- Categories:
- Relationship
- Tags:
- AppreciationElderlyParents
- Where:
- New Zealand
- Date change rule:
- Every October 27 through November 1
- Holiday emoji:
- 👵👴
Grandparents Week is celebrated annually from October 27 to November 1 in New Zealand, recognizing the profound dedication and support grandparents offer their families. Established by the Worlds of Wellington Trust, this week encourages everyone to pause and appreciate the individuals who pour their time, effort, and love into raising and caring for the next generation. Take time this week to send a card, share a meal, or simply offer a heartfelt hug to the grandparents in your life.
Want to sponsor Grandparents Week? Learn how
Expected Grandparents Week Deals
As Grandparents Week approaches, businesses often highlight opportunities for families to show appreciation. While specific 2027 promotions are yet to be announced, we anticipate gift retailers like Hallmark and Things Remembered to feature personalized gifts and cards. Local florists, such as Interflora New Zealand, may offer special arrangements. Family-friendly restaurants like The Coffee Club (NZ-based) and Lone Star Cafe & Bar (NZ-based) could run specials for multi-generational dining. Online photo services like Snapfish and Shutterfly are expected to promote photo albums and custom keepsakes. We will update this page with confirmed live deals as October 27 approaches.
Platform Guide for Grandparents Week
Mention National Today (facebook.com/nationaltoday) and use #GrandparentsWeekNZ. Share heartwarming stories or photos of your grandparents.
Tag @nationaltoday_ and use #GrandparentsWeekNZ. Post photos or reels celebrating your grandparents and their impact.
YouTube
Subscribe to @NationalToday for holiday video content. Create a short video interviewing your grandparents about their life advice.
Grandparents Week Hero
Marian McQuade
History of Grandparents Week
While having grandparents is a fairly common phenomenon today, this wasn’t always the case. It was only recently, in the course of human history, that people have lived long enough to be grandparents for a considerable amount of time. Grandparents first became common around 30,000 years ago, according to archaeological evidence found in Europe. This rise in life expectancy is often attributed as the reason for an “explosion of new tool types and art forms” in Europe, and also the reason why modern humans outlived others in the homo genus, like the Neanderthals. What is not certain, however, is what caused this hike in longevity.
The use of the prefix ‘grand’ can be dated back to the beginning of the 13th century. It is derived from the Anglo-French ‘graund’ and Latin ‘magnus.’ Grandparents are referred to as many variations of the words ‘grandmother’ and ‘grandfather.’ In English, they can be referred to as grandpa/ grandma, gramps/ granny, or nan/ pop. In many other parts of the world, there are different names for paternal and maternal grandparents. For example, in much of South Asia, a person’s maternal grandparents are referred to as ‘nana’ (grandfather) and ‘nani’ (grandmother), whilst paternal grandparents are referred to as ‘dada’ (grandfather) and ‘dadi’ (grandmother).
Grandparents have played varying roles in childcare throughout history and across cultures. Today, it is common to see grandparents helping their children by babysitting.
Grandparents Week timeline
Live expectancy rises, making grandparenthood possible.
The ‘grand’ in grandparents emerges due to linguistic development.
New Zealand becomes a nation.
The first Grandparents Week is celebrated in New Zealand.
How Businesses Can Celebrate Grandparents Week
Local businesses can honor Grandparents Week by creating family-focused experiences and special offers. Restaurants could offer ‘grandparent dine free’ promotions or special family meal packages. Retailers might curate gift guides featuring items perfect for grandparents, from cozy home goods to personalized keepsakes, and offer a small discount. Community centers could host intergenerational events like storytelling sessions, craft workshops, or game days, fostering connections and celebrating the wisdom of elders. Emphasize the value of family and appreciation in all marketing efforts.
Grandparents Week FAQs
When is Grandparents Week?
Grandparents Week 2026 runs from Tuesday, October 27 through Sunday, November 1 in New Zealand. It’s a dedicated time to acknowledge the enduring love and support that grandparents provide.
How many grandparents are there in New Zealand?
According to recent data, a significant portion of New Zealand’s adult population are grandparents, with many actively involved in childcare. This highlights the widespread impact and importance of grandparents across the nation.
What is the significance of Grandparents Week?
Grandparents Week in New Zealand serves as a vital reminder to honor the unique role grandparents play in families and communities. It’s a time to celebrate their wisdom, experience, and the unconditional love they share.
Who established Grandparents Week in New Zealand?
Grandparents Week in New Zealand was established by the Worlds of Wellington Trust. Their initiative created a dedicated period to formally recognize and appreciate the profound contributions of grandparents to their families and society.
Grandparents Week Activities
Call your grandparents
If you have grandparents, give them a call this week. It’s important to tell them how much you love them!
Make them a card
Show a little more appreciation for your grandpa or grandma by making them a card. They’ll love it!
Visit them
If it’s possible, visit your grandparents. Spend some quality time with them.
5 Interesting Facts About Grandparents
Half an adult life
The average person will be a grandparent for half of their adult life.
More grandmas
Because women have higher life expectancies, there tend to be more grandmas in the world than grandpas.
1900s grandparents
Less than 50% of adolescents had grandparents in 1900.
Childcare
Over half of the grandparents in the United States and Europe partake in childcare.
Grandparents Day
There’s another holiday for grandparents — it’s called Grandparents Day!
Why We Love Grandparents Week
It highlights how important grandparents are
Grandparents play a very important role in the lives of their kids and grandkids. Grandparents Week is a reminder of how important they are.
It is an appreciation reminder
Grandparents Week is a perfect reminder to appreciate your grandparents. Show them how much you love them every chance you get this week.
It’s an excuse to spend time with them
Grandparents Week is a perfect excuse to spend time with your grandparents. Not that you need one.
Grandparents Week dates
| Year | Date | Day |
|---|---|---|
| 2026 | October 27–November 1 | Tuesday–Sunday |
| 2027 | October 27–November 1 | Wednesday–Monday |
| 2028 | October 27–November 1 | Friday–Wednesday |
| 2029 | October 27–November 1 | Saturday–Thursday |
| 2030 | October 27–November 1 | Sunday–Friday |
Social Media Tips for Grandparents Week
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