- Categories:
- Special Interest
- Tags:
- AppreciationAwareness
- Where:
- United States
- Date change rule:
- Every February 15
- Holiday emoji:
- ✊🏿✨
National Black Girl Magic Day shines a light on the inherent power, beauty, and resilience of Black women every February 15. This day encourages celebration, recognition, and advocacy for Black women and girls across all facets of society. Discover ways to support, empower, and amplify Black voices in your community.
Want to sponsor National Black Girl Magic Day? Learn how
Expected National Black Girl Magic Day Deals
For National Black Girl Magic Day, the focus shifts from commercial deals to impactful support and advocacy. Organizations like Black Girls CODE and The Loveland Foundation often partner with corporate sponsors for donation-matching campaigns, amplifying their missions to empower and heal. Brands like SheaMoisture and Fenty Beauty frequently highlight initiatives supporting Black women entrepreneurs and community programs through their social channels and dedicated campaigns. Look for opportunities to donate, volunteer, or purchase from Black-owned businesses that reinvest in the community. We encourage visiting official organizational websites to find direct ways to contribute and participate in meaningful activations.
Platform Guide for National Black Girl Magic Day
Tag @nationaltoday_ and use #BlackGirlMagicDay. Share inspiring stories, vibrant art, and personal reflections celebrating Black women.
X/Twitter
Mention @NatlToday and use #BlackGirlMagicDay. Join conversations about advocacy, share resources, and highlight achievements of Black women leaders.
Mention National Today (facebook.com/nationaltoday) and use #BlackGirlMagicDay. Post about local events, community initiatives, and personal tributes to Black women who inspire you.
National Black Girl Magic Day Hero
CaShawn Thompson
History of National Black Girl Magic Day
National Black Girl Magic Day takes place on February 15. While Black women should be celebrated every day, a special day of recognition is a reminder of how remarkable Black women are. Black Girl Magic was created by CaShawn Thompson in 2013 when she started the movement #BlackGirlsAreMagic. The campaign name has since been shortened and popularized as #BlackGirlMagic. The campaign has found takers in both men and women alike. CaShawn spoke about Gloria Richardson, a civil rights worker and warrior, as one of the inspirations behind the term.
Richardson’s steadfast commitment to fighting for civil rights has been popularized by the image of her pushing away a bayonet at a protest in Maryland. This image fueled CaShawn to start a women-led revolution of her own that culminated in the #BlackGirlMagic movement. She mainly relied on digital activism to uniquely celebrate Black women and their history.
National Black Girl Magic Day is important because it celebrates how Black women make space for themselves, celebrate themselves, and connect. The hashtags used in the digital movement also help Black women to connect and form communities. Hashtags such as #beingablackgirlislit #blackgirlmagic #melaninpopping are used by Black women to build these communities and find ways to support each other in real life as well. National Black Girl Magic Day is the day to celebrate every Black woman and her incredible life unapologetically. After all, Black women are indispensable to American society.
National Black Girl Magic Day timeline
The first attempt at an organized focus on the history of Black people begins.
The first celebration takes place in Kent State.
The first celebrations in the U.K. take place in London.
The first celebration of Black History Month takes place in Berlin.
How Businesses Can Celebrate National Black Girl Magic Day
Local businesses can authentically celebrate National Black Girl Magic Day by amplifying Black women’s voices and supporting Black-owned enterprises. Consider hosting a pop-up market featuring Black women entrepreneurs, sponsoring a local mentorship program for young Black girls, or dedicating a portion of sales to a Black women’s advocacy organization. Promote inclusivity in your marketing and highlight Black women in your leadership or customer base. Engage in meaningful conversations and commit to actionable steps towards equity.
National Black Girl Magic Day FAQs
When is National Black Girl Magic Day?
In 2027, National Black Girl Magic Day is observed on Monday, February 15, providing a focused start to the week for advocacy and celebration.
What does 'Black Girl Magic' mean?
Coined by CaShawn Thompson in 2013, ‘Black Girl Magic’ is a cultural movement affirming the extraordinary achievements and inherent worth of Black women. It serves as a powerful reminder of their collective brilliance and unwavering spirit.
How many Black women are in leadership roles?
Despite being highly educated and ambitious, Black women face unique barriers to advancement. Approximately 4% of senior management roles are held by Black women, with even fewer reaching CEO positions, underscoring the ongoing need for equitable opportunities.
How can I celebrate National Black Girl Magic Day?
To honor this day, consider volunteering for a mentorship program for young Black girls, attending local events celebrating Black culture, or educating yourself on issues affecting Black women. Personal acts of recognition and advocacy make a significant impact.
How to Observe National Black Girl Magic Day
Celebrate yourself
You cannot celebrate National Black Girl Magic Day without celebrating yourself. Wish yourself and your Black women friends a very Happy National Black Girl Magic Day, and celebrate with a party or a casual day off.
Read up on the history
Another great way to observe National Black Girl Magic Day is by learning the history of Black women. Learn about the Black women who came before you and their contribution to the fight for equality and justice.
Support businesses of Black women
Convert your words into actions by supporting businesses led by Black women. Observe National Black Girl Magic Day by giving shout-outs to brands by Black women that you love.
5 Remarkable Black Women In History
Isabel de Olvera
She set out to explore the world in the 1600s and was one of the first female explorers.
Millie and Christine McKoy
The conjoined twins, who were born in 1851, were genealogical wonders.
Frances Thompson
She was one of the first transgender advocates and also lived according to her own gender identity in Memphis.
Augusta Savage
She was the first Black artist elected to the National Association of Women Painters and Sculptors.
Barbara Jordan
She was the first Black woman elected to the state senate.
Why National Black Girl Magic Day is Important
It’s a fight for equality
The road to equality is still long, and the fight for it is being fought every day. National Black Girl Magic Day reminds us of the progress made for equality and the progress that still needs to be made.
It builds communities
Celebrations such as National Black Girl Magic Day build communities by bringing together Black women with similar concerns, passions, and interests. You can find your tribe on National Black Girl Magic Day.
It celebrates Black excellence
The biggest reason why we love National Black Girl Magic Day is that it celebrates Black excellence. The day acknowledges the beautiful Black women in history and the Black women who continue to do so every day.
National Black Girl Magic Day dates
| Year | Date | Day |
|---|---|---|
| 2027 | February 15 | Monday |
| 2028 | February 15 | Tuesday |
| 2029 | February 15 | Thursday |
| 2030 | February 15 | Friday |
| 2031 | February 15 | Saturday |
Social Media Tips for National Black Girl Magic Day
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