Lakshmi Puja – Nov. 8, 2026

Lakshmi Puja
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Categories:
Tags:
Cultural HolidaysHinduIndian Holidays
Where:
India
Date change rule:
15th day of the Kartik month (late October–mid November)
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Lakshmi Puja marks a significant day in the Hindu calendar, observed on November 8, 2026. This sacred observance honors Goddess Lakshmi, the deity of wealth, prosperity, and good fortune, alongside Lord Ganesha and Goddess Saraswati. Devotees light lamps, perform rituals, and open their homes to invite blessings. Discover ways to participate, share traditions, and embrace the spirit of auspiciousness.

Want to sponsor Lakshmi Puja? Learn how

Expected Lakshmi Puja Deals

For Lakshmi Puja, the focus shifts from commercial deals to the acquisition of traditional items for worship and celebration. Families prepare for the puja by purchasing new clothes, sweets like ladoos and barfis, and essential puja items such as idols of Lakshmi and Ganesha, diyas (earthen lamps), incense, and flowers. Many local Indian grocery stores, specialty shops, and online retailers like Patel Brothers, House of Spices, and Amazon India see increased sales of these goods. Community centers and temples may host special events or fundraising drives to support cultural preservation and charitable initiatives. We encourage supporting local businesses and artisans who provide these traditional offerings.

Platform Guide for Lakshmi Puja

Instagram

Tag @nationaltoday_ and use #LakshmiPuja. Share vibrant photos of your home decorations, rangoli designs, and puja preparations.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #LakshmiPuja. Share community event details, traditional recipes, and stories of family celebrations.

YouTube

Subscribe to @NationalToday for holiday video content. Share tutorials on performing puja rituals or making traditional sweets.

Social Media Tips for Lakshmi Puja

Individuals

Decorate your home with diyas and rangoli, perform the Lakshmi Puja with your family, and share traditional sweets with loved ones. Keep your doors open to welcome the goddess.

Creators

Produce video content showcasing the elaborate puja rituals, traditional festive attire, or a step-by-step guide to making homemade Diwali sweets like gulab jamun or karanji.

Brands

Offer special collections of traditional Indian wear, puja essentials, or festive sweet boxes. Partner with local community organizations for cultural events or donation drives.

Organizations & Brands for Lakshmi Puja

  1. Haldiram's

    Founded in 1937 in Bikaner, India, Haldiram's is a renowned manufacturer of sweets, snacks, and ready-to-eat foods. During Lakshmi Puja and Diwali, their traditional Indian sweets and namkeens are highly sought after for offerings and family celebrations.

  2. Tanishq

    A leading Indian jewelry brand from the Tata Group, Tanishq was established in 1994. Buying gold and silver is considered auspicious during Lakshmi Puja, making Tanishq a popular choice for devotees seeking traditional and contemporary designs.

  3. Fabindia

    Established in 1960, Fabindia is an Indian retail company that sources garments, home furnishings, and organic products from rural artisans. Their traditional attire and home decor items are popular for festive occasions like Lakshmi Puja, promoting Indian craftsmanship.

  4. P&G India

    Procter & Gamble India is a major consumer goods company. During Diwali and Lakshmi Puja, they often run campaigns promoting household cleaning products and personal care items, aligning with the festive tradition of cleaning and purifying homes.

  5. Indian Cultural Center

    Various Indian Cultural Centers worldwide promote Indian heritage and traditions. They often organize community Lakshmi Puja celebrations, cultural performances, and educational workshops, fostering a sense of belonging and preserving customs.

  6. Hindu American Foundation (HAF)

    Founded in 2003, HAF is a non-profit advocacy organization for the Hindu American community. They work to educate the public about Hinduism and often share resources and information about significant festivals like Lakshmi Puja.

  7. ITC Foods

    A division of the Indian conglomerate ITC Limited, ITC Foods produces a wide range of food products including snacks, biscuits, and ready-to-eat meals. Their festive offerings and gift packs are popular during Lakshmi Puja, catering to modern celebrations.

Lakshmi Puja Hero

Goddess Lakshmi

Goddess Lakshmi is the central deity honored during Lakshmi Puja, revered as the Hindu goddess of wealth, fortune, power, beauty, fertility, and prosperity. She is often depicted seated on a lotus, holding a lotus bud, and showering gold coins, symbolizing spiritual and material abundance. Her worship during this festival is believed to bring blessings and remove financial obstacles for devotees.

History of Lakshmi Puja

Lakshmi Puja is an annual ritual, performed on the third and most important day of Deepawali. The ‘Puja’— meaning ‘worship’— falls on the 15th day of the Kartik month. It is a part of the year’s most auspicious Hindu festival. Hindus perform the rite in their homes, requesting that the deity visit their household.

Earthen lamps are lit in different places around the house to attract the Goddess. Upon the conclusion of the main ritual, sweets are distributed throughout the home and the young take blessings from their elders. According to Hindu mythology, the Puja is performed to extinguish the bad energy in the home. Fireworks are also often lighted at the entrances of homes to ward off evil spirits.

It is believed that Lakshmi Puja erases all the sins of the past, so people can start on a fresh page and a repented soul. Millions of devotees mark the date of the festival to initiate new things and move forward in life. The purchase of new electronics, or a hefty investment is common during the day of the Puja. People clean and decorate their homes to entice the Goddess. Delicacies are prepared at home, and devotees offer sweet treats and fineries to the Goddess. The inspiration behind the cleaning and preparation is to welcome Goddess Lakshmi into the home. Scriptures say that it is important to please the Goddess, for she holds the power to our wealth and prosperity.

Lakshmi Puja timeline

6th Century
The First Mention

Goddess Lakshmi’s grandiosity is featured in the “Puranas” — the Hindu chronicles of gods and kings.

10th Century
Subheading

Lakshmi and Vishnu shrines are discovered in separate temples built in the 7th century.

15th Century
The Hindu Calendar

The Hindu calendar system gains popularity among all Hindus, and religious observances continue to be observed according to it.

2020
Biggest Lakshmi Puja

Bengal Lakshmi Puja or Kojagari Puja is performed in West Bengal, India, with more than a hundred thousand devotees in attendance.

How Businesses Can Celebrate Lakshmi Puja

Local businesses, especially those catering to the South Asian community, can celebrate Lakshmi Puja by decorating their premises with traditional lights and rangoli. Offering special festive discounts on traditional clothing, jewelry, sweets, or home decor can attract customers. Restaurants might feature special thalis or festive menus. Businesses can also host community events, sponsor local puja gatherings, or donate to cultural organizations, demonstrating respect for the tradition and engaging with the community.

Lakshmi Puja FAQs

When is Lakshmi Puja?

Lakshmi Puja 2026 is observed on Sunday, November 8, falling on the darkest night of the Hindu lunisolar calendar, the 15th day of the Kartik month. This auspicious day invites blessings of wealth and prosperity.

How many people celebrate Lakshmi Puja?

Lakshmi Puja is a central observance during Diwali, celebrated by over a billion Hindus worldwide. In India alone, approximately 80% of the population identifies as Hindu, making it a widely observed festival.

What is the significance of Lakshmi Puja?

Lakshmi Puja signifies the worship of Goddess Lakshmi, who bestows wealth, prosperity, and good fortune. It is believed that on this day, Goddess Lakshmi visits homes that are clean and well-lit, bringing her blessings for the coming year.

How is Lakshmi Puja celebrated?

Lakshmi Puja is celebrated with great devotion through elaborate rituals. Homes are thoroughly cleaned and decorated with diyas and rangoli, and special offerings of sweets, fruits, and flowers are made to the deities.

How to Observe Lakshmi Puja

  1. Prepare sweets at home

    There are a ton of easy-to-make Indian sweets recipes on the Internet. A gallon of whole milk, half a cup of boiled rice, sugar, and some almonds, and you’ve got yourself a bowl of kheer. On Lakhsmi Puja, recreate the ambiance of a traditional Indian household in your kitchen.

  2. Clean your house

    We’re talking deep cleaning, okay! Carpet off, chandelier down, entertainment center turned off, fridge defrost kind of cleaning. Go bananas with your Kleenex and rubber gloves and wipe down every nook and corner.

  3. Light a lamp

    An earthen lamp, ‘Diya,’ is more than a decoration. It symbolizes purity, goodness, and the exit of darkness from a space. Since Lakshmi Puja falls on the new moon — ‘Amavasya’ —the pitch-black darkness of the sky is substituted by the lamp. This Lakshmi Puja extinguishes the darkness of your life by lighting up a lamp.

5 Gripping Facts About Goddess Lakshmi

  1. The Goddess of wealth

    Goddess Lakshmi is described as the true source of prosperity and fortune in Hinduism.

  2. The golden skin

    Goddess Lakshmi’s skin is always painted gold to present her position as a ‘boon giver’ to her devotees.

  3. The red symbolism

    Goddess Lakshmi is always dressed in red color, which depicts her blood-like constant movements and fluidity.

  4. The currency claim

    Currency or fortune in Hinduism is referred to as ‘Lakshmi.’

  5. The October glory

    Goddess Lakshmi is worshipped throughout the year — with special puja sessions in October.

Why Lakshmi Puja is Important

  1. It marks a new beginning

    Deepawali and Lakshmi Puja are Hindu festivals that serve as a reset button. As the family members come around and chant to the Goddess's honor, new ledgers and accountancy books are put at the idol's feet for blessings. It's a transcendent experience that propels people forward into the next phase of their life.

  2. It’s a hope for a better tomorrow

    Lakshmi Puja brings new optimism and promise to the Hindu community. As devotees gather around to worship the goddess, there’s a prayer to absolve the sins of the past and to fill the future with wealth and fortune.

  3. It brings everyone together

    Lakshmi Puja is a part of the five-day Deepawali celebration, which brings everyone together. Long-distance distance relatives travel home to celebrate the festival with their kin, and sweets/gifts are exchanged with the neighbors and communities. It is the biggest Hindu festival of the year.

Lakshmi Puja dates

Year Date Day
2025 October 20 Monday
2026 November 8 Sunday