Spunky Old Broads Day – Feb. 1, 2027

Spunky Old Broads Day
Categories:
Tags:
AppreciationElderlyWomen
Where:
United States
Date change rule:
Every February 1
Holiday emoji:
💪

Spunky Old Broads Day, marked annually on February 1, celebrates women over 50 who live life with zest and defy aging stereotypes. This day encourages women to embrace their wisdom, experience, and vibrant spirit. Join the movement by sharing inspiring stories, connecting with spirited women, and planning empowering activities.

Want to sponsor Spunky Old Broads Day? Learn how

Expected Spunky Old Broads Day Deals

As Spunky Old Broads Day approaches, expect to see promotions centered around self-care, wellness, and empowering experiences for women over 50. Brands like Olay and Chico’s often feature age-positive campaigns, while travel companies such as Grand Circle Travel may highlight adventure packages. Look for special discounts on spa treatments, fitness classes, and educational workshops designed to inspire and uplift. Online retailers might offer deals on books by inspiring female authors or unique gifts celebrating resilience. We will update this page with confirmed live deals as February 1 approaches.

Platform Guide for Spunky Old Broads Day

Instagram

Tag @nationaltoday_ and use #SpunkyOldBroadsDay. Share photos and reels celebrating vibrant women, their achievements, and their zest for life.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #SpunkyOldBroadsDay. Share inspiring stories of ‘spunky old broads’ in your community.

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #SpunkyOldBroadsDay. Highlight accomplished women over 50 in professional settings, celebrating their leadership.

Social Media Tips for Spunky Old Broads Day

Individuals

Celebrate the 'spunky old broads' in your life by sharing their stories, sending them a thoughtful gift, or planning a fun outing that embraces their vibrant spirit.

Creators

Produce content that challenges ageist stereotypes, showcases the achievements of women over 50, or offers tips for living a fulfilling life at any age. Use empowering visuals.

Brands

Launch a campaign that highlights the contributions and buying power of women over 50. Partner with influencers in this demographic for authentic endorsements and engagement.

Top Brands for Spunky Old Broads Day

  1. AARP

    Founded in 1958 by Ethel Percy Andrus, AARP is a powerful interest group in the United States, advocating for the rights and well-being of people aged 50 and over. It provides information, resources, and discounts to its millions of members.

  2. Olay

    A flagship brand of Procter & Gamble, Olay has been a leader in skincare since its founding in 1952. Known for its anti-aging creams and serums, Olay consistently champions age-positive beauty and empowers women at every stage of life.

  3. Chico's

    Established in 1983 on Sanibel Island, Florida, Chico's is a women's clothing retailer known for its unique, comfortable, and stylish designs catering primarily to women over 40. The brand focuses on flattering fits and versatile pieces.

  4. Grand Circle Travel

    Founded in 1958, Grand Circle Travel specializes in international travel for Americans aged 50 and over. They offer culturally immersive tours and cruises, encouraging older adults to explore the world and embrace new adventures.

  5. Eileen Fisher

    Eileen Fisher launched her eponymous fashion brand in 1984 with four simple garments and a vision for comfortable, elegant clothing for women. The brand is celebrated for its sustainable practices and timeless designs that appeal to a mature, sophisticated audience.

  6. Retirement Living

    Retirement Living is an online resource dedicated to providing comprehensive information and advice for seniors and their families. It covers topics from financial planning and healthcare to active living and community engagement, empowering older adults.

  7. HarperCollins

    One of the world's largest publishing companies, HarperCollins has a rich history dating back to 1817. They publish a wide array of books, including numerous memoirs and non-fiction works by and for inspiring women, often celebrating their life journeys and achievements.

Spunky Old Broads Day Hero

Dr. Gayle Carson

Dr. Gayle Carson is the visionary entrepreneur and motivational speaker who founded Spunky Old Broads Day in 2002. Her mission was to challenge societal stereotypes about women over 50, encouraging them to live boldly, pursue their passions, and embrace their unique 'spunk.' Through her work, she has inspired countless women to redefine aging and celebrate their vibrant years.

History of Spunky Old Broads Day

In a world that tends to tip the scale in favor of younger women, undermining talents, remarkable achievements, and legacies of badass older women whose zeal and passion have impacted us in ways words adequately fail to describe. Author/T.V. Consultant Dr. Carson boldly changes the narrative with her much-needed initiative Spunky Old Broads Day. This special holiday urges women aged 50 and over to fully embrace the beauty of aging, revel in their authentic selves by living regret-free lives to the fullest. Not just for old women, it eloquently describes all women as Spunky, Open, and Brave (S.O.B.).

Big picture: we see it at our every turn; how from age 50, the rousing applause gradually starts to fade, spotlight drifting to younger talents and just like that, years of hard work and dazzling brilliance is swiftly forgotten, and with that comes an overwhelming feeling of worthlessness, doubting of capabilities, loneliness, and invisibility. While society places limits and barriers on the 50 milestones, Dr. Carson S.O.B preaches otherwise. She believes 50 isn’t a life sentence that automatically closes the window on your most significant successes; instead, for women with fire and spirit, 50 could very well translate as the perfect spur to reinvent self, conquer even more territories, achieve greater accomplishments, and impact their world.

Ushering in this fun month-long holiday — Spunky Old Broads Month — Spunky Old Broads Day, kick-started in 2002, pays homage to the wisdom, vitality, inner beauty, strength, and talent of incredibly vivacious queens aged 50 and beyond who have weathered the storms of life, and devoted their lives to guiding us with their knowledge and experiences.  

 Dr. Carson creatively used words such as spunky, old, and broad, with negative connotations to create something positive — Spunky Old Broads (S.O.B.).

Spunky Old Broads Day timeline

1530
The Word 'Spunky' Comes into Existence

Derived from the Scottish word 'spunk' — a blend of spark + funk — it further traces its roots to Gaelic, meaning courage and spirit.

1910
Women's Day Suggested

German activist Clara Zetkin brings up the idea for a women’s day at an International Conference of Working Women in Copenhagen in the presence of 100 women from 17 countries.

1911
International Women's Day Officially Kicks Off

Celebrated annually every March 8, the United Nations helmed celebration kicks off in 1908 as a labor movement, recording its first-ever celebration in 1911, in Austria, Denmark, Germany, and Switzerland on March 19.

1912
'Broad' Slang Refers to ‘Prostitute’

Between 1912 and 1914, ‘broad’ is used as a derogatory term referring to women of low virtue — it would later metamorphose into females in general, suggestive of a woman because of her broad hips.

1990
International Day of Older Persons Birthed

On December 14, the United Nations General Assembly formally designates October 1 to the International Day of Older Persons to celebrate senior citizens across the world.

2002
Spunky Old Broads Day is Created

Spunky Old Broad Dr. Carson creates this highly significant holiday to encourage women to celebrate spirited older women embracing aging, and making their impact felt.

How Businesses Can Celebrate Spunky Old Broads Day

Local businesses can honor Spunky Old Broads Day by hosting events that celebrate and empower women over 50. Consider offering special discounts on wellness services like spa treatments or fitness classes, or organizing workshops focused on financial planning, technology skills, or creative arts. Retailers might curate collections of products from female-owned businesses or feature fashion lines that cater to mature women, promoting confidence and style. Restaurants could offer special menus or host themed brunches to gather and celebrate.

Spunky Old Broads Day FAQs

When is Spunky Old Broads Day?

In 2027, Spunky Old Broads Day is observed on Monday, February 1, kicking off the work week with a powerful reminder to defy ageist stereotypes.

What is the mission behind Spunky Old Broads Day?

This day aims to empower women over 50, promoting a message of vitality and continued contribution to society. It’s about recognizing and celebrating their ongoing zest for life and achievements.

How many women over 50 are in the U.S. workforce?

The number of women aged 55 and older in the labor force has steadily increased, with projections showing this demographic continuing to be a significant and growing part of the workforce.

What does 'spunky' mean in this context?

Being ‘spunky’ means possessing a vibrant and energetic outlook on life, often characterized by a willingness to take on new challenges, advocate for oneself, and maintain a playful spirit regardless of age.

Spunky Old Broads Day Activities

  1. Renew your zeal for life

    So what if you've crossed the big 50? You’ve still got a whole lot to live for. It's not too late to conquer new terrains, go on an adventure, try a new skill. It's your life. Call the shots.

  2. Learn to live in the moment without regrets

    So you've made tons of mistakes, that's proof you're human. Mistakes ultimately become experiences that mold us to be better. Forgive yourself and move on.

  3. Employ the ‘little things’ to celebrate S.O.B

    Spend quality time, spark up memories with photo books. Let them know how much you appreciate their personality and how important they are to you. Don't forget to document your special day with Dr. Carson via the hashtag #SpunkyOldBroadsDay on social media.

5 Important Facts About Spunky Old Broads Day

  1. Spunky Old Broads Day Slogan

    "Women are like fine wine. They get better with age." A no-brainer urging women to trash age limits and boundaries, dive into life's unending adventures, scale new heights, and revel in the accompanying bliss.

  2. Jennifer Lopez is the 2020 Spunky Old Broad

    Past winners include Cloris Leachman (the first Spunky Old Broad), Dolly Parton, Michelle Obama, Bette Davis, Lena Horne, Robin Roberts, and more.

  3. Dr. Carson wears many hats!

    An internationally recognized speaker, media consultant, coach, author, Dr. Carson, the originator of the day, lives the S.O.B mantra, rewriting her script by the minute with her growing list of titles.

  4. Dr. Carson is a warrior

    The bestselling author is a four-time breast cancer survivor who has passed through 16 surgeries yet embraces a positive outlook, living a regret-free life.

  5. She's always been a diva

    At age three, while performing a somersault in her first dance recital, her crown fell off; she boldly asked that the music be stopped so she could wear her crown.

Why We Love Spunky Old Broads Day

  1. It urges us to fully embrace our truest self

    It reminds us to break free from dictates, live life to the fullest, and lead our authentic lives.

  2. It brings us back to the basics

    S.O.B Day unites us, reminding us to stay connected, pay attention to our older citizens and make them feel understood and loved for who they are.

  3. It inspires us

    Time has been known to put a lid on one too many dreams but seeing those trashing the stereotype, reinventing themselves, and achieving greater success makes us feel we can too.

Spunky Old Broads Day dates

Year Date Day
2027 February 1 Monday
2028 February 1 Tuesday
2029 February 1 Thursday
2030 February 1 Friday
2031 February 1 Saturday