To enjoy the future, you must let go of the past. Let go of the things that have been weighing you down and live in the present

  2. Share your new resolution

    Share your new resolution with others. Post on social media with the hashtag #TossAwayTheCouldHavesAndShouldHavesDay to encourage people to participate.

  3. Set clear goals for the future

    Set realistic goals for your future. Take control of your life and make sure you never have to look back in regret again.

5 Interesting Facts About Regret

  1. Poor decision-making

    Regret can trigger a bias in your decision-making ability, leading to poor choices.

  2. Anxiety triggers

    Regret can cause anxiety as you constantly consider perceived better choices or behaviors.

  3. Melancholia

    Strong feelings of regret can cause feelings of dysphoria and sadness.

  4. Bowed head

    Erratic feelings of guilt and shame are common side effects of regret.

  5. Health dangers

    Regret can lead to chronic stress, which harms the hormonal and immune systems.

Why Toss Away the “Could Haves” and “Should Haves” Day is Important

  1. Living a stress-free life

    You will end up living a very complicated and stressful life if you regret every decision you make that leads to failure. Don't be afraid to display your vulnerable side, and don't be terrified of failing so much that it paralyzes you into inaction.

  2. Reinforcing a positive outlook

    Regret taints your perspective of the future. While you're sitting around feeling stupid it strengthens the belief that things will always be the same.

  3. Living a fulfilled life

    As regret frequently causes people to feel guilt over decisions or how they have spent their lives, it can greatly impede happiness. Avoiding it is the first step towards a fulfilled life.

Toss Away the “Could Haves” and “Should Haves” Day dates

Year Date Day
2026 July 18 Saturday
2027 July 17 Saturday
2028 July 15 Saturday
2029 July 21 Saturday
2030 July 20 Saturday