National Nothing Day – Jan. 16, 2027

National Nothing Day
Categories:
Tags:
Funny
Where:
United States
Date change rule:
Every January 16
Holiday emoji:
🧘

National Nothing Day arrives every January 16, offering a unique opportunity to consciously embrace idleness and simply ‘do nothing.’ This annual observance, started in 1973, encourages a much-needed break from constant activity. Take a moment to pause, reflect, and enjoy the quiet satisfaction of non-doing.

Want to sponsor National Nothing Day? Learn how

Expected National Nothing Day Deals

While National Nothing Day isn’t typically associated with retail promotions, many brands lean into the theme of relaxation and self-care. Look for deals from companies like Calm and Headspace on meditation subscriptions, or discounts on cozy loungewear from Parachute Home. Retailers like Target and Walmart might feature sales on books, puzzles, or streaming services, perfect for a day of intentional idleness. Local spas and wellness centers could offer special packages for ultimate relaxation. We will update this page with confirmed live deals as January 16 approaches.

Platform Guide for National Nothing Day

Instagram

Tag @nationaltoday_ and use #NationalNothingDay. Share photos or Reels of your most relaxed moments or humorous takes on doing absolutely nothing.

TikTok

Tag @www.nationaltoday.com and use #NationalNothingDay. Create short, funny videos showcasing your best ‘nothing’ activities, from staring at walls to napping.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #NationalNothingDay. Ask your community how they plan to celebrate by doing nothing, or share tips for ultimate relaxation.

Social Media Tips for National Nothing Day

Individuals

Dedicate the day to a digital detox. Turn off notifications, put away screens, and simply exist without obligation or external input. Enjoy a quiet walk or a long nap.

Creators

Produce content that ironically celebrates the day. Film a 'how-to' guide on doing nothing effectively, or a 'day in the life' video where nothing happens. Use humor to engage your audience.

Brands

Launch a 'do nothing' challenge, encouraging followers to share their most relaxing moments using your product (if applicable). Offer a giveaway of comfort-focused items or a 'day off' prize.

Top Brands for National Nothing Day

  1. Calm

    Founded in 2012 by Michael Acton Smith and Alex Tew, Calm is a leading meditation and sleep app. It offers guided meditations, sleep stories, and breathing programs designed to help users relax and find inner peace, perfectly aligning with the spirit of National Nothing Day.

  2. Headspace

    Co-founded by Andy Puddicombe and Rich Pierson in 2010, Headspace is a popular mindfulness and meditation app. It provides tools and resources to reduce stress, improve focus, and enhance overall well-being, making it an ideal companion for a day of intentional non-activity.

  3. Parachute Home

    Founded in 2014 by Ariel Kaye, Parachute Home is a direct-to-consumer brand specializing in premium bedding, bath, and loungewear. Their comfortable and high-quality products are designed to enhance relaxation and make staying home and doing nothing feel luxurious.

  4. Netflix

    Founded in 1997 by Reed Hastings and Marc Randolph, Netflix revolutionized home entertainment. As a global streaming service, it offers an endless library of movies and TV shows, providing the ultimate distraction for those choosing to do 'nothing' but binge-watch.

  5. Lush

    Founded in 1995 in Poole, England, by Mark Constantine and Liz Weir, Lush is known for its handmade cosmetics, bath bombs, and skincare. Their products encourage self-care rituals, making them perfect for a relaxing bath or pampering session on National Nothing Day.

  6. Chubbies

    Founded in 2011 by four Stanford University graduates, Chubbies is an apparel brand known for its comfortable, casual shorts and loungewear. Their focus on weekend wear and relaxed styles makes them a fitting brand for embracing a day of leisure and doing nothing.

  7. Kindle

    Launched by Amazon in 2007, the Kindle e-reader revolutionized digital reading. With its lightweight design and vast library, it offers a perfect way to unwind and immerse oneself in a book without the distractions of a full-featured tablet, ideal for National Nothing Day.

National Nothing Day Hero

Harold Coffin

Harold Coffin, a former San Francisco Examiner columnist, is credited with founding National Nothing Day in 1973. His intention was to create a day where people could simply 'do nothing' without guilt or pressure. Coffin envisioned it as an unofficial holiday for relaxation and a break from the constant demands of modern life, encouraging a moment of collective pause and reflection.

History of National Nothing Day

In 1972, journalist Harold Pullman Coffin proposed National Nothing Day as a “non-event” to be observed — by doing nothing — every January 16. The next year, National Nothing Day made “Chase’s Calendar of Events,” a publication that marks annual occasions in print since the 1950s. National Nothing Day is sponsored by Coffin’s own “National Nothing Foundation.” Unsurprisingly, there is nothing to be found about that organization. True to its title, it doesn’t even have a website.

Here’s a fact that may seem to denote the idea of “nothing.” Martin Luther King day falls on the third Monday of January, one out of every seven years. The event is concurrent with National Nothing Day, which would seem to expropriate the idea that there is nothing going on on National Nothing Day every year. Since MLK is celebrated for his nonviolent activism during the Civil Rights Movement, many might refute the idea of nothingness during this particular day.  

Not only this, there are other days celebrated in contrast to this idea of nothingness. In an opposition to National Nothing Day, the Realist Society of Canada (RSC) has a religious holiday called There’s Always Been Something Day, pronounced THABS, which is dedicated on July 8 to the celebration of the “realization that if there was ever nothing, there would be nothing now.”

History is full of debates between philosophers and writers on the study of “nothing.” Because the question is, what is nothing? To answer the question of nothing, one must find the meaning of nothing. Even the true nature of “nothingness” in outer space causes disagreements between experts, because many claim even a true space devoid of anything is not nothing, because in space quantum particles exist even without gravity. 

On National Nothing Day, promotion of the day is kind of contradictory, because the day is meant as an “un-event,” which means it should not be seen as an event and refers to a thing of no importance, consequence or interest.

National Nothing Day timeline

1992
That’s quite a pitch

The “Seinfeld” episode airs, featuring Jerry and George pitching “a show about nothing” to a TV executive.

1973
On the books for real

National Nothing Day is listed in Chase’s Calendar of Events.

1972
A little too much free time?

Coffin proposes the day of non-observance.

1956
A modest proposal?

The mayor of Birmingham, Alabama floats the idea of a National Nothing Week, and the AP disseminates the story.

How Businesses Can Celebrate National Nothing Day

Local businesses can humorously embrace National Nothing Day by offering ‘nothing’ deals or promoting relaxation. Cafes might offer a ‘silent hour’ with no music or Wi-Fi, encouraging patrons to simply sit and observe. Spas and wellness centers can promote special ‘do nothing’ packages for massages or quiet meditation sessions. Bookstores could curate displays of books on mindfulness or self-care, inviting customers to browse leisurely. The key is to create an atmosphere that encourages a break from the usual hustle and bustle, allowing customers to genuinely unwind.

National Nothing Day FAQs

When is National Nothing Day?

In 2027, National Nothing Day is observed on Saturday, January 16. This provides a fantastic chance to kick off the weekend with a commitment to relaxation and non-doing, free from daily obligations.

Who invented National Nothing Day?

The concept of National Nothing Day originated with Harold Coffin, who proposed the idea in 1973. He aimed to create a non-event, a day explicitly for people to exist without purpose or pressure, highlighting the value of idleness in a busy world.

What is the purpose of National Nothing Day?

National Nothing Day encourages individuals to step away from their routines and embrace idleness. It’s an annual invitation to pause, de-stress, and perhaps even find a deeper appreciation for the simple act of existing without obligation or external demands.

Is doing nothing actually doing something?

The very act of observing National Nothing Day by choosing to ‘do nothing’ raises an interesting question about the nature of action. It suggests that even in stillness, there’s an intentionality that transforms non-action into a form of doing, especially when it’s a deliberate break.

How to Observe National Nothing Day

  1. Work the word into every sentence

    “Nothing doing.” “I got nothing.” “Nothing like it.” “Not for nothing.” The list goes on. See if friends pick up on it, and if not, tell them all about National Nothing Day.

  2. Do nothing

    It might be a nice exercise of self discipline to see how long you can go without doing anything. Of course, staring at a wall is still staring, not doing nothing, but the attempt could be interesting. It may lead into a Zen state of mind!

  3. Say nothing

    Take a day-long vow of silence, and don’t say a word to anyone. Just carry your phone with an open web page like this one, and flash the explanation when your friends are confused.

5 Amazing Facts About Nothingness

  1. We popped out of it

    In the Christian faith, God is said to have created the universe “ex nihilo,” “out of nothing.”

  2. Or did we?

    In Buddhism, nothingness can be a meditative state, a feature of reality, or an analysis of existence.

  3. No way, Jose

    In “Les Miserables,” Victor Hugo states, “There is no such thing as nothingness, and zero does not exist. Everything is something. Nothing is nothing.”

  4. The space between

    Outer space is not technically full of nothingness, as it contains a low-density plasma of hydrogen and helium, and the cosmic forces that affect them.

  5. It’s all about you

    The members of Metallica don’t remember the original reason for writing their song “Nothing Else Matters,” so these days they sing it about their fans, since nothing matters to the band but them.

Why We Love National Nothing Day

  1. It’s quite philosophical

    Like it or not, thinking about the nature of nothing can transform the mind into some deep contemplative territory. Nothing — pun intended — wrong with exercising the brain!

  2. It’s a nice rest

    Procrastinators, overworked people, workers with a backlog, pretty much anybody could use an excuse to sit back and take a day-long breather. Let your blood pressure subside, and if you’re drowsy let yourself sleep. It’s National Nothing Day.

  3. It’s a clever invention

    It takes a sense of humor to be able to observe a day of no observations. Enjoy the dichotomy. Today’s the day to let yourself off the hook, in case you were planning to get many things done.

National Nothing Day dates

Year Date Day
2027 January 16 Saturday
2028 January 16 Sunday
2029 January 16 Tuesday
2030 January 16 Wednesday
2031 January 16 Thursday

Let’s get social

Here are some special hashtags for the day.

#observances # commitments #responsibilities